•Develop and execute comprehensive social media strategies to increase brand visibility, enhance engagement, and drive website traffic.•Manage and optimize social media accounts across multiple platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.•Create and curate engaging and shareable content, including images, videos, and blog posts, to drive audience growth and increase brand loyalty.•Monitor and analyze social media performance using various tools and platforms, and provide regular reports and insights to key stakeholders.•Implement social media advertising campaigns, including ad creation, targeting, and budget management, to drive lead generation and conversion.•Collaborate with cross-functional teams, including marketing, design, and sales, to ensure consistent brand messaging and alignment with overall marketing objectives.•Stay up-to-date with the latest social media trends, algorithms, and best practices, and provide recommendations for continuous improvement.

•Managed social media accounts for a diverse portfolio of clients, ranging from small businesses to large corporations.•Developed and implemented customized social media strategies tailored to each client's unique goals and target audience.•Created and curated engaging content across social media platforms, including text, images, videos, and infographics.•Monitored social media channels for brand mentions, customer inquiries, and emerging trends, and responded promptly to maintain a positive brand image.•Conducted social media audits and competitive analysis to identify growth opportunities and optimize strategies.•Utilized social media listening tools to gather insights, monitor sentiment, and identify emerging industry trends