As the CTO of Flytta, I lead the technological vision and execution for our innovative customs automation platform. My role is focused on harnessing cutting-edge technologies to streamline and automate customs processes, ensuring our clients can navigate complex global trade regulations with ease.Key responsibilities include: Technology Strategy: Developing and overseeing the execution of Flytta’s technology roadmap, ensuring alignment with our business goals and market demands. Product Development: Leading the design and development of scalable, robust, and secure systems for customs automation, with a focus on efficiency and compliance. Innovation & R&D: Continuously exploring new technologies in AI, machine learning, and cloud services to improve the Flytta platform and stay ahead in a rapidly evolving industry. Team Leadership: Managing and mentoring a team of engineers, ensuring high-performance delivery and fostering a collaborative and innovative work culture. Partnerships & Integration: Collaborating with global customs authorities and logistics partners to integrate Flytta’s solutions seamlessly across the supply chain.At Flytta, I am committed to revolutionizing the customs process by leveraging the power of data and automation, helping businesses save time and reduce costs while ensuring compliance with international trade regulations.

As the CEO of Seer, I lead a forward-thinking data science and machine learning company, specializing in delivering innovative solutions for the maritime and logistics industries. My role involves driving the company's vision and strategic direction, while also ensuring the successful implementation of cutting-edge technologies to solve industry-specific challenges.Key responsibilities include: Strategic Leadership: Setting and executing Seer’s business strategy, focusing on growth, innovation, and positioning the company as a leader in AI and big data for maritime and logistics sectors. Product Development & Innovation: Overseeing the development of advanced AI and data science products that enable smarter decision-making, automation, and efficiency improvements across complex supply chains. Business Development: Identifying new market opportunities, forging strategic partnerships, and expanding our global footprint within the maritime and logistics sectors. Team Leadership: Building and leading a multidisciplinary team of data scientists, engineers, and business professionals, fostering a culture of creativity, collaboration, and continuous learning. Client Engagement: Working closely with clients to understand their challenges and deliver custom, data-driven solutions that enhance operational efficiency and decision-making. Brand & Vision: Spearheading the rebranding of Seer, positioning it as a Norse-inspired powerhouse of innovation, while launching new products such as Flytta, our customs automation tool.At Seer, I am committed to transforming the maritime and logistics sectors through the power of data science, machine learning, and AI-driven insights, helping our clients navigate the future of industry with confidence.

Founding, managing and running an award-winning team of 10+ staff to research, build and apply real machine learning and analytics practices to the industry.With a focus on pulling data out of silos into central data stores where data can be analysed and used to build and inform business functions. Working with maritime and logistics clients to make transport frictionless with the power of data.

Managed the full design and delivery of 50 work experiences during the coronavirus pandemic in a fully virtual format with over 200 businesses across multiple sectors such as Maritime, Finance, Law, Engineering, Creative media and more delivered to over 5000 students. Collaborated with 200+ Tees Valley businesses to promote careers in the North East of England.Collected and interpreted analytical feedback from social media feeds, physical feedback forms and website data Managed daily internal and external marketing messaging over social media and traditional media formats

Created video and graphic templates for social mediaHosted & edited interviews with Tees Valley business members Photography and Videography of physical career experiences with photo & video editing using Adobe Photoshop & Premiere Pro Managed daily social media output across Facebook, Twitter, LinkedIn & Instagram

Designed, adapted & delivered the Digital Marketing: Good, Bad & Ugly course Adapted the course from fully physical to a virtual teaching experience with Microsoft Teams technologyLectured on a series of topics including but not limited to: Fundamentals of Marketing, Data Analytics, Branding, Effective use of social media. Supported in the development of a Data Science course aimed at upskilling SMEsManaged 2 supporting staff in course delivery

In this role, I help to design and deliver the following program to business owners and interested parties around the Teesside area:Digital Marketing: The Good, The Bad, The UglyConsumers are now spending more time than ever online, often to compare, discuss and select new purchases. Likewise, digital touchpoints are involved in many business purchases. As a result, digital marketing techniques have never been more important for businesses. However, the way businesses apply digital marketing techniques can make a huge difference to people’s experiences

Wrote Python & Excel formulas to sort and handle large inputs of data Designed smart Excel input forms using Power Query and VBAWorked with logistics programs to automate the input of data in a government platform friendly format.

In my role as Co-Owner of Brennan's Bar, I helped to build the business from the ground up managing multiple aspects of the business such as FinancesMarketing - Google & Facebook Ads / Social MediaEmployee Managment General Bar / Site MangamentStock Take / ControlThis was my first large endeavour into entrepreneurship, it taught me a lot of valuable skills at a young age which would not be commonly accessible.

As a Digital City Student Board member, we helped to decide the direction of some of the Middlesbrough Digital City's projects, during my year on the board I was the youngest member as 1st-year students are usually not permitted onto the board. This gave me ample opportunity to learn from others on the board and the digital businesses we interacted with. By the end of the year, we completed 2 major projects which I ran the project managment of as well as tech and marketing functions.The first project we completed was the creation of an online portal between Teesside Univerity students and Digital Businesses, this required corresponding with a software developer as well as a wide range of planning and project managment.The second project we completed was a programming tutorship program aimed at secondary school students which culmonated with a full day of programming robots at a community centre in a competition style. This required communication and project management skills to bring all of the schools that participated together and to manage the day it's self. Some basic programming skills were also used to mentor the students using the "Scratch" programming platform.