• Drove a 35% increase YoY in market share for premium brands; Mathieu Teisseire, London Essence, Britvic Mixers and Pressade; through effective distributor management and channel optimization.• Cemented London Essence’s position as a Top of Mind brand (Datafolha: 2022) in premium mixers boosting 50% of brand recognition by establishing pivotal branding strategies with key accounts including Makro, Casino and Carrefour.• Spearheaded a national sales team of 16 reps and coordinators, to… Show more • Drove a 35% increase YoY in market share for premium brands; Mathieu Teisseire, London Essence, Britvic Mixers and Pressade; through effective distributor management and channel optimization.• Cemented London Essence’s position as a Top of Mind brand (Datafolha: 2022) in premium mixers boosting 50% of brand recognition by establishing pivotal branding strategies with key accounts including Makro, Casino and Carrefour.• Spearheaded a national sales team of 16 reps and coordinators, to drive a 35% increase in market share for premium brands, through strategic district and zone management across Brazil.• Monitored market across 26 states, leading a team of 14 analysts and specialists, ensuring compliance and achieving trade margins, contributing to a nationwide 25% revenue increase. Show less

• Listed, developed, and managed national key accounts such as Casino, Carrefour, and Walmart, generating on average 44% of the company's monthly revenue, with a team of 3 reps.• Directed annual volume planning and strategizing across sales channels, focusing on executing sales strategies that boosted profitability margins by 15% and improved S&OP cycle efficiency.• Spearheaded R&D collaborations that led to the launch of 3 new products (Smoked Future Burger, Slim Future Burger,12 Pack… Show more • Listed, developed, and managed national key accounts such as Casino, Carrefour, and Walmart, generating on average 44% of the company's monthly revenue, with a team of 3 reps.• Directed annual volume planning and strategizing across sales channels, focusing on executing sales strategies that boosted profitability margins by 15% and improved S&OP cycle efficiency.• Spearheaded R&D collaborations that led to the launch of 3 new products (Smoked Future Burger, Slim Future Burger,12 Pack Future Burger), achieving a 30% increase in product portfolio adoption among key accounts within the first year. Show less

• Responsible for the construction, definition and implementation of sales strategies, unfolding the annual planning by channel and place, bringing more than 40% of the company's revenue at the end of FY19.• Responsible for opening more than 70 active clients, developing plant based meat category, which was still virtually unknown to retailers and consumers.• Responsible for recruiting, training and managing a sales team of 4 reps, ensuring team's performance via sales KPIs.•… Show more • Responsible for the construction, definition and implementation of sales strategies, unfolding the annual planning by channel and place, bringing more than 40% of the company's revenue at the end of FY19.• Responsible for opening more than 70 active clients, developing plant based meat category, which was still virtually unknown to retailers and consumers.• Responsible for recruiting, training and managing a sales team of 4 reps, ensuring team's performance via sales KPIs.• Structured merchandising area, hiring a team of leaders and agencies to ensure the best consumer experience. Show less

• Elevated Fruit Shoot’s market performance by aligning sales and marketing strategies, resulting in a 25% sales increase and a 20% reduction in production costs.• Responsible for 'Kids' category performance, crafted and executed a promotional calendar that allocated €100K in investments, yielding a 150% ROI and boosting kids category sales by 30%.• Responsible for information alignment through every area of the company to mitigate production losses, delays and processing errors… Show more • Elevated Fruit Shoot’s market performance by aligning sales and marketing strategies, resulting in a 25% sales increase and a 20% reduction in production costs.• Responsible for 'Kids' category performance, crafted and executed a promotional calendar that allocated €100K in investments, yielding a 150% ROI and boosting kids category sales by 30%.• Responsible for information alignment through every area of the company to mitigate production losses, delays and processing errors, keeping track of S&OP. Show less

• Managed Fruit Shoot launch, resulting in 15% increase in market share within the first year.• Responsible for creating the mid and long term strategies for Fruit Shoot, developed the P&L bottlecap project, reducing 0,02€ per unit, saving around €250k in production• Conducted market analysis, identifying key consumer trends that led to a 30% expansion of the product range.• Leading innovation projects for Brazil, interacting with Directors and C-Levels, aligned with Global demands.

• Responsible for the Trade execution area (Channel and Categories), in a National level, managing the budget, planning the annual promotional calendar, achieving a 20% reduction in costs while maintaining campaign effectiveness.• Developed the 'Execution chart', consisting on the daily routine of the execution team, in and off store, reducing turnover by 17% YoY, and increasing 'Dilute' category market share by 11%.• Manager of the national operation, leading a team of 343 sales… Show more • Responsible for the Trade execution area (Channel and Categories), in a National level, managing the budget, planning the annual promotional calendar, achieving a 20% reduction in costs while maintaining campaign effectiveness.• Developed the 'Execution chart', consisting on the daily routine of the execution team, in and off store, reducing turnover by 17% YoY, and increasing 'Dilute' category market share by 11%.• Manager of the national operation, leading a team of 343 sales promoters, 16 merchandising supervisors, and 3 coordinators. Show less

• Led the São Paulo regional sales team, overseeing 6 salespeople within São Paulo State, which boasts a population of 44 million, equivalent to the size of the UK, managing a diverse portfolio of over 150 clients. • Spearheaded recruitment, training, and development initiatives for the sales team, instituting a comprehensive training program that resulted in a 10% reduction in turnover. • Achieved a remarkable 65% increase in sales within one year of assuming leadership, demonstrating… Show more • Led the São Paulo regional sales team, overseeing 6 salespeople within São Paulo State, which boasts a population of 44 million, equivalent to the size of the UK, managing a diverse portfolio of over 150 clients. • Spearheaded recruitment, training, and development initiatives for the sales team, instituting a comprehensive training program that resulted in a 10% reduction in turnover. • Achieved a remarkable 65% increase in sales within one year of assuming leadership, demonstrating exceptional strategic management and market penetration capabilities. Show less

• Engaged in high-level strategic planning with C-Levels from Porto Seguro (Brazil's largest insurance company), leading to a 200% increase in user engagement for the 'Vá de Táxi' app.• Headed a sales team of 3 reps, implementing training that enhanced productivity by 60% and improved product knowledge and sales tactics.• In charge of training and implementing the tool on clients, and also on assisting their daily operation.• Responsible for not only closing new leads, but pitching… Show more • Engaged in high-level strategic planning with C-Levels from Porto Seguro (Brazil's largest insurance company), leading to a 200% increase in user engagement for the 'Vá de Táxi' app.• Headed a sales team of 3 reps, implementing training that enhanced productivity by 60% and improved product knowledge and sales tactics.• In charge of training and implementing the tool on clients, and also on assisting their daily operation.• Responsible for not only closing new leads, but pitching the biggest accounts while keeping a close follow up with all clients and prospects. Show less

• Engaged in high-level strategic planning with C-Levels from Porto Seguro (Brazil's largest insurance company), leading to a 200% increase in user engagement for the 'Vá de Táxi' app.• Headed a sales team of 3 reps, implementing training that enhanced productivity by 60% and improved product knowledge and sales tactics.• In charge of training and implementing the tool on clients, and also on assisting their daily operation.• Responsible for not only closing new leads, but pitching… Show more • Engaged in high-level strategic planning with C-Levels from Porto Seguro (Brazil's largest insurance company), leading to a 200% increase in user engagement for the 'Vá de Táxi' app.• Headed a sales team of 3 reps, implementing training that enhanced productivity by 60% and improved product knowledge and sales tactics.• In charge of training and implementing the tool on clients, and also on assisting their daily operation.• Responsible for not only closing new leads, but pitching the biggest accounts while keeping a close follow up with all clients and prospects. Show less

• Started out as salesman, responsible for dealing with the incoming customers, focusing on cross and up selling.• Landed an executive position in 3 months, assisting the manager with operational duties.• In charge of bringing in new customers to the company credit card flag, and so creating a solid client base to the store;