State Head, Handling GT business (Karnataka)..

it has been a completely a different experience from a non food to food industry and from a selective mass to 100% mass..MK AGROTECH strongly known as MKAPL has predominantly been in the business of providing consumer a edible oil under it's flagship brand SUNPURE a leading sunflower oil brand in South India. I am responsible for the entire south Karnataka sales gamut.

Vlcc is a leading Personal care and Herbal cosmetic brand in India. as ASM i was handling Karnataka and also was responsible for Kerala market for an period of 2 years. my core responsibility is Business Development and initiative various activities with an objective to increase market share, strengthen brand image and brand profitability..

The Accountabilities: In charge of Bangalore & South Karnataka . Handling General Trade Business & Institution sales. Districts Handling (Bangalore, Mysore, Madikeri, Chamarajanagar, Mandya, Ramanagar & Mangalore).  Monitoring a team of 16 Sales Officer’s, 5 Sales Executives (SE) 61 Distributors and 34800 outlets with total of 11 Core Business per month… Contributing 21% Business to total Karnataka Sales… Reporting to the Divisional Sales Manager..The Attainments: During the period of 9 moths, Territory has Grown at 23% against 2011 ytd sales (till end of November-12), Bangalore Territory is grown at an avg of 17% & Mysore territory is growing at 29% over same period of last year, Top Brand like Parle-G is growing at 16% & other biscuits brands growth rate is 27%, confectionery growth is 18% over last year same period. Wafers growth rate is 10% over same period of last year. During the Period No of distributors increased from 47 TO 61, (both Bangalore & rest of south Karnataka). Significant growth achieved new store achievement, & manpower growth. Priority given for consistence in man power as well maintaining the distributors. First time ever in Parle history biscuit division tested with two divisions like A&B Group in Bangalore market, taken high level of initiative for get successful in new project. This allowed us to increase no of distributor in Bangalore. During the period success fully added new CFA in Bangalore. Special initiative taken for upcountry market to get the growth in value & volume business. Especially for Mysore territory, introduced super stockiest project for upcountry market. Territory is grown more then all India growth. (all India growth is 16% over same period of April to nov), Successfully implemented sales men incentive in the territory . Also taken special initiative on implementing of Online software for entire Karnataka. For the time of leaving completed 75% implementation entire Karnataka…

The Accountabilities: In charge of Bangalore South. (General Trade). Monitoring a team of 3 BDO’s (Business Development Officers) 11 PSR’s, 3 Distributors, 2300 outlets with total 70 laks Business per month… Contributing 26% Business to total Karnataka Sales… Reporting to the Sales Manager..The Attainments: Awarded All India #1 BDE in General Trade section 2011.  Awarded South Region #1 BDE in General Trade 2011. Got Best Innovation Award for L’Oreal Hair Color in 2010, south region. Got Best Innovation Award (south region) for Garnier Fructis Long & Strong Shampoo in 2011.  Successfully achieved the targets for the last 18 Months. (107% against target) Pivotal in achieving Growth Rate of over 40% in 2011(country growth is at 27%) across the Territory. 2012 1st qrt achieving growth rate is 31% over 2011 same period,  Instilled ownership at all levels including Dealers. Ensured Quality of Visual Merchandising is in line with Company’s set standards and image.

The Accountabilities: In charge of Bangalore South Territory (General Trade).General Trade. Handled Modern trade 8 months (Accounts handled Food World, Food bazaar, Health & Glow, Spar Hyper markets,) Monitored 80 LAKS Business monthly,,,, Monitoring 1.70 crore Business monthly, 4000 outlets, 2 Distributor, 20 salesmen, 5 merchandisers & 9 Sales promoters..(General Trade) Contributing 18% Business to total Karnataka Sales (37% of BANGALORE SALES)… Reporting to the Area Sales Manager..The Attainments: Year -2009 Achieved Secondary target 13.56 crore, Achievement- 14.91crore. Primary target 13.56 crore, Achievement – 14.69 crore.  2009 my territory has grown 26% against 2008 ytd sales, 2010 till End June My territory has grown 14% (secondary sales) against 2009 ytd sales. Year (2009), Taken best TSI award for best innovation for Dettol soap (south region). Highest incentive Achiever (1.46 laks) for year 2009.  Successfully achieved the targets for 25 months. Instilled ownership at all levels including Dealers. Ensured Quality of Visual Merchandising is in line with Company’s set standards and image.

The Accountabilities:  Handled Modern Trade, & General Trade (Bangalore, Belgaum, Gulbarga & Bidar).. Accounts handled - Health & Glow, Big Bazaar, Food World Super Market, Trinetra sup Mkt, Spencer’s Retail, Niligiries Super Market. And other top stand alone Super Markets of Bangalore…. Successful achieved targets in 2 years, Highest incentive taken in 2006 & 2007, All india 2nd in Highest growth rate in the term of secondary sales in the 2006.,