Ostap Protsyk Email & Phone Number

Ukraine

Ensuring the team’s high performance by effectively leading the teammates in the following verticals: • Brand management: values updates and promo campaigns, EVP, corporate culture promotion. • Internal communication: monthly newsletter, internal portal, regular town halls, memos, announcements, ad-hoc communication. • External communication: SMM, hiring facilitation, career page development, update and maintenance, PR and media relations, job portals. • Event management: corporate events, parties, thematic day celebrations, webinars, lectures, quizzes, etc. • Branded products: ideas, concept, design of holiday presents, welcome packages. • Other: Employee engagement surveys (eNPS), CSR, charity initiatives, budgeting.

Lviv, Lviv, Ukraine

Key Achievements:• Led the company's rebranding and coordinated cooperation with one of the most renowned design agencies in Ukraine• Conducted brand audit as a part of the rebranding: interviews with employees and top management, brand analysis, data analysis, and market research.• Developed internal communication approach: monthly newsletter, all-hands meetings, regular email campaigns, Slack announcements, memos.• Event management from scratch to launch (budgeting, concepts, coordination, organization): corporate events, all-hands meetings, parties, lectures, quizzes, thematic days, and recognition programs.• Goodies and branded products: concepts, ideas, layouts, cooperation with designers and vendors, finding options, budgeting. Raised the quality while cutting expenses by 25%.• Strategic planning (internal and external employer brand promotion, directions of brand development) • External communication: recognizing the possibilities for promotion and publicity - started cooperation with Lviv IT Cluster, participation in DOU IT employer rating, writing for industry media.• SMM: Increased the number of followers by 40-45%. Maintained Facebook, and Instagram profiles - content planning, writing, posting, ensuring continuous growth of the number of followers.• Budgeting EBM direction (yearly, quarterly) - always stayed within budget.• Developed and described EBM processes

Lviv, Lviv, Ukraine

Key achievements: • Wrote the recognized by The Financial Times and Yahoo! Finance COVID-19 Printing Report comprehensively analyzing the situation in digital printing within the pandemic period.• Organized and hosted a series of webinars for potential and exciting clients (promotion and attendees engagement, content preparation, registration, moderation, follow-ups, and coverage)• Contributed to the blog development by defining the most interesting topics, ghostwriting, and interviewing clients and partners. • Social Media Marketing (Facebook, Instagram, Twitter)• Conduced a series of email marketing campaigns selling company services and promoting upsales.

Lviv Region, Ukraine

Key responsibilities:• Writing and updating content for the corporate website (Case Studies, Industries).• Developing and implementing SMM strategy.• Creating content for social media (FB, Twitter, IG, Google+)• Managing the profiles on different business platforms (LinkedIn, Clutch.co, UpWork, Growlabs, GoodFirms)• Monitoring market trends, research competitors’ activities to identify opportunities for positioning and key issues.• Supporting design operations and branded products creation process.• Reviewing and editing marketing materials.• Event management (co-organizing Company Days and other activities aiming to promote corporate values and brand attributes). • Sourcing suppliers and products that fit with the context of the brand.

Lviv Region, Ukraine

Key responsibilities:- Launched the company’s corporate blog (ghostwriting, promotion, design, maintenance)- Writing and updating content for the corporate website (Case Studies, Industries, Services) - Supporting design operations and branded products creation process.- Reviewing and editing marketing materials.- Developing and implementing SMM strategy.- Creating content for social media (FB, Twitter, IG, Google+)- Managing the profiles on different business platforms (LinkedIn, Clutch.co, UpWork, Growlabs, GoodFirms)- Monitoring market trends, research competitors’ activities to identify opportunities for positioning and key issues- Sourcing suppliers and products that fit with the context of the brand.- Developing internal communication approach and launching SEVEN’s informer for internal communication. - Event management - organizing Company Day activities aiming to promote corporate values and brand's attributes.

Lviv Region, Ukraine

Key responsibilities:• Owned internal and external communication according to the brand book guidelines and company strategy• Developed a new brand communication strategy (social media, communication with program members and partners)• Worked in cooperation with the designer on layouts, ads, communication visuals• Copywriting (direct marketing texts: SMS-, Viber-, Push-, e-mailing)

73 Heroiv Upa Str, Building 10, 79041, Lviv, Ukraine

Turned the subsidized magazine into a successful and self-sufficient project and implemented the company’s system of work. Main responsibilities:• PR&Marketing: developing a brand strategy and positioning, constant market research, public relations, promotion of the magazine in other media, SMM, organizing distribution system and supervising the delivery process, organizing marketing activities.• Event-management: organizing and holding the Egoist Business Breakfast project for magazine's partners.• Editorial: issue planning, giving tasks to journalists, designer andsupervising the issue creating process, writing and copywriting.• HR: ad sales agents and journalists hiring and teaching, building upand managing the team (10+ people), advertising department worksupervising.• Administration: financial control, accounting, preparing commercial offers and media kits, paying bills and salaries.

Lviv Region, Ukraine

• PR, promotion of the magazine (media support of the events (concerts,parties, festivals), organizing ad campaigns, selecting advertisingchannels (external, TV, radio, Internet, BTL), preparing advertisingcampaigns, copywriting.• preparing the concept and the web-page www.ria-lviv.info content management.• event-management (organizing of concerts, parties, entertainingevents under the RIA LVIV Magazine label).• preparing of commercial offers and media kits, individual ad campaignsproposals.• SMM.

Lviv Region, Ukraine

The only employee, who exceeded monthly sales plans of 150%.• Locating and contacting potential clients to offer advertising services.• Explaining to clients how specific types of advertising will help promotetheir products or services in the most effective way possible.• Providing clients with estimates of the costs of advertising products or services.• Processing all correspondence and paperwork related to accounts.• Preparing promotional plans, sales literature, media kits, and sales contracts.• Recommending appropriate sizes and formats for advertising.• Copywriting.

Bachelor'S Degree, Editing And Publishing Business, A+

Graduated as Editor in Publishing business with knowledge of marketing, advertising, PR and marketing communication.

Education record