Oscar Pacheco Nuñez Email & Phone Number

Peru

In charge of the Peru subsidiary office / Country business responsible , reporting to the CEO of Latin America.Intek Headquarters in Buenos Aires - Argentina

Peru

Representation, development and distribution of own brands of the Group Jiménez and Third PartiesMain brands: Rubbermaid home products, Barbethor, Golomania, Carbonero & Tresor DoreReporting to the CEO of the Group Responsible of: · -Evaluation the potential and profitability of the revenue of new categories to the portfolio-Commercial negotiation with national and international suppliers · -Planning , launch and development of new brands for the Group · -Development of Strategic Plan -Plan of national distribution -Development of the Commercial strategy

Peru Office

Head & legal Representative of the Subsidiary Office from Perú 2010 - 2013 Country business responsible. Reporting to SLA Spoke 1 Director • Design, planning and startup of the subsidiary in 2010, with new structure organizational, • Startup of the 1st retail Mattel store in Peru, managing that way to liquidate in profitable way the balances of past campaigns. • Permanent coordination with governmental entities• Design and start up a new channel of distribution " kiosks of magazines " for sales impulse products, increasing in 20 % the annual sale of this type of products• Distribution in modern and traditional channel, which was translated in 37 % of growth in sales in the 1st year• Restructuring the orientation of the sales team, reaching 40 % of growth in sales in the 1st semester. (2013)South Latín América (SOLA Región) - Perú & Bolivia Commercial Manager 2006 - 2009Countries business responsible, reporting to the Commercial Director of the SOLA region. • Design, planning and start up a new commercial strategy for distribution channels• Effective managing of the crisis generated by the high level of lead in the painting of some toys, allowing: o Development of a new process of contingency managingo Participation activates in the review of the regulation of the toy, together with entities of the government. •• Plan and implementation of out-standing exhibitions all the year roundLatín American Export - Ecuador, Perú & Bolivia Sales Manager 2001 - 2005Start up & developing the business in the 3 countries. Reporting to the Exports Markets VP• Design, plan and startup of a business calendar with booking in advanced, • Development the Trade Marketing support in main clients • Training to employees of clients

Peru

In charge of the business in the channels of massive and professional consumption, both , the strategy and the sales. Reporting to the General Manager of Peru.• Distributors reduction by territory, sales force training allowed to work on the basis of a territory, achieving sales 20% over the goal in the first year.• Successful introduction of new brands to the domestic marketo Launch of personal care soap brand, reaching 40% of distribution in the first yearo Launch of personal care shampoo, reaching 3% of market share in the 1st yearo Launch of cream sachet deodorant, reaching 47% of distribution in the 1st year.

Peru

Category Marketing Manager 1996 - 1998In charge of the strategic plan and profitability of assigned brands. Reporting to the Cosmetics Marketing Director• Development and successful launch of deodorant cream sachet and reaconditioner• Plan of Contingency vs Secret of P&G, managing to support the leadership, without losing market share.Brand Manager/Trade Marketing Manager 1993 - 1996Sales key account manager for Industries / Supermarkets / Drugstores 1989 - 1993Sales head office in regional offices in provinces / Sales supervisor 1984 - 1989 Sales Representative 1982 - 1984

Bachelor, Business Administration, Post Degree In Marketing & Sales / Diploma In Internationational Marketing

Diploma Internacional, Mercadeo

Education record