Sasha Kovalenko Email and Phone Number
Creative Producer with a strong background in digital content and brand storytelling. I specialize in developing high-impact campaigns, leading creative teams, and driving products to top market positions. Passionate about combining creativity with data insights to help brands grow and stand out.
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Senior Creative Marketing ProduserHeartify Inc.Ukraine -
Senior Creative Marketing ProduserNda Nov 2024 - Present
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Senior Creative Marketing ProducerWelltech Aug 2023 - Nov 2024Kyiv, Kyiv City, Ukraine- With the team developed the product into a market leader, outperforming competitors and establishing a strong market presence.- Analyzed target audience, market segments, and competitors to sharpen product positioning.- Developed and tested hypotheses for product offerings and messaging tailored to our target audience.- Rapidly tested and iterated on creative concepts to identify high-ROI ideas and drive performance.- Expanded our value proposition into different niches and market segments, achieving substantial growth.- Planned and briefed creative projects, facilitated brainstorming sessions, and implemented key processes in the creative marketing stream.- Created detailed, high-quality reports and briefings with the production team.- Conducted daily testing and performance analysis of creative assets.- Collaborated with the product team to optimize acquisition funnels. -
Creative Marketing Manager, Creative ProducerPlink Jan 2023 - Sep 2023Kyiv- Building efficient processes for producing video creatives; - developing a creative strategy; - managing a team of creative designers; - keeping track of niche advertising trends and coming up with your own; - analyzing the market, competitors, adjacent niches, and CA interests; - building a process for finding, involving, and testing actors and influencers; - testing the created creatives; - conducting CA research through the creative component of marketing. -
Creative Marketing Manager, Creative ProducerFriday Jan 2023 - Sep 2023Киев, Киев, УкраинаFriday is an email helper who, with the assistance of artificial intelligence, tackles numerous mundane duties in professional correspondence.- Displaying advertisements- Look for audience-oriented techniques.- Building efficient processes for producing video creatives; - developing a creative strategy; - managing a team of creative designers; - keeping track of niche advertising trends and coming up with your own; - analyzing the market, competitors, adjacent niches, and CA interests; - building a process for finding, involving, and testing actors and influencers; - testing the created creatives; - conducting CA research through the creative component of marketing.
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Stage Director, ProducerEvo Mar 2019 - Feb 2022Киев, УкраинаFilming / staging / scenarios / storm for Vchasno, Prom, RozetkaTrevel, Zakupki and other projects of the holding, video content:app creatives (apple store, play market)news digestsinformation videoscommercialsdocumentariesGeneration of ideas, formats for involving entrepreneurs. Tracking the ROI and retention metrics of a video product. Supervising the full cycle of advertising production. Creation of a production studio (purchase of equipment according to the terms of reference, creation of a studio for filming) -
Director Of PhotographyTroomtroom Jan 2018 - Mar 2019Киев, Украина- scheduling a removable process- script development, storyboards- staging a shot- light setting- stage setting
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Chief ProducerUnitone Group Jul 2017 - Aug 2018УкраинаControl of producersDispute resolutionSearch, rent, purchase, preparation of props for shootingSearch, rent, purchase, preparationWriting and transmitting T.Z. for location / casting manager / propsCoordination of models, props, photographer, location, make-up artistOn the set - setting the shot, following the brief on the setFinal selection of material.
Sasha Kovalenko Education Details
Frequently Asked Questions about Sasha Kovalenko
What company does Sasha Kovalenko work for?
Sasha Kovalenko works for Heartify Inc.
What is Sasha Kovalenko's role at the current company?
Sasha Kovalenko's current role is Senior Creative Marketing Produser.
What schools did Sasha Kovalenko attend?
Sasha Kovalenko attended National Technical University Of Ukraine 'kyiv Polytechnic Institute', National Technical University Of Ukraine 'kyiv Polytechnic Institute'.
Who are Sasha Kovalenko's colleagues?
Sasha Kovalenko's colleagues are Dariia Havryliuk, Taras Bashinskiy, Phd, Yury Khailou, Ilona Terentieva, Yana Blazhko, Vladyslav Piatachenko, Anton Shapovalov.
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Sasha Kovalenko
Ukraine -
Sasha Kovalenko
Lviv -
Sasha Kovalenko
Ukraine
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