- Seasoned music business leader dealing with content and opportunities. - 20+ years of international business experience from the music and mobile entertainment industries- Strong personal & partnership builder. - Spotting an opportunity has always been my strength The importance of marketing has been the corner stone of my success. - Skilled in exceeding targets, winning contracts, delivering products, services on time and budget- Member of NAPSTER, Premium Streaming Music Service. NAPSTER has a succesful collaboration with VODAFONE.- Member of REAL NETWORKS, where I developed the RBT and FTMD business and build the relation with VODAFONE Spain. - Previously I worked for WARNER MUSIC and SONY MUSIC Spain's office on a number of tasks, including sales, product, a&r and marketing direction.- The last role held within the WARNER MUSIC Spain was as Senior Marketing Director. Key in the success of Alejandro Sanz`s "MAS", best selling album of all time in spanish record history.- At SONY MUSIC I achieved the rise of local superstars PEREZA, best new flamenco artist in years FALETE and breaking new artist MAROON 5, among many others.- In OCTAGON I developed a new business model between two different fields: Sports (Octagon) and Music Industry.- I teach marketing at SAE Institute, and in 2012 I published my first book "Cintas De Cassette", a essay about the music business and my personal experiencies.- My first job back in 1992 was at INTERWAY in the cities of Oxford and Canterbury as a responsible of the exchange students summer courses.