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Onur G. Email & Phone Number

Planner, Business Planning & Supply Chain (North America) at Fresh
Location: New York, United States 15 work roles 2 schools
1 work email found @ralphlauren.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Role
Planner, Business Planning & Supply Chain (North America)
Location
New York, United States
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Onur G. is listed as Planner, Business Planning & Supply Chain (North America) at Fresh, a with 552 employees, based in New York, United States. AeroLeads shows a work email signal at ralphlauren.com and a matched LinkedIn profile for Onur G..

Onur G. previously worked as Manager, Business & Inventory Planning at Fresh and Planner, Business Planning & Supply Chain (North America) at Celine. Onur G. holds Fashion Marketing, 3.88 from Parsons School Of Design - The New School.

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*@ralphlauren.com
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About Onur G.

Experienced Supply Chain/Business/Merch Planner with a focus on positive results. Proven track-record of success in driving sales and growth for retail, E-commerce, home/lifestyle, fashion and DTC brands. Background includes merchandising, buying and planning across multiple vertical markets in large traditional, DTC, wholesale and e-commerce platforms.Onur Gokus graduated from Marmara University then Parsons, The New School for Design with honors. He is authorized to work in the United States without sponsorship.

Listed skills include Fashion Design, Merchandising, Marketing, Retail Math, and 20 others.

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Onur G.'s current company

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Fresh
Fresh
Planner, Business Planning & Supply Chain (North America)
Website
Employees
552
AeroLeads page
15 roles

Onur G. work experience

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Manager, Business & Inventory Planning

Current

New York City Metropolitan Area

➢ Responsible for effectively ensuring the right levels of inventory at Wholesale accounts to achieve sales targets while maintaining inventory goals (Nordstrom, Ulta, EC Scott, Blue Mercury)➢ Monitors and achieves targeted In Stock/Presence rates at wholesale accounts.➢ Monitors and manages optimal inventory for each Channel (Brick and Mortar vs. Ecommerce).➢ Effectively manages inventory levels by reviewing Inventory Turn, In Stocks, WOS, Sell Thru and sales trend and develop tactics to mitigate forecast fluctuations.➢ Develops strong, productive relationships with our Wholesale Partners’ planning teams to gain insights and input to strengthen our planning processes, output, and overall retailer fill rate.➢ Implements defined strategies, methodologies and best practices that ensure excellence in supply planning, inclusive of segmentation, safety stock, inventory analysis, predictive analytics, and scenario planning.➢ Maintains NA Order Book Roll Up daily/weekly to ensure monthly shipment forecasts are achieved. Understands and communicates variances and partner with Associate Manager and Sr. Manager of Supply Planning and Account Management team to develop solutions to maximize opportunities and minimize risks.➢ Maintains weekly and monthly sales and inventory reports to support analysis, solutions and forecasting.

Aug 2024 - Present

Planner, Business Planning & Supply Chain (North America)

New York City Metropolitan Area

➢ Manages distribution planning parameters daily, weekly, monthly to ensure product flow fromItaly to regional zone, and local warehouse to stores in close collaboration with central team.➢ Supports the local team in managing inventory, optimizing product availability and sell trough➢ Close teamwork with regional and central teams to coordinate actions such as launch set up,replenishments, inventory and reorders to support the business➢ Ensures steady availability on permanent product by forecasting 12-18 months sales potential bycategory, activity and sku level (demand planning, reorder planning, defining the model stock,market replenishment)➢ Supports with fiscal budget/best estimate planning including ad hoc reporting to proposeconcrete actions highlighting risks and opportunities➢ Ensures a smooth collaboration with logistic teams in local warehouse to coordinate spotaction/solutions to speed up flows of priority merchandise➢ Cognizance of nuance around process, data, systems to drive decisions making, challenge andpropose improvements on existing process➢ Interacts with other teams (Finance, IT, Warehouse operator, other Distribution Centers …)

Mar 2022 - Nov 2024

Merchandise Planner

New York City Metropolitan Area

Aug 2021 - Mar 2022

Inventory Planning Analyst (North America & Europe)

New York City Metropolitan Area

➢ Run daily and weekly sales reporting to aid in business analysis and strategy development, reported out results to cross functional teams. Recap high level performance➢ Executed monthly initial inventory releases; ensured consistent and profitable in-season replenishment➢ Partnered with Planning & Merchandising to understand & execute omni-channel inventory distribution strategies➢ Developed thorough knowledge of regional, district and store level performance through data analysis and field partnership➢ Executed all wholesale account order fulfillment➢ Partnered with PD, Ops, Merchandising, Business Planning & the DC to ensure that product is at the right place at the right time➢ Partnered with Merchandising and Planning to execute a sizing process that maximizes the probability of ordering productive inventory➢ Partnered with Merchandising and Planning to create store segmentation for product capsules, testing strategies and other initiatives➢ Participated in distribution meetings, business reviews, product reviews, store visits and other business meetings as needed➢ Collaborated with store operations to build efficient and effective merchandise deliveries for initials and replenishment➢ Collaborated with field leadership to diagnose product and store planning opportunities, utilizing store visits to cultivate relationships➢ Established cross-functional relationships to promote best practices and process adherence, fostering teamwork➢ GFE+ entry of size projections, and prepacks

Mar 2021 - Aug 2021

Distribution Analyst

Greater New York City Area

➢ Bottom-line financial accountability for store level inventory turnover in product area➢ Completed weekly allocations based on sales trends, promotional events, and/or seasonal releases that minimize unproductive inventory. Applied knowledge of store specific merchandising and fixtures requirements (i.e. capacity, seasonality, customer base)➢ Achieved appropriate inventory levels in stores prior, during and post promotional events➢ Analyzed sales/inventory relationship in order to make store consolidation recommendations in preparation for promotional events and/or for ad hoc requests; partnered with Store Operations team to execute➢ Regularly analyzed, monitored and adjust all basic model stock levels by size, by store➢ Completed quarterly distribution plans; partnered with visual merchandising regarding store capacities➢ Worked closely with Buyer on future delivery information to plan all future distributions➢ Analyzed sales/inventory relationship for core programs and made re-order recommendations on a monthly/quarterly basis through the maintenance of Key Item Planner tool➢ Provided ad-hoc analysis and reporting related to store inventory levels and sales performance➢ Analyzed alpha ranks by season and make appropriate inventory adjustments; communicate changes to merchant team➢ Strategized and executed New Store Assortment Sheets at style and color level; review with Planner and Buyer➢ Provided store level analysis to the Buyer for Quarterly Strategy Meeting➢ Established and maintained strong partnerships across buying and planning teams➢ Participated in weekly Divisional Business Review Meetings and Allocation meetings by sharing allocation issues, opportunities and strategies➢ Prepared weekly reporting for Buying/Planning team for use in Divisional Business Review Meetings

Jan 2019 - Mar 2021

Manager, Made To Measure

Greater New York City Area

➢ Developed and implemented product strategies that tie to financial plans➢ Oversaw all aspects of the MTM/MTO Special Order process to ensure timely and accurate orders and deliveries.➢ Identified ways to improve and streamline processes.➢ Ensured accuracy and timeliness in item definition and purchased order entry ➢ Drove the MTM/MTO business through strong partnership with stores.➢ Identified need for and execute training, client events, product/collateral, and sales incentives.➢ Partnered with Design and Merchandising to influence assortment development.➢ Worked regularly with merchandising for seasonal updates and substitute swatches.➢ Conducted training on product and process, both in-store and virtually.➢ Regularly shopped the competition and stayed up to date on industry trends and MTM/MTO offerings.➢ Utilized knowledge to enhance MTM/MTO process in a brand appropriate and profitable manner.➢ Communicated regularly with stores to ensure sales are processed in a timely manner to drive profitability and to promptly resolve inventory discrepancies.

Mar 2018 - Jan 2019

Assistant Merchandiser & Buyer

Greater New York City Area

➢ Assisted with the development of merchandise assortments, conduct sales analyses and manage product samples for assigned merchandise departments.➢ Influenced assortment and buy decisions by analyzing product performance and providing actionable business recommendations to Merchant.➢ Attended cross-functional meetings to review product selling, issues with deliveries, and potential liabilities. Present suggested solutions to ensure timely and consistented flow of merchandise.➢ Reviewed and analyzed potential pricing promotions with Planning partners and provide recommendations to Merchant or Associate Merchant for approval.➢ Prepared, updated, organized and distributed weekly sales reports, provided analyses to Merchant or Associate Merchant, and participated in sales meetings.➢ Tracked and monitored shipments, deliveries and samples. Entered all purchase orders and reconcile against buy sheet.

Sep 2017 - Mar 2018

Assistant Buyer

Greater New York City Area

➢ Supported the Buying team to achieve Sales and OTB targets➢ Identified and analyzed best sellers and under performing lines; Present findings to Buy Team at weekly trading meeting to minimize risks and maximize opportunities Feedback actions to internal teams where appropriate➢ Maintenance & management of OTB planning documents, work in conjunction with Retail Coordinator and Buyer to pro-actively forecast and manage intake flow into business to hit intake plans, drive sales and minimize risks➢ Market prep; Updated vendor packs for buying trips, confirmed appointments, liaised with Merchandising to collate required information for each vendor meeting➢ Worked with Upload team to co-ordinate uploads in line with sales budgets and brand requirements➢ Constanted site monitoring to ensure products are presented to meet business needs & brand standards➢ Ordered Administration; analyzing stock packages, writing, reviewing, checking confirmations and revising accordingly. ➢ Ordered Uploading Manage the vendor terms directory and new supplier set up in conjunction with Retail team➢ Proactived product sourcing in conjunction with Buy Team➢ Communicated Buy Strategy to wider business- support in the creation of Buy Alert documents to best showcase aesthetic and outline financials➢ General admin, corrected pricing inaccuracies, pulled ad hoc sales information, supported retail team with any invoice queries➢ Regular competitor analysis and feedback to team

Jun 2017 - Sep 2017

Merch Ops Coordinator

Greater New York City Area

➢ Conducted competitive pricing analysis per department guidelines utilizing various research methods➢ Partnered with vendors, merchandising and creative production teams to obtain and update images for sales➢ Various data entry and translation of buy information to put into place for ordering➢ Effectively seek out out manufacture suggested retail pricing with current competitors and vendor pricing➢ Worked with buyers to obtain sale readiness to effectively comp shop for multiple departments.➢ Pulled sales reports as needed for buyers➢ Utilized EDITED tool to research MSRP and conduct all non-legally required competitive shopping analysis as needed. Partnered with vendor and used additional research tools where necessary.➢ Prepared buy sheets. Preparation of buy sheets can often deal with complex data and requires a strong understanding of industry knowledge➢ Creation of sales in Admin from the Sales Projection Sheet (SPS)➢ Submited creative forms related to sales for VPI (vendor provided images)

Aug 2016 - May 2017

Assistant Merchandiser / Buyer

Greater New York City Area

➢ Calendar Management Assistance; Create sales in Admin per the SPS, update SPS with sale IDs from Admin. Regularly update Admin against SPS changes.➢ Sale Readiness Assistance; Product description checking by request. Submitting SKU Merge request➢ PO Execution Assistance; Submitting POs for creation and managing through the upload process➢ Buy Prep Assistance; Helping teams create image linesheets. Comp Shop products on linesheets. ➢ Competition Sales Assistance (Excludes Luxury); Includes yaking screenshots of all comp sales daily. Includes sending end of day recap to teams➢ Sale Readiness Assistance; Submitting Editorial Requests. Retouching needs by request. ➢ Post-Sale Assistance; Generate + format selling reports for all teams

May 2016 - Aug 2016

Assistant Merchandiser

Greater New York City Area

➢ Weekly sign-off on web site publication; ensure thorough quality assurance of designated categories of responsibility➢ Improve customer experience ratings, conversion metrics, reduced return rate / Timely publication of items from designated area of responsibility➢ Visually merchandise all Boutique product on site based on strategic rules (i.e latest arrivals, inventory level, styles, brands, colors, sizes, etc.)➢ Collaborate with Buying, Planning, Retail Ops and Marketing teams to always seek ways to improve site merchandise based on performance and trends➢ Work closely with the editorial team to create merchandised product groupings that support editorial content, trends, and occasions➢ Perform daily maintenance such as making sure products are tagged to the correct product categories/filters and replenish modules/stories if items are sold out➢ Perform merchandising updates on site as needed

Sep 2015 - May 2016

Women’S Collection Sales Assistant

Jim Villa Designers Agent Showroom

Greater New York City Area

➢ Pre-season and in-season order entry ➢ Setup product for Market Appointments; Assisted during appointments➢ Created packing lists for warehouse➢ Helped organize and maintain the showroom, stock on hand, samples ➢ Attended trade shows ➢ Consistently generated new clients through my personal network, referrals, networking opportunities and company-generated leads

Jan 2015 - Jun 2015

Sales And Marketing Intern

Greater New York City Area

➢ Provided assistance to the sales team➢ Entered weekly information for all accounts in a RTW & Accessories master selling report➢ Organized the showroom and managed showroom samples➢ Monitored and maintained all EDI transmissions that come through the system to ensure style numbers and quantities are correct.➢ During market and throughout the season entered and checked all orders sent by accounts➢ Worked closely with model agencies to properly staff market seasons and special events➢ Tracked sample availability with Fashion GPS software

Dec 2013 - Apr 2014

Merchandising Intern

Greater New York City Area

➢ Market samples and helped coordinate photoshoots➢ Created color codes and style numbers➢ CAD’s and organized merchandising boards➢ Seasonal pricing analysis➢ Supported Merchandisers in the seasonal merchandising process from concept to delivery.➢ Performed analysis, as directed on product performance and market conditions.➢ Assisted in building line plans, power point decks and seasonal assortment boards.➢ Sample management and day to day excel data entry.

Aug 2013 - Dec 2013

Intern Pr

Starworks Group

Greater New York City Area

➢ Assisted the Public Relations Director in a variety of areas such as PR, events, photo-shoots, styling and casting.➢ Ordered and maintained product samples, handle media sample requests, and tracked all sample traffic.➢ Assisted and oversaw tracking and reporting of all press hits. ➢ Draft daily, weekly, and monthly press recaps in a timely manner. Maintained editorial archives.

Jul 2012 - Dec 2012
Team & coworkers

Colleagues at Fresh

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2 education records

Onur G. education

FAQ

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Quick answers generated from the profile data available on this page.

What company does Onur G. work for?

Onur G. works for Fresh.

What is Onur G.'s role at Fresh?

Onur G. is listed as Planner, Business Planning & Supply Chain (North America) at Fresh.

What is Onur G.'s email address?

AeroLeads has found 1 work email signal at @ralphlauren.com for Onur G. at Fresh.

Where is Onur G. based?

Onur G. is based in New York, United States while working with Fresh.

What companies has Onur G. worked for?

Onur G. has worked for Fresh, Celine, Club Monaco, Ralph Lauren, and New York & Company.

Who are Onur G.'s colleagues at Fresh?

Onur G.'s colleagues at Fresh include Willie Lim, Elena Wood, Mhd Apurbo Raj, Lorna Chard, and Venice Lim.

How can I contact Onur G.?

You can use AeroLeads to view verified contact signals for Onur G. at Fresh, including work email, phone, and LinkedIn data when available.

What schools did Onur G. attend?

Onur G. holds Fashion Marketing, 3.88 from Parsons School Of Design - The New School.

What skills is Onur G. known for?

Onur G. is listed with skills including Fashion Design, Merchandising, Marketing, Retail Math, Marketing Communications, Branding And Identity, Color Theory, and Economics.

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