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Passionate about marketing, the casino industry, team building, social media, digital media and opportunities for professional development. • 20 years marketing experience; 8 years casino marketing experience• 10 years tourism director experience• 9 years media/advertising sales experience• Extremely organized and proven track record of overseeing small and large projects from start to finish. This includes launching and rebuild of website, brand launch both internally and externally, mobile app launch, VIP events, monthly promotions, direct mail and more. • Strong aptitude for new technologies and digital marketing trends• Handle and schedule all requests from departments for collateral, promotions and advertising.• Experience working closely with advertising agency, social media agencies and overseeing all paid media.• Experience developing and implementing marketing strategies, planning and executing• Ability to work in a fast paced environment and work on a wide variety of projects.
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Director Of AdvertisingJamul Casino Dec 2022 - PresentJamul, California, Us -
Advertising ManagerJamul Casino Feb 2021 - PresentJamul, California, UsStarting a new adventure at an exciting casino in a beautiful city! -
Content & Tourism ManagerThe Mill Casino Hotel & Rv Park Feb 2015 - Feb 2021North Bend, Oregon, UsSimilar to a traditional Marketing Manager with the added duties of serving as a liaison to the greater tourism industry in Oregon. • Oversee all advertising campaigns and media buys, oversee graphic design department to ensure all collateral and marketing materials are up to property standards and completed on time. • Ensure look and accuracy of all outward facing collateral meet the highest standards, coordinate between departments for messaging. • Work closely with the Database Manager and Director of Marketing to create a great player experience in events, special promotions and messaging. • Experience in overseeing brand re-launch, website rebuild, mobile app launch and new HR service standards. Responsible for social media accounts website content, collateral. • Work with advertising agency on all brand messaging and production. • Project driven and consistently meets deadlines. • Spokesperson for the property for all casino-related media requests. • Represent the organization on tourism related boards to ensure the interests of the community and the property are served. • Work all VIP events; always friendly and fun with guests and usually the designated wearer of costumes. -
DirectorCoos Bay - North Bend Vcb Jun 2007 - Feb 2015• Develop & implement marketing objectives and strategies, in conjunction with the board of directors and advertising committee. • Oversee media plan development; research and place media buys.• Oversee copy development as needed for all advertising mediums.• Coordinate and attend trade shows or conferences as needed.• Administer all aspects of tourism programs to meet goals and objectives set forth.• Develop and maintain the VCB’s Website and coordinate a local Calendar of Events.• Coordinate and collaborate with event and activity organizers as needed to help them promote their events.• Acts as liaison as it relates to group tours, conventions and catering for the area.• Acts as liaison between ad agencies, marketing agencies, printers and graphic designers, and media to coordinate projects.• Monitor deadlines between ad agencies, printers and graphic designers and advertising companies.• Assist in developing and supervising the production of marketing collateral needed to successfully promote tourism.• Write and distribute press releases as needed. • Represent the area’s interests as appropriate with local and state organizations associated with tourism.• Maintain and oversee the compilation of tourism data and statistical information that may be helpful in designing a marketing strategy.• Attend tourism related workshops, conference and training seminars to keep abreast of new strategies and marketing techniques available to destination marketing organizations (DMO’s).• Plan, implement and manage an annual tourism budget and program of work.• Prepare reports and make semi-annual presentations to the city councils. • Coordinates all committee meetings, notes and necessary public notification postings.• Assists with special projects as needed.
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Executive DirectorBay Area Chamber Of Commerce 2006 - 2007Green Bay, Wi, Us -
Marketing ManagerPony Village Mall Aug 2005 - Oct 2006
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Advertising Sales RepEureka Times-Standard Mar 2003 - Aug 2005
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Classified Automotive SalesSan Francisco Examiner 2001 - 2003San Francisco, California, Us
Katherine Hoppe Skills
Katherine Hoppe Education Details
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California State University, Fresno -
California State University, Stanislaus
Frequently Asked Questions about Katherine Hoppe
What company does Katherine Hoppe work for?
Katherine Hoppe works for Jamul Casino
What is Katherine Hoppe's role at the current company?
Katherine Hoppe's current role is Director of Advertising at Jamul Casino.
What is Katherine Hoppe's email address?
Katherine Hoppe's email address is kh****@****ino.com
What is Katherine Hoppe's direct phone number?
Katherine Hoppe's direct phone number is +154129*****
What schools did Katherine Hoppe attend?
Katherine Hoppe attended California State University, Fresno, California State University, Stanislaus.
What are some of Katherine Hoppe's interests?
Katherine Hoppe has interest in Grassroots Marketing, Tourism, Creative Marketing, Media Relations.
What skills is Katherine Hoppe known for?
Katherine Hoppe has skills like Marketing, Public Relations, Advertising, Social Media, Media Relations, Social Media Marketing, Tourism, Event Planning, Social Networking, Event Management, Marketing Communications, Sales.
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