Oriane Tivollier Email & Phone Number

Rotterdam, Hollande Méridionale, Pays-Bas

Pays-Bas

Product Line management for EMEA region.2023/2024: Full personal apparel range : Running / Athleisure / Tennis2021/2022: Apparel Women Running / Athleisure / Tennis - Range planning : Based on internal sales analysis, market feedback collection, product life cycle and SKU efficiency.- Inline range creation: Trend and sports technology analysis, product briefs, target price and sales forecasts, colours and specifications based on EMEA market needs.- Design : Strong collaboration with designers and with development team based in Japan in order to meet the needs of EMEA consumers.- Tennis sponsorship : Development and delivery planning of the tennis players outfits.- Trip to Japan : Global meeting, fitting sessions and design reviews : Giving feedback as the EMEA lead.- Midterm and seasonal collection launch presentations to the EMEA regional category managers and sales teams.

Région De Strasbourg, France

Building, merchandising and management of the Puma French product range.SS19&AW19 : Apparel Women & Girl cross category / Motorsport / Accessories SS18&AW18 : Apparel Women & Men : Performance / Lifestyle / Motorsport / AccessoriesAW17 : Apparel Kids & Baby - Inline range creation : Selection of the products based on strategic development for each category / French market trends, internal sales analysis & global brand direction.- SMU range building : Product briefs, target price, colors & designs for specific market needs and specific key accounts.- Range management : Margin, prices & forecasts for the French market.- Global merchandising meetings : French market feedback and needs.- Participation to key account sales meetings : Building of a specific range offer for each account.- French sales meeting: Creation of sales tools, presentation of the range to the French salesteam.

Les Herbiers, France

Burberry kids: Participation in Fall / Winter 2014 and Spring / Summer 2015 range offer- Marketing tools creation : Range book creation, retail sales argument, presentations for the launch of the range products and meetings - Market analysis : Benchmarking, competition pricing and product analysis, trends and consumer behaviours analysis- Range creation : Assist the range plan creation, internal sales and product performances analysis, recommendations for the S/S15 range plan

Shanghai City, China

Decoration: Implementation of a product range in the French market- Market study : Collecting French market data, consumer behaviours analysis and recommendation - Market analysis : Competition pricing and product analysis, future trends and mood boards - Strategic plan development : Marketing mix development - Range creation : Range plan and Briefs creation - Product development : Creation of two dinner service and tea sets in collaboration with the design department, tender to suppliers and product testing (12 pieces)

Shanghai City, China

Sport equipment: Brand promotion through event organization- Organisation : Logistic, contact with basket ball clubs, external communication - Sponsor research : Prospection, contact and negotiation- Development of a communication strategy : Internet website creation and posters in collaboration with graphic designers and webmaster, development of press releases

Herzogenaurach, Germany

NEO Footwear: Participation in the Fall / Winter 2012 and Spring / Summer 2013 range creation.- Market analysis : Competition pricing and product analysis, fashion trends, targeted consumer behaviours and expectations- Range creation : Assist the range plan creation, Internal sales and product performances analysis, recommendations for S/S13 range plan - Product development : One Totally New and 30 New Colours shoe briefs and product development in collaboration with design department (30 colours)

Master'S Degree, International Business

Bachelor'S Degree, Marketing

Dut Techniques De Commercialisation