Pablo Garran, M.Sc. Email & Phone Number

São Paulo, Brazil

São Paulo, Brasil

Professor of the following courses: - Introduction to Marketing- Marketing Strategy: Distribution and Promotion- Marketing Strategies: Product, Service, and Pricing- Business Conception- Business Implementation- Life and Career Planning

São Paulo Area, Brazil

Professor of the following disciplines: 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴; 𝗠𝗮𝗻𝗮𝗴𝗲𝗿𝗶𝗮𝗹 𝗨𝘀𝗲 𝗼𝗳 𝗦𝗼𝗰𝗶𝗮𝗹 𝗡𝗲𝘁𝘄𝗼𝗿𝗸 𝗗𝗮𝘁𝗮 and 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 & 𝗠𝗲𝗱𝗶𝗮 for the MBA and postgraduate FIA courses:◾ MBA Marketing & Branding◾ MBA in Business Management◾ MBA in Banking◾ Finance & Business Efficiency (Presential and Online Learning)Professor of the discipline: 𝗖𝗮𝗿𝗲𝗲𝗿 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲𝘀 𝗶𝗻.

São Paulo Area, Brazil

Professor of 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗚𝗮𝗺𝗲𝘀 for the following FIA's MBA and Postgraduate courses:◾ MBA in Banking;◾ Corporate Finance & Investment Banking (Presential, Online: Recorded and Live Learning)◾ Finance & Business Efficiency (Presential, Online: Recorded and Live Learning)Discipline whose analysis of income statements is essential for conducting strategic.

São Paulo Area, Brazil

• Manage a team composed of 1 traffic manager, 2 programmers, 2 designers and 1 video editorseeking to create an "in-house" micro-agency in order to obtain greater accuracy in the dataextracted from online campaigns.
• Design and update the CRM rule via an automation tool, based on the FIA acquisition/salesfunnel, going deep in the user experience and factors that lead us to the "Customer Success";
• Implement Omnichannel actions, providing customer and stakeholder service at all points ofcontact with total focus on mitigating unwanted friction so that conversion happens smoothly (totalfocus on 𝙢𝙤𝙗𝙞𝙡𝙚 strategies);
• Strategies for leveraging content for organic traffic to Instagram Reels and TikTok;
• Creation of ads on social networks and search engines (Meta, TikTok, LinkedIn, Google andYoutube);
• Create channels of approximation between students and the institution in order to promotedifferent contact and learning experiences in order to improve the "customer experience";

São Paulo Area, Brazil

• Global leader in the weight loss, nutrition and personal care industry.Global revenue (2009): $3.0 billionResponsible for:
• Mapping of Core Products;
• Product maintenance;
• Development of new product briefings;
• Market study to verify the launch of new products through tools such as GNPD Mintel and measurement of these markets through the Euromonitor Database;
• Line/product performance analysis through the Business Intelligence tool to suggest future product launches and to manage the performance of each SKU launched;

Diadema

• Responsible for:
• International markets prospection;
• Ads in specialized magazines in the sectors served by the company;
• Implementation of the Knowledge Management system;
• Development of brand management in the B2B market;
• Marketing presentations (corporate, products and markets) with the aim of prospecting new customers, maintaining those already served and promoting the acquisition of products;

São Paulo Area, Brazil

• Responsible for:
• Marketing presentations for customers containing trends in flavors, packaging, consumer behavior and market share of the main competitors with a focus on launching new products;
• Proactive and reactive presentations for all segments of the food industry: baked goods (biscuits), snacks, dairy products, confectionery and alcoholic/non-alcoholic beverages, using specialized magazines for each.
• Creation of the monthly Clipping focused on competitors' movements (launches, mergers and acquisitions, accounts and customers) and new gastronomic options in the states of São Paulo and Rio de Janeiro;
• Prospecting Marketing presentations for potential customers in the food and beverage industry;
• Annual planning of the budget and actions of the Marketing/Flavours area (Marketing Plan & Business Plan);

São Caetano Do Sul

• Responsible for:
• Close relationship with the medical team in ABC Paulista and São Paulo, the main specialists who refer patients with a possible suspected cancer diagnosis (updates concearning: clinical staff, health plans, events held.
• Direct contact with editorials and local communication channels: releases, implementation of direct mail, obtaining permits, marketing actions in general with support to the commercial area;
• Creation and maintenance of the company's website – Layout and content – www.oncologiaabc.com.br;
• Increased the company's visibility with support for "Viva Melhor NGO (a non governmental organization that supports women mastectomy patients) – creation of a link on the Oncology Center website for information.
• Elaboration, creation and printing of advertising material (banners, leaflets, folders and catalogues);

Santo André, São Paulo, Brazil

• Responsible for a team of approximately 12 teachers (English and Spanish teachers):
• Implemented commercial actions aimed at increasing the number of franchise students;
• I managed the teachers and monitored the didactics with the students to measure the level of satisfaction with the classes already focusing on the re-enrollment period;
• Responsible for replacing any teacher in case of emergency (English and Spanish languages);
• Evaluations and interviews with teachers for hiring.

São Caetano Do Sul

• Marketing Intern – (Job rotation)Area: Sales Statistics and Forecast (6 months):
• Issuance of daily reports on sales volume and market share. Database powered by Anfavea (National Agency of Motor Vehicle Manufacturers);
• Monthly sales reports by categories for the sales directory.Area: National Vehicle Distribution (DNV) – (6 months):
• Allocation of vehicles to dealers according to demand by region of the country;
• Anticipation assessment of orders placed with resellers.

Pós-Graduação Stricto Sensu - Doutorado, Marketing

Pós-Graduação Stricto Sensu - Mestrado, Comunicação E Semiótica, Nota: 10,0

Mba, Marketing

Activities and Societies: MBA in marketing: Market concepts, direct marketing and E-communication, Managing sales teams (Sales Techniques.

Pós-Graduação Lato Sensu - Especialização, Comunicação, Marketing E Tecnologia Da Informação.

2003, Business Administration, Management And Operations

TCC: "A importância da localização no sucesso de um empreendimento comercial", 2003.