Impactful graphic design and creative direction of in-house and licensed products and packaging.Extremely adept in the development of brands, products and packaging, with a sound understanding of global licensor approval processes and a track record for delivering results in demanding environments.Instrumental in the design and development of several award winning in-house products.Creation of visualistions, style guides and instruction manuals including copy-writing.Photography of products: re-touching, editing and cataloguing.Digital Asset Management (Over 1,000 lines).Interfacing with global customers, suppliers, licensors, testing and translation houses.Direction for third-party photoshoots.Creative support for TV commercials, produced via third-party production houses.Preparation of in-house promotional materials, Argos catalogue submissions and trade press adverts,Origination of graphics and supporting materials for large trade show installations at Excel London, Birmingham NEC, Hong Kong, and Nuremberg.Audio and Video production for product demonstrations, Youtube campaigns / instructional videos.Instigation of company online presence, including domain management and website analytics utilising assorted platforms and CMS: Squarespace, Plytix, Shopify, Wordpress.Liason with 3rd party software and web developers.Marketing and tracking via MailChimp campaigns and Social Media managment via Hootsuite. Control, support and advancement of company technological infrastructure and processes.Office 365 AdminHorizon VOIP Portal Admin.Liaison with 3rd party network support provider.

Design of in-house brand identities, products/packaging and licensed lines for Hasbro (My Little Pony, Action Man), Disney, Chessington World of Adventure and Alton Towers.Creation of company product catalogue.

Promoted to team leader with the VFactO E-commerce agency, after excellent performance and adaptability to a new fast moving environment. Role included interfacing with customers and partners to establish project requirements, to then develop project plans, including wireframing and UX / interface design, product photography and image editing. Notable clients and projects: Polaroid, Birthdays, Bob Church Fishing, Falkirk Wheel, Cairngorm Mountain, Loch Lomond National Park and Warwick Castle.