Oscar Andrés Cardona Cadavid Email & Phone Number

Medellín, Antioquia, Colombia

Entidad sin ánimo de lucro, creada en el año 2007 por voluntad de 13 instituciones públicas y privadas, para trabajar por la consolidación del Parque Natural mas importante de la ciudad, así como por la conservación, mantenimiento y promoción del territorio de influencia realizando todas las actividades que estén encaminadas a la operación de las adecuaciones físicas e inmuebles donde se desarrolla el Parque, con la finalidad de que cumpla con su vocación ambiental, cultural, turística y educativa.

Bogotá, Distrito Capital, Colombia

Responsable de la estrategia de productos, servicios, convenios y canales de la Banca Oficial. Responsable de ejecutar , monitorear las estrategias y liderar al equipo de la Banca Oficial a nivel nacional, con el fin de cumplir los objetivos y las metas comerciales asignadas.

Bogotá, Distrito Capital,Colombia

Formulation and development of strategies for the creation of the segment of clients of governmental entities at a national level, as well as the active linkage of governmental entities at a national level with credit and deposit products.Preparation of business cases for the presentation to the local risk areas and head office of the segment´s operations.Coordinate the interaction of operational and business support areas for the provision of services to the segment's clients. Propose to senior management and support areas the implementation of processes, policies and models of attention and service in accordance with the regulations established for government entities.

Bogotá D.C., Colombia

Formulated and developed the commercial strategy of products and services, for the creation of a new segment of the official sector in the Bank.Led with the treasury and finance areas the adequate costing and pricing conditions for the official segment, according with the real conditions of duration and stability of the deposits, which benefited the liquidity and profitability for the bank.In official banking, we achieved a 115% growth in volume in 2 years, reaching $4.5 billion and a profit of $17MMM

Medellín

Design the financial strategy of the Municipal Development Plan. Plan, program, prepare and elaborate the annual budget of income, expenses and Investments, also the financial plan of the Municipality. The budget of the Municipality of Medellín amounted to $5.1 billion pesos in 2019. The Personnel in charge of the division was 175 people Implemented debt management actions, generating strategies to reduce the financial cost of the borrowing contract and generating greater resources for the investment of approximately $3 billion pesos.Honorable Mention on 2019, High Management Award from the Presidency of the Republic for the Modernization of Municipal Finances

Medellin

Manage, plan, coordinate and control policies, plans, programs and projects that comprehensively guarantee the Treasury's collection of the city which amounts to approximately 3 Billion per year, personnel in charge: 86 direct employees and 250 contractors.I Led and implemented the design and start-up of the Treasury Service Center, through which taxpayers receive specialized attention in collections. The experience center attends approximately 400 people a day.I Implemented the first app to perform payments, procedures and services related to tax obligations

Medellin

Barcelona

Executive MBA awarded by the University of Barcelona. Sent as recognition within the corporate internship program of the bank Bancolombia

Define, structure, plan, coordinate and control the SME segment`s customer strategy as well as the segment's value proposition in terms of products, services, channels and marketing, and its implementation at a national level.Redesign the value proposition for SME segment customers in terms of Products, Channels, Marketing and Added Values. Implementation of the training model and internal strategy of virtual training in credit study for commercial teams of the SME segment and commercial growth scheme with the business lines of factoring, leasing, foreign currency, cash management and capital markets.Participated in the Pricing Project for SME clients applied to asset products. Implementation model of the light commercial team of MySME advisors to serve Micro and SME customers at a national level.Implement the SME Fairs in different cities of the country, strategy of knowledge communities for the SME commercial team. Design of sales plans for the SME commercial team. Development and implementation of massive sales campaigns targeted to the SME commercial team at a national level.

Bogota

Lead the growth strategy for the specialized products of Collective Portfolios (Massive Payroll Linkages, credits, Credit Card, Insurance Banking). Cash Management, Payment Methods and Acquisition for the central region (Santander, Norte de Santander, Boyacá, Huila, Tolima and Llanos Orientales). Also in charge of commercial management and skills development of specialized commercial teams throughout the region(Approx. 100 people between Sales Coordinators, Sales Executives, Commercial Managers, Assistants).Convention of the Best: Best National Execution of Banking Sales Executives in Supermarkets Banking 2002 and Sales Manager 2011 / National Champion in Insurance Banking: Branch Manager 2009 and Sales Manager 2010 and 2011.Recognition Club of Excellence for superior execution in commercial management plans during the years 2002 as Executive, 2003 to 2005 as Service Director, 2006 to 2008 as Branch Manager and 2009 to 2011 as Sales Manager / Recognition Best Value Generation Branch 2007 / Champion Placement Consumer Campaigns , Credit Cards, Unemployment Insurance, Acquisition (Visa Challenges) - 2009, 2010 and 2011.

Medellin

Commercial leadership of the Bancolombia branch for personal and SME clients. • Leadership of the commercial team - execution of commercial goals and profits - Customer service

Medellin

Bank branch operational and service management •Leadership of the operational team •Meeting individual and group sales challenges

Master Degree, Business And Administration

Bancolombia Bank Corporate Scholarship 2014 -2015

Financial Management Postgraduate Degree, Finance

Continuing Education Certificate, Treasury Management

Continuing Education Certificate, Strategic Commercial Management

Bachelor Degree, Business Administration

Liderazgo Estrategico Empresarial