Outi Lindberg Email & Phone Number

Helsinki, FI

Espoo, Uusimaa, FI

I am an energetic, business minded marketing and brand professional, leader and business coach. I am open to new challenges. I offer expertise in marketing & branding, business development, creativity, media, data, category management, ROMI, good leadership and coaching. I am interested in many industries e.g. manufacturing industry, services, retail.

Helsinki, FI

Responsibilities: I am responsible for consumer marketing of all Valio brands in Finland. I lead team of 8: 5 marketing managers and 3 creatives (graphical designers and copywriter). I lead the Valio corporate brand development internationally and house brand campaigns. I am responsible of budget and partner management, company level media buying and.

Helsinki, FI

I managed marketing and consumer relationship for strategic brands and categories such as Valio PROfeel, Valio Gefilus, Valio Oddlygood, Valiojogurtti, Valio A+, Valio Akatemia. Valio Plus, Valio EILA. I created marketing concepts and campaigns. I planned media including bought media and own channels (web presence, social media), content marketing.

Helsinki, FI

I created and managed advertising, both concepts and campaigns and communication to cheese and spread brands such as Valio Oltermanni, Valio Polar, Valio Koskenlaskija, Valio Juustomestarit, Valio AURA, Valio Oivariini, Valio Viola. I was responsible for media strategies and planning and buying. I worked with consumer dialogue and content creation. I.

Helsinki, FI

I was responsible for managing and developing consumer presence in web, measurement, digital marketing and social media channels. I had a project lead where we renewed the company’s digital presence and improved the digital consumer relationship and educated internal organisation about the digital transformation.

Helsinki, FI

I developed priority brands locally and internationally both to B2C and B2B markets such as Valio Gefilus, Valio Evolus, Valio Zero Lactose and ingredient brand LGG. I led brand strategy, guidelines and IPR internationally. I worked with brand partnerships, licencing and trademarks. I led projects where new brands and concepts were developed and tested.

Helsinki, FI

Marketing strategy and campaign planning consulting and sparring for Finnish Food association that supports food culture and production in Finland.

Stockholm, Stockholm County, SE

I was responsible for developing and managing snacking and functional foods product portfolio, the business and profitability, growth, new product launches, brands, advertising, media, communication, PR and marketing research at the Swedish market. I launched a new functional product to the Swedish market. I also studied new business possibilities.

Helsinki, FI

I was responsible for different cheese categories, the business and profitability. I had the project lead in many different projects (launch, development, quality, improvement) both at domestic and international markets. I worked tightly with international subsidiaries. I was responsible of a successful delicacy cheese launch to Finnish market, where we.

Helsinki, FI

I worked with export projects with marketing, sales and quality issues.

M.Sc.(Econ), Marketing

Exchange Student, Studies In Marketing And Tourism

Studies In Project Management And Philosophy

Studies In Design Management