The Metacontent Contexual Targeting

Responsible for business development, expanding operations, building client relationships, developing human resources to planning & managing IMC strategies.

OscartranAds is not an Agency. OscartranAds is a Digital Blog. We share our knowledge and experience about PR/Content, Social Media/Digital Marketing for digital marketer.--- 2020 ---IMC Strategic Planning• Projects lead: Gamuda Land (Run For The Heart 2020). NovaWorld Ho Tram - Wonderland (Novaland). Habitat Binh Duong. Allure Beauty & Clinic. ACFC (Ecommerce). Waterpoint (Nam Long Group)...• Key SOWs: Strategic planning. Pitching.--- 2012 - 2016 ---PR & Social Media• In charge of PR campaigns strategy for projects: Sony Walkman, Sony Internet TV, Hitachi-Auto Self Clean & Big 2, Mercedes Benz - Shinning Moment (Gia Hoa Advertising).• In charge of Social Media campaign for 4 projects: Khang Dien Land included Mega Residence, Mega Ruby, Mega Sapphire, Mega Village. • Leading PR & Communications for concert Zedd True Color Tour in HCMC (BrandIn Vietnam). • In charge of Press Conference, manage Press Agencies for campaign Color Me Run 2015 (Pulse Active).

Key Clients/ Projects: Techcombank (Personal banking. Corporate banking. Bannca). Nguyen Kim. PVGas South. DaiViet (Makano). Gamuda Land Vietnam. SonKim Land...- Leading digital marketing team- Build, plan and implement the overall digital marketing strategy- Work closely with the internal resources to develop strategic thinking for account planning and new opportunities including timely reporting- Measure ROI and KPIs (for company and clients)

Brands/ Campaigns: Zedd True Color Tour In VN, Penshoppe VN, Capital Land, Cam Ranh International Airport, Robins Department Store VN...

Brands: Central Group (Department Store and Fashion Group), Hoa Binh Real Estate Group,Fresh Origin Coffe, Passio Coffee, Huy Vietnam Group, Alcatel...

Product: Vo Lam Truyen Ky, Ngu Long Tai Thien, Gunny, Cu Hanh

• PA to Group Marketing Director• Working directly with President & Group Marketing Director to develop marketing plan & branding objectives• Brands: F&B Brand - Cafe de la Post, Popeyes, Burger King, Dunkin Donuts, Domino Pizza.Fashion Mass Brand & Luxury Brand

• Managing PRContent Team• In charge of whole Proguide.vn’s. Develop content strategy quality• Creative and conceptualize column idea• Communication plan designing for clients’ marketing strategy in-cooperation • Building strong relationship with clients to support Sale Team reach and sell product to customer• Connecting and attend client’s event to develop article, blog content-writing and publising on Proguide.vn• In charge of whole Kaspersky’s Fanpage (Link Circle’s strategy client). Develop content strategy quality, minigame and creative design • Script writing cum MC for offline special event• Brands in field of: F&B, Fashion, Beauty, Education, Hi-tech, Entertainment...

2009 - 2010 | Tra Vinh University. Tra Vinh Radio & Television. Tra Vinh Newspaper2009 – 2011 | Tourguide 2011 – 2012 | Editor 2012 – 2013 | PR&Content Specialist 01 – 06/2013 | PR&Content Team Leader 06/2013 – now | Social Media Specialist & Copywriter