Özlem Bolat Email & Phone Number

Istanbul, Istanbul, Turkey

Istanbul, Turkey

• Coordinate, conduct and moderate all customer-facing research activities.• Design, recruit/schedule and moderate regular usability studies (both formative and summative) and user interviews.• Generate insightful personas and user journeys that are based on consumer’s behaviors, goals, motivations, usage patterns, industry types, roles and demographics• Plan and execute Information Architecture studies via methods such as Tree Testing and Card Sorting.• Systematically review customer feedback and identify areas (or problems) for further exploration.• Prepare, conduct and analyze both offline and online surveys to explore customer needs.• Analyze quantitative and qualitative data to deliver actionable insights• Create prototypes and wireframes necessary for the research.• Act as the customer advocate within the organization.• Communicate research findings to diverse audiences through written reports and oral presentations.

• Responsible for Zingat.com consumer and corporate mobile applications • Plan and execute product roadmap for mobile applications • Prepare mock ups and wireframes for mobile applications, create user flows and stories• Work very closely with designers in order to create high quality applications with best user experience• Work together with marketing communications team in order to plan and execute communication strategies• Plan and execute strategies for higher customer satisfaction• Use analytics to analyse customer behaviour and the effect of new features added on applications• Conduct user studies to better understand customer focus

Working at New Consumer Products Management Team, main responsibilities:- Plan and execute product roadmap; define product requirements, prepare product specification documents, prioritize features considering consumer needs, wants and feedback- Build new campaigns and promotions for responsible products; try to increase revenue, ARPU and user acquisition- Continuously make research for innovative products, develop go-to-market strategies, launch new market specific products considering market dynamics- Administer cross-functional relationships and manage third parties - Make competitive analyses and gain a global vision for responsible products

Working at Corporate Product Management Team, responsible of:- Generating new campaigns and promotions for corporate products – trying to increase revenue, ARPU and customer base for responsible products- Management of product development lifecycle- Planning and executing product roadmap - Developing product bundles for specific customer segments- Increasing product awareness, working closely with marketing communications team- Benchmarking to enhance product specifications in order to present the best product in the market- Working with customer experience team to manage before & after sales processes- Working in close relationship with IT teams for product development- Managing third party relationships- Controlling legal issues regarding customer and third party agreements, working with legal and regulation departments.- Analyzing customer, revenue and sales data

Worked at Mobile Application and Store Team as Product Manager searching for new products and partners for mobile applications as well as defining product specifications. Main responsibilities: - Management of third party mobile analytics platform and integration of this platform to Turkcell - Product management of Turkcell Guncel mobile application (a news platform for daily news, available for Android phones and tablets) - Managing third party relationships, responsible for purchasing and legal issues - Giving guidance about mobile application development process to other teams in Turkcell- Responsible of preparing Mobile Application Development Guideline- Mobile user experience; keeping track of UX scores of all Turkcell branded applications as well as setting standards for scoring applications - Making research about innovative products, solutions and platforms; eagerly following new technologies - Responsible of division budget controlling; preparing annual AOP's, managing CAPEX & OPEX - Mobile applications governance and mobile applications development process in Turkcell

Turkcell Tepebasi Plaza

Worked at Mobile Applications & Store Team as product manager. Main responsibilities: - Product management of mobile video application (on multiple mobile platforms - iOS, Android & JAVA) - Product management of mobile application "Turkcell Services" - Generating and sharing periodical executive reports- Responsible of division budget controlling; preparing annual AOP's, managing CAPEX & OPEX

Preparing reports regarding the projects under Product & Services Management department, analyzing the products, making benchmarking studies.

- Certain optimization techniques and ideas on Ant Colony Optimization, Particle Swarm Optimization and The Bees Algorithm- Writing Bees Algorithm JAVA code- Preparing Bees Algorithm applet

Msc, Engineering Management, 3.67/4.00

3.78/4.00, Industrial Engineering

86/100, Science