Business Development Manager
Current1. Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as long term.2. Planning sales forecast, budget, and market strategy.3. Planning and execution of all communications and media actions on all channels, including online and social media.4. Creating and managing promotional materials/items to establish and maintain product branding.5. Managing the budget for advertising and promotional items.6. Competitor and customer insights analysis.7. Analyze brand positioning and consumer insights.8. Shape and communicate our vision and mission.9. Manage a team of marketing people working on brand initiatives.10. Lead creative development to motivate the target audience to "take action".11. Monitor market trends, research consumer markets, and competitors' activities.
