- Responsible for P&L and company´s growth- Lead growth through acquisitions and organically, by leveraging in long term client relationships as well as new product development- Manage multidisciplinary teams with 180+ collaborators- Change management and cultural change leadership

- Active participant for planning and consulting on end-to-end digital transformations for top clients in Latin America- Worked on different digital projects including themes such as digital marketing, IT infrastructure, agile, anaylitics etc..

Drive growth and business development of key Performance Agencies. Responsible for a portfolio of 12 agencies, managing $XXX MM per year and XXX% year-on-year growth.

- Develop SMB long tail channel in Mexico by directly working at scale with 1000+ advertisers- Accelerate high potential clients into higher touch programs through alignment of Google products and clients' marketing goals- Manage a diverse team of individuals, achieving high productivity targets and revenue attainment for the Mexican market.- Lead cross-functional collaboration with other areas of the business such as PR, Marketing, and Product among others. - Planning and execution of new initiatives alongside other GMS Managers both in Latin America as well as the US

- Drive growth and business development of key SMB Agencies primarily in the travel, healthcare and education verticals.- Define ambitious joint agency plans including product adoption (mobile, GDN, Search) for existing accounts and acquisition strategies for organic growth. Execute and track success for joint plans.- Scalably implement best practices for specific accounts including campaign optimizations and sector specific initiatives. - Lead coordination of pod and New Business including development and execution of joint pitches.

- Developed a growth initiative aimed at partnering traditional media agencies with performance (search) agencies resulting in increased product adoption, sophistication and revenue.- Designed and coordinated a marketing program to provide numerous Google leads to partners through the launch of the "digital matching" concept. Aimed at increasing average agency client portfolio by 15% through acquisitions.- Trained strategic Google partners on the usage of Google tools aimed at maximizing purchase from different Google products, namely: Mobile, Performance Advertising, Youtube and the Google Display Network.

Overall responsibility for negotiation of all services hired by Nokia in Colombia. In detail:- Handled long term relations with Nokia's Service Supplier base in Colombia. Services hired in the country exceeded 25 MM euros. - Prime responsibility on project level for supplier selection, negotiations and contracting.- Managed preparation of supplier contracts and coordination with category managers, customer Team, Legal, F&C, Services Business Line and Global Procurement.-Led cross-functional relationships with Category Managers aimed at improving service quality and drive ROI.

- Direct responsibility for the creation and growth of the digital marketing division focused on website and mSite development, Programmatic and PPC advertising. Strong focus on AdWords and display formats - http://www.mejiadigitalmedia.com/.- Led a team of 6 employees focused on account management and client growth.- Administered accounts such as Coca Cola and Unilever that accounted for 40% of the agency's revenue. Focused on offering holistic marketing solutions for clients integrating all divisions (one stop marketing shop).- Directed long term alliances and international partnerships with organizations that included: Major League Baseball (media and sponsorship divisions), Google and “Fundación Real Madrid”.

- Represented the media division before all the radio suppliers in the market. - Created and executed end clients' media plans in traditional media (Radio, TV, OOH) and digital media, mostly display formats. ROI average return close to 50%. - Led scaled media negotiations with publishers to guarantee best rates in the market and thus maximize profit for the Agency and end clients. Handled budgets between $500,000 usd and $2,000,000 usd.www.mejia.com.co

- Conducted market research through the usage of diverse tools: nielsen, focus groups, quantitative and qualitative analysis. Delivered this information to the media division for its interpretation in creating media strategies.- Screened and researched marketplace for biddings and business opportunities.www.mejia.com.co