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I am a digital marketing professional. For the past 18 years, I’ve been working on the cutting-edge of digital marketing. Throughout my career I have worked with a diverse array of companies and organizations trying to navigate the digital realm. I’ve personally managed more than $16.5 million in digital advertising budgets and hired, trained, and directed teams for high-ROI marketing and advertising campaigns.
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PrincipalNode Motion Jan 2016 - PresentWashington D.C. Metro Areawww.NodeMotion.com Node Motion is an SBA small, minority-owned business. Node Motion specializes in reaching, engaging, and converting niche audiences. We leverage Web 2.0 digital technology to amplify traditional outreach. In 2021 Node Motion began developing its Web 3.0 infrastructure. Government Work Highlights:◉ Official Partner - Maximus Federal (MMS on NYSE)◉ Sole paid-digital outreach arm of the Social Security Administration’s Ticket to Work Program (TPM)◉ Strategy & Execution - Developed the entire paid-digital outreach program for TPM ◉ Highlights - 72.93% conversion rate increase, 355% increase in CTR, 45% increase in call-center callsWeb3 & Blockchain Work Highlights:◉ Proof of Work - BTC (564 TH/s), LTC & Doge (137.4 TH/s), SC (43.2 TH/s), KDA (108 TH/s)◉ Proof of Stake - ETH, HNT, ATOM, OSMO, JUNO, ROWAN, SOMM, VET◉ Funding validators on the Cosmos ecosystem -
Digital Campaigns & EngagementAmerican Bible Society Apr 2010 - PresentGreater Philadelphia AreaAs part of the marketing team, I am charged with developing, executing, and managing digital projects with the goals donor acquisition and engagement.◉ Strategy - Develop strategies responsible for industry-leading engagement rates (12 - 15%)◉ Management - Recruit, hire, and manage team responsible for driving engagement and conversions from social & web◉ Training - Train teams and key stakeholders on use-cases, opportunities and evolving best-practices◉ Highlights - Increased social media audience size from 45,000 to over 15,400,000 (over 65% from organic growth), increased social media conversions from 0.25% to 5.85% (industry leading), increased email conversions by 45%, increased web conversions by 32%, increased targeted email list size from 1,700 to 59,500 -
PrincipalA3 Logic Jan 2003 - Jul 2011Washington D.C. Metro AreaA3 Logic was a digital engagement and social media innovation agency. My work was focused on consulting to clients with online marketing and engagement needs. During that time, I also developed Web, social media and video content for clients. A3 Logic was responsible for transitioning many clients from Web 1.0 to Web 2.0. ◉ Strategy - Developed marketing strategies for increasing plays and driving audience engagement on MySpace & YouTube◉ Management – Managed all Web, e-newsletter, SEO/SEM, CPC/CPM and social media ad campaigns◉ Training - Taught seminars on relevance, SEO/SEM, and audience behavior. Trained clients on Web and social analytics◉ Development - Worked on UX guidelines and A|B testing, created methods for tracking and measuring engagement, created and managed content for client blogs, created and managed online music database (similar to Bandzoogle and Sound Cloud)Clients: National Rifle Association, Sony Urban Records, MENTOR, Mandelbaum Selverne & Minsk, Virgin Records (Urban), NAFSA, PTI Communications, Capitol Records, Grass Roots Marketing, Culmore Clinic, Family PASS -
Digital Properties Development, Email List Cultivation, Audience EngagementAquent Jul 2008 - Jan 2010Washington D.C. Metro AreaThrough Aquent, I was charged with building new Web properties and managing digital marketing channels for their clients, with the goals of reaching a new demographic, deepening user engagement, and significantly increasing revenue. This was during the early days of Web 2.0, so I was also given the task of building out a new department that would act as the digital content creation and distribution team. ◉ Strategy - Created web UX/UI, video and social media strategies and blueprints◉ Management - Managed team of designers, developers, and worked with executives on developing new online goals to align with organizational mission◉ Training - Trained key stakeholders and executives on analytics and Web best practices◉ Highlights - 55% increase in web-based revenue, 12% increase in newsletter signups, 34% increase in users aged 18 – 25, 65% increase in time on site, 25% in social media engagement -
Web & Social Media TrainerDynamight Technologies May 2004 - Jan 2007Washington D.C. Metro AreaDynaMight Technologies was a small, woman-owned IT consulting business in the Washington D.C. area. Partners included other small businesses and organizations. Major clients included The National Science Foundation and Northrop Grumman.HIGHLIGHTS:◉ Developed digital branding and engagement strategies◉ Created social and mobile strategies◉ Developed marketing strategies for partners◉ Trained partners on Web and social analytics◉ Advised partners on Web design and UX standards
Oscar Benjamin Skills
Frequently Asked Questions about Oscar Benjamin
What company does Oscar Benjamin work for?
Oscar Benjamin works for Node Motion
What is Oscar Benjamin's role at the current company?
Oscar Benjamin's current role is Digital Marketing Professional.
What is Oscar Benjamin's email address?
Oscar Benjamin's email address is os****@****ion.com
What is Oscar Benjamin's direct phone number?
Oscar Benjamin's direct phone number is +191640*****
What skills is Oscar Benjamin known for?
Oscar Benjamin has skills like Seo, Facebook, Social Media, Content Management, Social Media Marketing, Blogging, User Experience, Online Reputation Management, Social Media Measurement, Online Marketing, Web Analytics, Email Marketing.
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