Oyekunle Damola Email and Phone Number
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Results-driven Digital Marketing and Meta-certified Media Buying and Planning Professional with 9 years of experience, offering a proven track record of driving significant revenue growth and expanding digital footprints through innovative marketing campaigns. Expertise in strategic media planning, data-driven decision-making, and leveraging cutting-edge digital marketing tools to achieve measurable business outcomes.Core Competence Paid Ads, SEO, Conversion Rate Optimization (CRO), Sales Funnels, Email Marketing and Marketing Automation, Content Marketing, Analytics and Measurement, Social Media Marketing, Industry/Sector Experience: Ecommerce, Health, Education, Travels, Technology/Saas, B2B and others.Some Highlights in my career:- Generated over $400,000 across 4-course launches for a prominent African entrepreneur using innovative multi-funnel strategies, including product launches and webinars, while also generating tens of thousands of leads- Boosted annual revenue for their e-commerce brand from a projected $300,000 to $694,000, achieving a 131% increase. Monthly revenue grew from approximately $25,000 to over $72,000- Executed a highly profitable launch campaign for a top Fashion brand, achieving a remarkable 3,400% ROI. Had an ad spend of $1,290, made $3,296 on front-end sales and $41,758 on back-end sales with a total ROI of 3,400%.- Achieved first-page ranking for critical urology-related terms in for a client in the medical niche within a two-month project timeframe.- Doubled monthly revenue for a furniture e-commerce brand from about $48,351 to over $98,000 through a strategic combination of paid ads, lead generation and prospect follow-up with an average monthly ad spend of $2,197- Executed multiple campaigns for a client in the Food industry where I scaled revenue from about $13,000 - $15,000 monthly to $37,000 in a single month with a monthly adspend of roughly $1,300.- Delivered a 900% ROI on a product launch for a Top Marketing Coach with an ad spend of $1,700 and revenue of $17,000 in direct sales using a lead gen and webinar funnel- Over 2,409% increase in traffic over 3 years for high intent terms for a client in the education niche using Technical SEO by cross walking 6 vital data sources – Sitemaps, Screaming, Ahref for backlinks, SEMrush for keywords, Google Analytics and Search Console and Onpage SEO- Generated ₦89 million in revenue in a 4 year period for my Academy with over 5,000 students through comprehensive management of product launches, and multi-channel marketing
Dptrax
View- Website:
- dptrax.com
- Employees:
- 2
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Digital Marketing ConsultantDptrax 2014 - PresentNigeriaLead Marketing direction, maintain clients’ relationships and manage all online sales efforts.• Defining and creating online marketing requirements, wireframing, information architecture, platform definition and media/content integration.• Expertise on technical SEO, International SEO, Local SEO, Keyword Research, Content Creation, Link earning• Management of Brand visibility by creating PPC Campaigns, Social Media Campaigns, using Adwords and launching Conversion Rate Optimization strategies for clients.• Monitoring campaign results, analyzing key metrics, and optimizing click-through and conversion rates
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Growth Marketing ManagerOptimumfoodie Jun 2018 - Jan 2024NigeriaOversee the fusion of all marketing channels, including paid ads on Facebook & Instagram, SEO/SEM, email marketing, and social components to achieve rapid growth in a high-competition industry.Key responsibilities include:● Strategically integrating both technical and marketing facets of the company's ethos to ensure seamless alignment with overarching business objectives.● Developed Facebook and Instagram paid ads that propelled the acquisition of over 30,000 engaged email subscribers● Growth of over 600% in revenue in a 4-year period.● Diligently tracking KPIs and managing IT budgets to measure and enhance performance.● Maintaining a consumer-focused outlook and aiding in the delivery of IT projects to market.Unearthing and integrating innovative technologies that confer a competitive edge.My duties further encompass the orchestration and management of marketing campaigns designed to elevate the visibility of OptimumFoodie's diverse offerings. My responsibilities within this role extend to campaign development for website engagement, lead generation, revenue, in-depth metric evaluation, trend spotting, and more.
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Digital Marketing ConsultantL5Lab 2018 - 2020Lagos, NigeriaCoordinated Digital marketing for Level 5 Digital and its subsidiaries (Babybliss, Decagon, Pebec and the Tech arm). In a year, I;• Orchestrated the successful launch of multiple social media marketing campaign across the subsidiaries.• Growth of over 166% in monthly revenue in one of the subsidiaries in less than 6 months• Launched the first cohort for Decagon Institute with over 500 applicants. When on to generate additional cohorts of students that have since graduated -
Head Of Digital MarketingJobberman.Com Apr 2016 - Feb 2018NigeriaStrategic direction and product management across all Jobberman brands including Placementplus, Jobberman Learning, Consulting, Workcenta and Job Ads with primary focus on engagement, customer acquisition, CRM and Website Operation. Collaborated closely with development and design to align user experience goals and roadmaps to continually launch new features and functionality using Sprint methodology.• Managed targeted online client generation marketing campaigns including: PPC landing pages, Email Marketing, SMM, SEO, Customer Relationship Management, Competitive Analysis, Social Media, Mobile and location based services.• Implemented SEO restructure of company’s website with emphasis on Technical SEO, On-page and Off-page SEO, Local SEO and Content Marketing. Results: over 100% increase of organic traffic for highly competitive industry organic search terms.• Implemented new email marketing strategy, including drip and nurturing campaigns with a 48% increase in sessions by introducing a customer-based segmentation based on the purchase activity of 1.5 Million email subscribers. -
Digital Marketing ConsultantPedisbox Limited Aug 2015 - Jun 2017NigeriaRecruited as the first Digital Marketing Consultant for Ecommerce company whose only prior marketing campaigns had been offline advertisements. Challenged to build their Online Presence and increase customer base• Developed integrated marketing plans. Supervised Redesign of website for search engine optimization, executed acquisition email campaigns, incorporated social media channels, SEO strategies and adopted campaign tracking procedures.• Created distinct brand strategies for the company to eliminate customer confusion and improve sales.• Spearheaded sweeping improvements that readied company for successful sale. Led platform selection, wire frame development, usability testing and web marketing plan development for search engine optimization (SEO), search engine marketing (SEM) and email marketing.• Developed Facebook fan page that now has over 8000 followers and persuaded management to move money from offline campaigns to fund Facebook, Instagram and Google Ads• Functioning as central resource for consumer marketing initiative managing all print, website, email and social media marketing and advertising materials. -
Digital Marketing StrategistChams Plc Jul 2015 - Apr 2016Nigeria -
Seo Consultant101Migration Sep 2015 - Mar 2016CanadaWorking as an SEO consultant (Lead SEO Consultant) in one of Canada's largest Immigration Company. Key role is to increase online visibility utilizing SEO strategies • Leading the re-architecture, SEO, and design of all pages on client's website• URL optimization, Image Optimization, Content optimization, Site Navigation, etc. • Creating client-bound research and execution documents• Researching and implementing linking strategies• Providing technical audits, competitive analyses on direct and organic competitors in search engine result pages, and search behavior analysis and recommendations for multiple domains in conjunction with client's business goals• Conducting and implementing multiple page-level optimizations per client’s business needs -
Seo Specialist & Web Content ManagerAfrican Internet Group - Kaymu Nigeria Jan 2015 - Jun 2015NigeriaWorking as an SEO Specialist and Web Content Manager for African Internet Group for Kaymu Nigeria• Working with the Regional Manager to build up SEO and Digital Marketing structure for better conversion and ROI.• Identification and rectification of anti-SEO & user areas for improvement• Co-ordination with Local & Foreign SEO team for development related issues and changes.• Devising and implementing SEO strategies for Kaymu with more than 10,000 products• Conducting regular optimization of on-page content on various product pages• Auditing title tags and meta data on a regular basis for search engine optimization compliance• Working with the development team to analyze site code and provide recommendations based on SEO best practices• Conducting on-page marketing activities to increase conversion rate such as identifying seasonal promotional opportunities and maintaining rebate, clearance and special offers pages and updating them regularly• Conducting on-going competitive market analysis -
Digital Marketing ConsultantLaffout9Ja May 2014 - Feb 2015NigeriaDigital Marketing - Strategizing and Implementaion. Partnership Management, Brand Building, Customer acquisition, retention and relationship management, Content Marketing, SEO, Search Marketing, Service Marketing and UX/UI Optimization.Responsibilities- Search Engine Marketing {SEM}- Search Engine Optimization {SEO}- OnPage optimization- Social Media Marketing- Blogger Outreach / Content Strategy / link building- Keyword Research (Google Keyword Planner, Google Trends, WordTracker)- Web design
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It | Digital And Social Media Strategist | Internet Marketing | Website DesignChams Plc May 2013 - Dec 20146, Louis Solomon Close, Victoria Island• Managing Company's site, focusing on process improvement and system suggestions • Incorporated SEO strategies in web design.• Developing multiple leads using Social Media Marketing and boosting traffic to social media pages.• Delivering multichannel campaigns across e-mail, web and social media. Identified key areas for improvement.• Partnered with creative teams during planning and ideation to infuse social behavior mechanics into campaigns and core concepts• Developed detailed strategies and operational plans to guide programs ranging from social community content to influencer and advocacy programs to large-scale, integrated social-first campaigns.
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Web Designer And Social Media Marketer (Freelance)Sky Rocket Multimedia Limited Mar 2013 - Aug 2014Lagos, NigeriaInitially hired to create client’s website. Quickly introduced management to social media marketing as a means to increase traffic to site.Assisted client with business plan, branding, advertising, remodeling and marketing.• Planned, created, launched, and managed corporate website for Company, with strong emphasis on user-centered design, usability standards, and human factors testing - http://www.skyrocketnews.com• Developed comprehensive strategy for Social Media Marketing Using Facebook as source of advertisement.• Developed new marketing strategies to capture market channels with new clients.• Developed and maintained comprehensive initiatives that encourage greater engagement and increased visibility on social media networks.
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Intern| Internet Marketing| Website Design| Ecommerce|Brian Integrated System Apr 2013 - May 2013Computer Maintenance and Production, Hardware repair
Oyekunle Damola Skills
Oyekunle Damola Education Details
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Computer Engineering
Frequently Asked Questions about Oyekunle Damola
What company does Oyekunle Damola work for?
Oyekunle Damola works for Dptrax
What is Oyekunle Damola's role at the current company?
Oyekunle Damola's current role is Paid Ads, Sales Funnels, Email Marketing, Marketing Automation, CRO, SEO.
What is Oyekunle Damola's email address?
Oyekunle Damola's email address is oy****@****hoo.com
What is Oyekunle Damola's direct phone number?
Oyekunle Damola's direct phone number is +23480896*****
What schools did Oyekunle Damola attend?
Oyekunle Damola attended University Of Lagos, Cxl.
What are some of Oyekunle Damola's interests?
Oyekunle Damola has interest in Social Services, Learning, Education, Reading, Website Design And Development, Science And Technology, Disaster And Humanitarian Relief, Digital Media Strategies, Seo, Wordpress Cms.
What skills is Oyekunle Damola known for?
Oyekunle Damola has skills like Seo, E Commerce, Social Media Marketing, Html, Css, Online Marketing, Website Design And Development, Php, Javascript, Sem, C++, Search Engine Optimization.
Who are Oyekunle Damola's colleagues?
Oyekunle Damola's colleagues are Tekiulai Okegbemi, Herna Marhani, Glory Uchendu.
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