As Design Strategy Director at DOT S.Coop, I am focused on helping companies in their innovation management, portfolio development, market positioning strategies, trend identification, customer experience, product design, and the creation of meaningful brands.As an industrial designer, I am a micro-addict (does that word exist?). I am devoted to those little big details that make a difference. Sincerely, I love challenging the projects, that´s why I usually find myself looking for ways of innovating while understanding trends and asking sensible yet challenging questions which always push the content further and lift the projects and clients to an ambitious level. Sorry for my Monday intensity!Over the last years, I have won great expertise applying design methods at the food and culinary industries as a lecturer at the Basque Culinary Center, a pioneering academic institution worldwide, and being involved in DOT projects with meaningful social impact with companies like Pernod Ricard, SUEZ, Danone, Eroski, Obe Hettich or Orbea among others. Oughhh! If you've made it this far, it seems we have "the intensity" in common... you have to meet my fellow DOT guys.
Listed skills include Product Design, Service Design, Graphic Design, Sketching, and 7 others.
