Pablo Calcaterra

Pablo Calcaterra Email and Phone Number

Creative Business Consultant & Storyteller @ Curators Group
miami, florida, united states
Pablo Calcaterra's Location
Pinamar, Buenos Aires Province, Argentina, Argentina
Pablo Calcaterra's Contact Details

Pablo Calcaterra personal email

About Pablo Calcaterra

Hi, so a little bit about myself.My name is Pablo, and I believe that creative thinking can transform society in a truly positive and sustainable way. I believe that a great experience is the best funnel for great results. I believe in having a sensitive approach to any challenge and team-working the way out of it. I love helping organizations and entrepreneurs telling their stories and building powerful brands.How do I that? I don´t think there is a right recipe to achieve great results. I am certain that there is a sincere digging to be done to reach the core, and that core has to be inspiring. I combine my marketing and design background and experience with my endless passion for creative ideas, music, and all sort of artistic expressions to nurture and harvest every project I come across. Here are some of my key areas of expertise:• Strategic product/service design, creative initiatives and project management• 360° Communication, marketing and promotion campaigns (ATL, BTL and Social Networks)• Local, regional and global creative projects coordination• Business strategic planning and online performance campaign design (SEM/SEO/Affiliates)• Multicultural and multidisciplinary creative working teams leadership and development• Complex negotiations with customers, both local and international• Regional/global franchises design, specification and localization | New business start-ups• English – Spanish Bilingual levelYou can contact me at: Email: pablocalca@gmail.comInstagram: @polocalcawww.pablocalca.com

Pablo Calcaterra's Current Company Details
Curators Group

Curators Group

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Creative Business Consultant & Storyteller
miami, florida, united states
Employees:
2
Pablo Calcaterra Work Experience Details
  • Curators Group
    Senior Consultant
    Curators Group May 2022 - Present
    Miami, Florida, Estados Unidos
    Senior Consultant focused on Communications Design Strategy and Brand Storytelling. @CuratorsGroups we specialize in creating structures, systems, and teams that allow brands, artists & entrepreneurs to innovate while thriving financially, humanly, and creatively.
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  • Crenética
    Founder - Creative Project Manager & Content Creator
    Crenética 2018 - Present
    Ciudad De Buenos Aires, Argentina
    Founder at Crenética, an online education and content platform focused on Creativity and Design. We help creative entrepreneurs boost their endeavors and grow their businesses.
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  • Kivnos
    Founder - Creative Project Manager & Strategic Design Consultant
    Kivnos Nov 2017 - Present
    Buenos Aires
    Co-Founder, Creative Project Manager, Communications and Design Consultant @Kivnos Strategic Design Studio. We support and boost bold business endeavors. Brand discovery, design, communication and marketing strategy for startups and SMEs. Portfolio: https://www.behance.net/kivnosprofile
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  • Up Education
    New Zealand Creative Marketing Executive
    Up Education Feb 2017 - Oct 2017
    Auckland, New Zealand
    (Formerly ACG) In charge of Marketing and Communications for all 6 New Zealand NEG Group´s Vocational & Higher Education Colleges Brands:- Yoobee School of Design (http://www.yoobee.ac.nz)- New Zealand School of Tourism (http://nzschooloftourism.co.nz/)- Animation College (http://www.animationcollege.co.nz/)- AMES School of IT (http://www.ames.ac.nz)- South Seas School of Film & Television (http://www.southseas.co.nz/)- NZMA (www.nzma.ac.nz/)
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  • Contract Workplaces
    Latam Regional Marketing And Communications Manager
    Contract Workplaces Sep 2014 - Sep 2016
    Regional Marketing and Communications Manager at Contract Workplaces (Leading Latin American Workspace Design and Construction Company)- Marketing and Communications strategic planning and execution in all 10 operative countries (Argentina, Uruguay, Chile, Peru, Brazil, Paraguay, Ecuador, Colombia, Mexico and Bolivia)- Implementation, coordination and result evaluation of all online and offline channels actions (B2B - - Content Marketing, Events, Internet SEO/SEM and Social Media)- Media, creative and online agencies selection and coordination- Internal Brand Identity redesign and implementation. New Website launch (2016)- Internal Communication Design and Implementation- Implementation of customers benefits & partnerships- Corporate Social Responsibility PlansKey Achievements: Managed to successfully launch the Rebranding Process in all Latin American region during 2015 and early 2016, including a very complex website redesign.
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  • Wall Street English
    Marketing & Communications Manager
    Wall Street English Oct 2013 - Oct 2014
    Argentina
    • Marketing and Communications strategic planning and execution in Argentina• Implementation, coordination and result evaluation of all online and offline channels actions (TV, radio, press, billboards, Internet SEO/SEM and Social Media)• Media, creative and online agencies selection, ATL and BTL initiatives coordination, brand inventory design, production and distribution• Execution of LSM actions in all of the 10 centers in Argentina• Development and execution of Internal Brand Identity • Implementation of customers benefits & partnershipsKey Achievements: • Managed to successfully launch the Rebranding Process in Argentina during January/February 2014, positioning the new Wall Street English brand as a premium product.• Built a new experience and brand identity for both internal and external customers, strongly funded on the Brand Values
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  • Iae Business School
    International Mba Admissions Responsible
    Iae Business School Mar 2010 - Sep 2013
    • Development of marketing channels and communication campaigns (ATL, BTL Social Media) to increase the MBA penetration in USA, Europe, Asia and the Americas.• MBA Program promotion trips through Informative Meetings and personal interviews with candidates (Argentina/Perú/Colombia/Ecuador/Panama/Costa Rica/El Salvador)• Design and implementation of international and local promotion events and Scholarship ventures with foreign academic institutions• Procedures definition for MBA candidates ́evaluation and selection• Meeting commercial goals for professional MBA candidatesKey achievements: • Managed to increase by 50% the number of MBA students between 2010 and 2013• Developed a new strategic communication and promotion plan for the MBA program, which resulted in a record increase of foreign students within the Full-Time MBA class (67% of the class over a historical average of 35% )• Achieved a customer satisfaction level of 6.9 points (in a scale of 1 to 7) in the admission process, setting the highest standard record in the history of the Full-Time MBA program
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  • Prontowash
    International Franchise Consultant
    Prontowash Feb 2008 - Feb 2010
    Argentina And Kuwait
    • Travel abroad to fully manage foreign franchises start-ups• Master Franchisees Managers business training (Marketing, Sales, Operations, P.R.) for start-up and ongoing operations • Development of marketing channels and communication strategies for the company´s international franchises• Planning and implementation of promotional initiatives in local and foreign B2B markets• Meeting corporate business goals as B2B Business Manager (2009) Key achievements: • Successfully implemented the company´s largest and most profitable franchise (in Kuwait) April-May 2008, which led to a later agreement (2011) with the Master Franchisee to implement the first three-storey luxury car-wash operation center in that country (see: www.bit.ly/evX2J9)• Implemented an aggressive marketing plan during late 2008 and 2009 which resulted in a 15% increase on the Corporate business unit turnover in Buenos Aires
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  • Telecom Argentina
    Senior Marketing Analyst (Sme / Pymes Business Unit)
    Telecom Argentina Mar 2004 - Jan 2008
    Buenos Aires, Argentina
    Senior Marketing Analyst (SME Business Unit) – Feb 06´ to Jan 08´ • VoIP and Data products and service launch / management of e-marketing and internet based projects• Design, implementation and follow-up marketing and communication campaigns• Research and evaluation of markets trends and competitors• Strategic alliances with key market players• Planning and execution of sales teams training across the countryKey achievements: • Managed “Integral BIZ Solution” launching during 2007 (the first integrated communication services package specially designed for medium-sized companies), which contributed to increase the business unit turnover by 20%• Designed and implemented “Aladino” (wireless telephony product) marketing campaign during 2006KAM (Top Enterprises) - March 04´ to Jan 06´• Management and development of portfolio accounts• Marketing cross initiatives with group´s brands • Design and implementation of industry-specific events for corporate customers
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  • Fch Real Estate Developments
    Marketing Analyst
    Fch Real Estate Developments Apr 2000 - Jan 2004
    • Design and implementation of marketing and communication plans• Benchmark of key locations for real estate projects

Pablo Calcaterra Skills

Spanish English Marketing Strategy Team Leadership Business Strategy Business Planning Social Media Strategic Planning Marketing Communications Social Media Marketing Public Relations Negotiation Creativity New Business Development Internet Mercadotecnia

Pablo Calcaterra Education Details

Frequently Asked Questions about Pablo Calcaterra

What company does Pablo Calcaterra work for?

Pablo Calcaterra works for Curators Group

What is Pablo Calcaterra's role at the current company?

Pablo Calcaterra's current role is Creative Business Consultant & Storyteller.

What is Pablo Calcaterra's email address?

Pablo Calcaterra's email address is pa****@****ail.com

What schools did Pablo Calcaterra attend?

Pablo Calcaterra attended Iae Business School, Universidad De Buenos Aires / Uba, Universidad De Buenos Aires, Universidad De Buenos Aires.

What are some of Pablo Calcaterra's interests?

Pablo Calcaterra has interest in Social Services, Football, Design, Ngos, Civil Rights And Social Action, Education, Environment, Arts, Reading, Poverty Alleviation.

What skills is Pablo Calcaterra known for?

Pablo Calcaterra has skills like Spanish, English, Marketing Strategy, Team Leadership, Business Strategy, Business Planning, Social Media, Strategic Planning, Marketing Communications, Social Media Marketing, Public Relations, Negotiation.

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