I am an economist and AI product expert with over 10 years of leadership experience spanning the tech, retail, and education sectors. Passionate about creating innovative solutions, I focus on addressing real-world challenges and improving lives through technology.As the CEO & CPO, and Founder of CriasAI, I lead the development of Crias™️, a Brazilian AI assistant tailored to local and individual contexts, empowering users with personalized and efficient workflows.My expertise includes managing the entire product lifecycle—from concept to go-to-market—backed by strong market research, data analysis, and user-centric design. I excel at applying AI to enhance both performance and user experience while also bringing skills in branding, trend analysis, and digital commerce acquired through diverse certifications and projects.I am driven by empathy, curiosity, and adaptability, blending business acumen with creativity and design. My approach integrates technology's transformative potential with a commitment to social impact.In addition to my professional endeavors, my artwork reflects my life and vision. You can explore it at www.vasc.art.