Pablo Vidal Areán

Pablo Vidal Areán Email and Phone Number

Chief Marketing Officer @ Fresh Monkee
Cedar Park, TX, US
Pablo Vidal Areán's Location
Cedar Park, Texas, United States, United States
Pablo Vidal Areán's Contact Details

Pablo Vidal Areán work email

Pablo Vidal Areán personal email

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Pablo Vidal Areán phone numbers

About Pablo Vidal Areán

As a global CMO with over 20 years of experience, I have a proven track record of driving growth and innovation in marketing strategies across Europe, Latin America, and the US. My expertise spans global marketing strategy, business development, performance marketing, and digital transformation. I have successfully led brand growth initiatives, co-founded startups, and optimized operations for Fortune 100 companies. With notable achievements such as creating over $2B in brand value and earning prestigious awards, I am passionate about transforming brands and delivering measurable results. Let's connect and explore how I can bring my strategic vision to your organization.

Pablo Vidal Areán's Current Company Details
Fresh Monkee

Fresh Monkee

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Chief Marketing Officer
Cedar Park, TX, US
Pablo Vidal Areán Work Experience Details
  • Fresh Monkee
    Chief Marketing Officer
    Fresh Monkee
    Cedar Park, Tx, Us
  • Vc Lab
    Head Of Decile Partners
    Vc Lab Oct 2022 - Present
    Palo Alto, Ca, Us
    • Spearheaded operations for Decile Group, a pioneering company dedicated to transforming the venture capital landscape, owning the formation and market launch of over 70 firms.• Established and trained an initial team of 3 Venture Associates to support global Venture Capital fund managers, complemented by a 5-person Marketing team to broaden reach and awareness.• Played a pivotal role in establishing Decile Group as the world's leading venture capital accelerator, successfully accelerating 500 firms globally.• Instrumental in launching and managing the Decile Group's innovative Fund of Funds, focusing on investing in top-tier firms within the community.• Developed and launched the LP Institute to educate Limited Partners (LPs) worldwide on new and emerging venture capital firms, alongside the Venture Institute designed to facilitate talent access to the industry.• Transitioned to Head of Marketing, assuming full responsibility for the marketing strategy and execution across multiple initiatives including VC Lab, Decile Partners, Decile Hub, and Decile Capital, enhancing the group's market presence and operational scalability.
  • Ie Business School
    Adjunct Professor In Brand, Strategy And Growth At School Of Human Sciences And Technology (Hst)
    Ie Business School Oct 2019 - Present
    Madrid, Es
    • Taught university courses at a top European business school on brand development, marketing, defining organizational purpose/vision, and growth model development - combining business experience with formal qualifications.• Awarded Best Professor every year since assuming role (2018, 2019, 2020, 2021).
  • Clínicas Dorsia
    Emprendedor
    Clínicas Dorsia Jan 2019 - Apr 2024
    Pozuelo De Alarcón, Madrid, Es
    • Co-founded and lead business operations and marketing of a multi-site Plastic Surgery Clinic Group (+$10MM in revenue) leading to a successful exit in 2023.• Overcame logistical and business challenges of Covid-19 pandemic to set-up and grow multi-site medical practice in a difficult business environment.• Launched three medical clinics within year of starting business operation, achieved top reviews from clients.• Recruited 30+ employees across multiple disciplines including Support Staff, Administrators, and Medical Specialists.
  • Boatsetter
    Chief Growth And Marketing Officer / Founding Partner
    Boatsetter Oct 2015 - Sep 2018
    Miami, Fort Lauderdale, Seattle, Ibiza , Us
    • Led the successful launch and growth of ‘Airbnb for Boats’ as CMO and COO, achieving 2-5x growth in organic traffic, conversions, and bookings, generating $12MM+ in the first year and scaling from Aventura warehouse to Series B, increasing valuation 10x.• Co-led M&A operations utilizing expertise in SEO, SEM, email, social, PR, CRM, CMS, machine learning, automation, and UX/UI. Strengthened investor relationships, securing funding from major companies like Airbnb.• Hired and led eight-member Marketing, Hacking, and Technology Development teams.• Coached Technology Development team, driving growth experiments.• Developed the global brand identity and positioned the company as the #1 Boat Rental Community in the market through strategic branding initiatives.• Led the acquisition of the largest US competitor and leading charter broker in Ibiza, which resulted in a 20x growth for the company.
  • Telefónica
    Global Brand & Advertising Director
    Telefónica Feb 2014 - May 2015
    Madrid, Es
    • Directed global brand strategy, management, and communication for Telefonica, Movistar, VIVO, and O2.• Aligned corporate processes across 17 markets, managing operations with €600M in media, €200M in production, and €100M in agency fees. • Designed Digital Telco Global Positioning: Conducted extensive research - applications, platforms, behaviors, and consumer habits across 10 markets. This involved 60+ focus groups, 3.5K interviews, and 25 detailed analyses.• Launched first Global Launch Campaign for Roaming Services with focus on Digital services, becoming the LatAm leader in roaming services.• Developed #1 Roaming Services Application that customized roaming during international travel (0.8MM downloads)• Transformed culture to drive efficiency and service delivery by re-energizing Global Marketing and Restructuring Teams. • Implemented performance-based work culture, managing 30-member team from multiple countries such as Spain, Mexico, Colombia, Argentina, and the United Kingdom.
  • Lg Electronics
    Chief Marketing Director Lg Brasil & Europe
    Lg Electronics Jan 2009 - Mar 2014
    Seoul, Kr
    • Directed comprehensive marketing strategy for €3.1B global business unit, spearheading growth initiatives, process optimization, and workforce development. • Led the digital transformation and performance marketing across all business units by creating an 8-person dedicated digital team. Implemented innovative digital marketing strategies to drive explosive growth, resulting in the company becoming the #1 market leader in Brazil.• Managed cross-functional teams of 300, spanning Marketing, PR, Communications, Digital, Events, and Promotions, propelling LG to outpace Samsung in key markets like Spain and Brazil through strategic leadership.• Recognized as a Top High-Potential Global Manager after receiving best 360° Evaluation among 6,000+ employees.• Steered LG Brazil to win prestigious awards: Cannes Lions, Folha de São Paulo Top of Mind, #1 in Consumer Electronics (Proxxima Digital), and Top Social Engagement (Social Bakers).• Earned Global Best Marketing Team Award by rebuilding and restructuring the Marketing department's roles, talent, and processes.• Achieved #1 market position and best-ever market share results: #1 in TV and advanced from #6 to #2 in Mobile through innovative marketing campaigns, full control of retail/social media execution, and localized strategies.• Spearheaded LG's rise to #1 in the highly competitive Spanish and Brazilian markets - the only 2 globally where LG outperformed Samsung.• Grew social media following from 5K to 2M fans within 26 months through strategic community engagement.• Implemented TV and mobile re-marketing strategies, leveraging tactics like targeted ad campaigns and personalized messaging, generating 15K qualified leads per month through re-engaging previous website visitors and customers.
  • Havana
    Owner
    Havana Sep 2007 - Jun 2009
    Founded startup marketing outsourcing agency offering inventive, cost-efficient marketing solutions (as external marketing partner) to mid-sized and large enterprises. Forged win-win alliances with top global brands or agencies to bring network of talent to projects. Managed 8 marketing managers, including strategy management (leadership), programming (product/branding), business development (sales & marketing) and delivery (account management).❖ Drove double-digit growth, amassing $1.8MM in annual revenue after 2 years of operations. Clients: Nike, Martini, McLaren, Mahou, and many more.❖ Received top accolades for Brand Identity (Web Design Award in 2006) and market recognition (Entrepreneurs Award to Best initiative in 2007).
  • Agbar
    Corporate Marketing Director
    Agbar May 2002 - Sep 2007
    Barcelona, Barcelona, Es
    Managed $20MM budget, controlling all marketing initiatives across multiple business units. Launched Applus+ Brand in 22 markets. Improved brand performance of Certification BU that increased company value—sold to Carlyle for $1.5 Billion (from initial $90MM). Successfully built consistent brand image for Agbar Group, highlighting Agbar Tower as premier business group in Spa
  • P&G
    Brand Manager
    P&G 1998 - 2002
    Cincinnati, Ohio, Us
  • Ong Setem
    Finance Director
    Ong Setem Sep 1993 - Dec 1996

Pablo Vidal Areán Skills

Digital Strategy Strategy Advertising Marketing Strategy Marketing Social Media Marketing Marketing Management Management Marketing Communications Digital Marketing Product Marketing Customer Insight Business Strategy Entrepreneurship Market Research Trade Marketing Competitive Analysis Online Advertising Product Development New Business Development Fmcg Strategic Planning Sem E Commerce Market Planning Creative Concept Development Sales Management Online Marketing Organizational Leadership Business Planning Brand Management Mobile Marketing Integrated Marketing Brand Development C Level Relationships C Level Management C Level Communications Global Strategy Public Relations Territory Management Territory Development P&l Management P&l Analysis Start Ups Start Ups Management Advertising Management Branding Agency Relationship Management Cross Border Team Leadership

Pablo Vidal Areán Education Details

  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    General
  • Ie Business School
    Ie Business School
    General
  • Universidad Complutense De Madrid
    Universidad Complutense De Madrid
    Economics
  • The London School Of Economics And Political Science (Lse)
    The London School Of Economics And Political Science (Lse)
    Corporate Finance
  • Ramiro De Maeztu
    Ramiro De Maeztu

Frequently Asked Questions about Pablo Vidal Areán

What company does Pablo Vidal Areán work for?

Pablo Vidal Areán works for Fresh Monkee

What is Pablo Vidal Areán's role at the current company?

Pablo Vidal Areán's current role is Chief Marketing Officer.

What is Pablo Vidal Areán's email address?

Pablo Vidal Areán's email address is pa****@****lab.com

What is Pablo Vidal Areán's direct phone number?

Pablo Vidal Areán's direct phone number is +130560*****

What schools did Pablo Vidal Areán attend?

Pablo Vidal Areán attended Stanford University Graduate School Of Business, Ie Business School, Universidad Complutense De Madrid, The London School Of Economics And Political Science (Lse), Ramiro De Maeztu.

What are some of Pablo Vidal Areán's interests?

Pablo Vidal Areán has interest in Economic Empowerment.

What skills is Pablo Vidal Areán known for?

Pablo Vidal Areán has skills like Digital Strategy, Strategy, Advertising, Marketing Strategy, Marketing, Social Media Marketing, Marketing Management, Management, Marketing Communications, Digital Marketing, Product Marketing, Customer Insight.

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