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Brand Strategy • Marketing & Comms Strategy • Growth • Business Development • Project Management • Fractional CMO • Generative AI Project Design & Developmentin Lunarchy, we believe there is always more to unlock. Shooting for the moon? We will guide the way.Whether you're a well-established company or yet to grow, we craft best-in-class solid strategies with execution plans that hack your growth and enable businesses to thrive.Istanbul | Barcelona | Paris

• AFH Portfolio Foods (Knorr, Calve, Hellmann's, Carte d'Or)• UFLP (Unilever Future Leaders Programme)• Develop and execute brand portfolio and business strategy, build growth.• Responsible for innovation/renovation agenda, identifying trends & focusing on the big bets, aligned with market realities, consumer needs, and business objectives. Leading Innovation Platform with senior stakeholders from clusters & cross functions participation.• Leading innovation/renovation projects from idea creation to launch stage, working closely with x-functional teams.• Developing brand & new product launch marketing communication toolkits with creative agencies.• Business Accountability, Driving Growth & Profitability targets for the brands:- Accountable for the analysis of portfolio performance and brand health by evaluating performance against key KPIs- Identifying solutions and making recommendations to improve effectiveness based on performance monitoring.- Managing regional brand marketing budget with a relentless search for efficiency.- Identifying new business model opportunities in B2B business.

Working with Retail&Marketing team, gaining experience in both Marketing & Sales while having know-how about Retail, Licensing, and Media & Entertainment industries. • Building strategic marketing plans and executing signature campaigns for Disney, Marvel, Star Wars and Pixar brands • Designing localized 360-degree marketing campaigns and communications aligned with the EMEA region, integrated into retail strategy.• ATL , BTL and TTL Marketing• Trade & Shopper Marketing: Working closely with licensees and retailers, planning and executing retail marketing activations for various accounts. • Digital Business and E-Commerce Activations • Working closely with advertising, media planning, digital and creative agencies • Market Research: Analyzing consumer insights, tracking market trends

Others is a marketplace start-up that connects people who need to outsource their tasks and top tier university students who want to earn money. • Leading and executing marketing strategy, project management and coordinating the team of 20 as Community Manager. • Designing exclusive B2B projects according to companies’ needs and building new revenue models, focusing on business development and growth. • Creating partnerships, coordinating affiliate programs. • Improving customer experience and journey using Google Analytics, Facebook Ads, and other e-mail marketing & CRM tools. • Building, designing and measuring digital marketing campaigns. • Managing social media accounts and creating contents.