Özlem Yüce Email & Phone Number

İstanbul, Türkiye

• Spearheading digital marketing and brand communication initiatives within the realms of research, technology transfer, and entrepreneurship at the university.
• Architecting comprehensive marketing and corporate communication strategies, ensuring judicious budget allocation, and overseeing efficient utilization with meticulous reporting.
• Crafting and executing communication strategies directly, encompassing media relations management, social media orchestration, event planning, PR endeavors, and hands-on website management within the dynamic domains of.
• Nurturing collaborative relationships with internal departments, orchestrating the seamless coordination of announcement and event activities.
• Conceptualizing digital applications for corporate identity, meticulously overseeing internal applications.
• Orchestrating dynamic interactions with digital, advertising, PR, and event agencies.

• Managing of all digital marketing, brand communication and strategic marketing activities
• Preparing marketing and corporate communication plan / budget, ensure efficient use and reporting of budget
• Direct planining communication strategies of the company through media relations management, social media management, event planning, PR activities, website management etc.
• Preparing all kinds of digital applications of corporate identity and control the applications within the company
• Coordinate all announcement and event activities, working closely with other business departments
• Managing relations with third parties; digital, advertising, PR and event agencies etc.

• Executing the projects of corporate communication and social responsibility
• Writing and editing copy for news, announcements, and creative assets
• Preparing content for media; press releases, press conferences, interviews, speeches, presentations etc.
• Daily media monitoring for university
• Supporting the development of communication strategies of the university
• Having an active role in internal communication activities and organization of the university, producing projects

• Managing of all digital marketing activities for brand
• Preparing and controlling digital marketing budget
• Supporting corporate brand management process and identifying brand strategy
• Managing and monitoring corporate social media account
• Carrying out the design studies of all kinds of promotional materials such as brochures, catalogs, posters and advertisements with corporate identity application and ensure the necessary coordination during the.
• Managing crisis management plans

• Increasing the brand awareness by doing marketing, advertising and brand management studies
• Managing 3rd party relations with digital agencies
• Managing brand communication activities and media
• Organizing company meetings, events and fairs
• Managing and updating of the website of the company

• Developing, planning, organizing and managing events and brand communication strategies
• Preparing and update company website content
• Working in coordination with all internal and external stakeholders
• Managing event organization and Center’s meetings
• Having an active role in fairs, career seminars, visits, sponsorships, training programs etc.
• Preparing news, promotional materials, e-bulletin, press release and reports for the center

Sosyal Bilimler Enstitüsü, Ortaöğretim Alan Öğretmenligi

Fen-Edebiyat Fakultesi, Tarih

Education record