Pablo Vaca Núñez Email & Phone Number

Spain

I not only steer the execution strategy for FIFA 22, FIFA 23 and FC 24 communications across a diverse range of channels, including TikTok, Instagram, Twitch, YouTube, Discord, and Twitter, but I also lead our efforts in the Iberia region as well as in France and Italy.

EA SPORTS stands as one of the premier sports entertainment brands globally, boasting an impressive portfolio of top-selling video game franchises, innovative interactive technology, engaging fan programs, and immersive cross-platform digital experiences. Dedicated to creating connected experiences, EA SPORTS consistently sparks the emotion of sports enthusiasts through industry-leading sports video games.As a key member of the Integrated Communications Team, my role encompasses steering the execution strategy for FIFA 22 and FIFA 23 communications across a diverse range of channels, including TikTok, Instagram, Twitch, YouTube, Discord, and Twitter. By offering strategic, real-time feedback on the performance and health of our games, I ensure that our strategies are effectively implemented in the market. My primary focus lies in delivering a seamless, high-quality, and cohesive user experience that extends beyond the confines of EA games, fostering a thriving community and generating excitement around our brand.

Remote

Founded by two seasoned content marketing professionals from Spain who possess a rebellious spirit and over 11 years of experience in the industry. Our team is fueled by a global network of more than ten highly talented content creators and producers from various corners of the world 🌏

As an accomplished social media marketing professional, I possess a fervent passion for entertainment, automotive, sports, television, video games, and content creation. My extensive knowledge and expertise span all social media platforms, and I excel in devising channel-specific marketing strategies that seamlessly integrate with each platform's unique characteristics.I have a keen understanding of how brands can authentically engage in social media, and I am adept at managing campaigns, producing and disseminating editorial content, as well as organizing and prioritizing multiple projects within strict deadlines. My enthusiasm and energy for social media, coupled with my ability to thrive in a fast-paced environment and collaborate effectively within a team, render me a valuable asset to any organization.

Remote

As the Social Media Manager for EMEA at MY.GAMES, I established myself as the leading authority and expert in integrating social, community, and brand strategy, while driving engagement planning. My comprehensive understanding of the social media landscape and effective communication strategies allowed me to create successful campaigns and foster a strong online community across multiple platforms.

Remote

Novo Nordisk is a global healthcare company with the ambition to defeat diabetes and other serious chronic diseases. Headquartered in Denmark, Novo Nordisk has 95 years’ experience in diabetes care, employs approximately 42,200 people in 80 countries and markets its products in more than 170 countries. Novo Nordisk actively supports diabetes and obesity prevention through, among other, the Cities Changing Diabetes platform and support of the World Obesity Federation, NCD Alliance and other global health players in the NCD space.

Remote

Dockers Spain

Remote

Participate in meetingsOversees UNiDAYS interactions with the public through implementing content strategies on the Instagram platformContent Ideation, research and proposal development

Remotely

Brands: Garmin and Citroën 🏃🏻‍♀️🚘As a Social Media Community Manager for Garmin and Citroën, I played a pivotal role in successfully launching new products across various social media platforms. My responsibilities included:- Publishing and managing content through Sprinklr- Identifying and collaborating with relevant influencers- Crafting engaging content tailored to each platform- Staying abreast of current social trends to ensure a strong brand presence- Conducting thorough research on the automotive and sports industries to inform content strategy and maintain a competitive edge

All Over The World - Remotely

Managed social media presence for clients including GoPro, HTC Vive, Salomon, Gordon's, and Pokerstars.As the Spanish Social Media Community Manager at 1000heads, I was responsible for creating and maintaining a strong social media presence for a diverse range of clients, including GoPro, HTC Vive, Salomon, Gordon's, and Pokerstars. By tailoring content and strategies to each brand's unique needs, I successfully engaged their target audiences and facilitated growth across various social media platforms.

Madrid Area, Spain

Dockers Spain

London - Madrid

WePlay collaborated with Red Bull to help build the world's largest 5-a-side football tournament; Neymar Jr's Five. WePlay provided a full suite of services, including digital strategy, user experience, multi-lingual creative and editorial production, social media management and monthly reporting.We partnered with Red Bull to build the Red Bull Neymar Jr’s Five brand and community across Facebook and Instagram, as well as growing participation in the event among the 16-25 demographic.Fun facts🙋🏽‍♂️ Over 850,000 followers on social media🗣 250m Global Reach⚽️ 120,000 players globally🌎 Tournament played in 62 countriesTo see the full case study click here: http://bit.ly/2NQuHph

Madrid Area, Spain

GoPro has consistently been recognized for their innovative use of social media to connect with and engage their audience. In 2016, they won the gold award at the WOMMY awards, and were also a finalist in the 9th annual Shorty Awards in Europe, which honor the best in social media. GoPro's approach to social media involves leveraging the passion of their users and embracing emerging technological trends. They have built their social media strategy around the content created by their community, which has contributed to the brand's adventurous identity and generated high levels of engagement. Their community members are highly active and are rewarded for their participation, which likely enhances the relationship they have with the brand. Being featured on GoPro's social media pages is a great honor for their users, as it allows them to share their experiences with a larger network.As part of their social media strategy, GoPro Spain focuses on maintaining relationships with key advocates, generating quarterly localized video activations, and providing kit and gear to top bloggers, influencers, and ambassadors. They also handle the launch strategy, moderation, and setup of new brand channels, as well as on-site event activation for selected events. Additionally, they stay up-to-date on outdoor and extreme sports news, as well as technology trends, in order to remain at the forefront of their industry.

Berlín Y Alrededores, Alemania

Client: Kayak

As a Social Media Manager and Web Editor at MTV Spain, I was responsible for crafting and publishing engaging content across various social media platforms to connect with and entertain our audience.

Madrid

-Gestión y análisis de la presencia en redes sociales de la marca (Twitter, facebook, linkedin, instagram,...) - Redacción y diseño de contenidos para plataformas online - Seguimiento online de la marca

Madrid Y Alrededores, España

FullSIX Groupe, Madrid – (Aug 2014 - May 2014)In my role as a Community Manager at FullSIX Groupe, I managed content publishing and moderation for an array of clients, including Four Roses, J&B, J&B Belgium, Milka, El Corte Inglés, Johnnie Walker, and Club 14. My responsibilities involved creating tailored content and fostering brand engagement across multiple platforms.

Badajoz, España

Desarrollo de marca, aumento de tráfico en el sitio web, interfaz web para el usuario de web e ingresos publicitarios. Desarrollo de estrategias de marca y sistemas de estadística.La empresa consiguió alcanzar los objetivos de crecimiento de audiencias en redes sociales para la marca.

Sevilla Y Alrededores, España

Ciencias De La Comunicación, Publicidad Y Relaciones Públicas

Tesina - El poder de Twitter como una nueva forma en la comunicación persuasiva - 2010

¿Cómo Diseñar Mecánicas Promocionales?

Entender qué resultados puede esperar de sus promociones. Cómo diseñar de forma correcta promociones y garantizar que cubre los objetivos.

Plan Táctico En Redes Sociales: ¿Qué Hay Después De La Estrategia?

- El plan táctico: objetivos y marca aplicados en el día a día - Plan editorial y estrategia de contenidos - Acciones de engagement.

Curso Wordpress Y Google Adwords

Youtube: Cómo Integrar El Vídeo Online En Tu Estrategia De Comunicación.

- Estrategia de Contenidos como primer paso para ganar en VO. - Video online como formato publicitario: 3 tipologías de vídeos o.

Curso Avanzado De Redacción Creativa Para Audiencias Digitales.

-La base redaccional: organización de la información digital. -Gramática multimedia y palancas creativas. -Principales herramientas para.