Ozer Mcmahon Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

House of Comms is a fully integrated marketing agency with offices and clients in Dubai, Abu Dhabi and KSA. In my current role as a Digital Account Director I'm tasked with implementing and overseeing the delivery of our comprehensive range of digital offerings across a number of the agency's key clients.• Implementing and overseeing processes that maximize our offering across paid media, SEO, UX/UI and website development.• Work closely with the Head of Digital to lead a team of twenty to manage and deliver these offerings for each client. • Identify and optimize areas for improvement within our offering.• Work closely with the social team to integrate our social and digital services for relevant clients. • Manage senior relationships between the agency and our clients.• Lead quarterly and annual reviews with all clients.• Devise campaign ideas and plans to support clients outside of their “always on” digital function.• Develop new business proposals aimed at expanding our existing client base.

Dubai, United Arab Emirates

Prior to transitioning to my Digital Account Director role, I served as a Social Media Director with the company. During which time my role was focused on developing stellar social media strategies for my clients, nurturing and developing the skillsets of the teams I work with and winning new business for the company. • Developed annual strategies for our clients to aid them in achieving their business goals through the appropriate use of social media.• Worked closely with the Head of Social to lead a team of ten to manage and deliver these strategies for each client. • Managed senior relationships between the agency and our clients.• Liaised closely with the creative team to manage and facilitate best in class creative social output. • Lead quarterly and annual reviews with all clients.• Devised campaign ideas and plans to support clients outside of their “always on” social media function.• Lead internal training sessions to make sure our team is consistently upskilling and developing. • Developed new business proposals aimed at expanding our existing client base.• Actively source and pursue leads and try to convert them into long term clients.• Conduct annual performance reviews for social team members.

Dubai, United Arab Emirates

Select Group is the largest private real estate developer in Dubai. My role with the company was to implement and oversee the delivery of targeted advertising content to generate high-quality sales leads while creating and developing a wide range of sales and marketing collateral to support sales closures. I worked directly with the CEO, COO, CFO and Commercial Director in order to achieve the below. • Led a team of six direct reports to create and deliver a wide range of paid and organic digital content to the most explicitly targeted audiences across a wide range of digital platforms. • Managed significant monthly media budgets to achieve a large volume of highly qualified sales leads. • Analyzed data in conjunction with the sales director to ensure all marketing efforts generate the best ROI.• Created varied content to establish company brand recognition, including regular blog posts, email marketing campaigns and editorial placements within relevant media titles. • Ensured distribution of key press releases and arranged media opportunities for key stakeholders.• Organized company involvement in key trade events (i.e. Cityscape at Expo)• Responsible for the creation and delivery of a complete suite of sales and marketing collateral for newly launched real estate projects. • Created unique target market appropriate content for a range of real estate developments within the UAE and the UK. • Sourced and appointed external agencies for support when required. • Conducted annual performance reviews for marketing team employees.

Dubai, United Arab Emirates

Q Communications is an integrated PR and Social Media agency with offices and clients in Dubai, Abu Dhabi and the UK. My role with the company involved leading on all digital activities across a wide range of clients in each of the three locations.• Worked closely with in-house client marketing departments to come up with innovative and engaging marketing plans, in order to increase brand awareness and generate qualified leads.• Oversaw the implementation of digital marketing strategies across a wide variety of industries such as F&B, travel and tourism, retail & FMCG.• Heavy involvement in the creation and pitching of new business proposals for prospective clients.• Analyzed data in conjunction with client sales teams to ensure all marketing efforts were generating the best ROI.• Conceptualized, developed and analyzed Google Ad strategies for clients to reach the widest audiences possible.• Controlled budgets to ensure spend was optimized across multiple advertising platforms such as Facebook to Instagram, LinkedIn and Google Ads.

Dubai, United Arab Emirates

Silx is a boutique content marketing agency based in Dubai, which was focused on increasing brand awareness for companies by creating long form thought leadership style digital content and running digital ad campaigns concurrently. • Worked closely with client marketing departments to develop content marketing plans in order to increase brand awareness and generate qualified leads for their businesses.• Analyzed data and content performance to ensure all marketing efforts were generating the best ROI and gauging the type of content that is gaining the most traction with the targeted audiences.• Conceptualized and created Google Ad campaigns for clients.• Monitored ad performance and website traffic source through Google Analytics.• Managed budgets to ensure all spend is optimized across the multiple advertising platforms we work with across Facebook, Instagram, LinkedIn and Google Ad platforms.

I worked in a freelance capacity for a number of local and international platforms, where I researched and creating content that appeared in both online and hard copy publications. • Reported on a wide range of sports including rugby, football and GAA. Covering and creating content for All Ireland hurling finals at senior and underage level.• Arranged and conducted interviews with key personnel for feature pieces. • Provided in depth analysis and coverage of the 2015 Rugby World Cup.• Managed uploads of articles and posting of the content through the CRM and relevant social media platforms to increase reach and awareness of the content.• Studied the analytics of all published work in order to generate the most relevant and in demand content.

Master Of Arts (M.A.), Journalism

Bachelor Of Arts (B.A.), History And Sociology & Politics

Education record