Padma Thommandram Email & Phone Number

Mumbai, Mh, In

Mumbai, Maharashtra, India

Developed and executed transformative communication strategies that drove a 6100% increase in social media engagement and elevated institutional visibility across multiple platforms. Conceptualized, created/ oversaw the production of 3,100+ high-quality communication materials, including proposals, ensuring strategic alignment and consistency in brand messaging.Directed 90+ high-profile events featuring global leaders, significantly enhancing stakeholder engagement and reinforcing brand positioning.Established pioneering SOPs and tailored PR strategies to optimize media outreach for key audience engagement.Crafted compelling speeches for senior leadership and represented IIT Madras at national events, solidifying the institution’s brand presence.Cultivated robust partnerships with 200+ CSR organizations and engaged with 55,000+ alumni, spearheading initiatives that generated substantial funding and support.Developed and enforced branding guidelines to ensure cohesive and impactful representation across all digital platforms.Anchored digital marketing, digital assets such as websites, salesforce - database enrichment and analytics, engagement and fundraising campaignsPioneered and led the Marketing Function as the first hire, steering recruitment and strategic initiatives, building a high-performing team to enhance lead generation and fundraising efforts for the Office of Institutional Advancement (OIA) at IIT Madras.OIA, IITM is primarily engaged in fund raising from IITM Alumni and Corporates for the development of IIT Madras and IITM's social impact initiatives.

Chennai Area, India

● End-to-end anchoring of key Corporate Partnerships● Pan-India Education Projects Implementation, overseeing a team of 200+ across 3 states ● 750+ Proposals, Reports, Concept Notes conceptualised and crafted● Part of International and National Fund Raising Teams - CSR and Grants● Templatized reports, proposals, concept notes, documentation, related SOPs● Revamped Website - Branding, Complete Design and Content for India's leading SWM entity, www.hhids.org● Authored Books for the Institution, ● Handling Key Internal Communications● Crafted Child Protection Policy applicable for 6500+ employees and stakeholders● Initiated and undertook an extensive UN-SDG Mapping exercise of the Institution's work and shared key finding - that the NGO's work panned all the 17 SDGs● POSH Committee NGO Representative for our Corporate Partners

India

● CSR & Project Management:Conceptualized, designed and executed impactful CSR projects for social causes. Implemented Global Social Outreach (arts & social causes) among school children in India. Designed, executed T.O.Y. Project – ‘Thinking Of You’ – post-floods ‘children’s’ initiative. Evaluated various NGOs at ground level using our own rigorous criteria, mapping them with potential corporate partners for funding.● Communications, Branding & Positioning:Transformed key communications, shared(inter)nationally, Designed Prabhav website & logo● Online Volunteering & Digital Presence, Activations: Pioneered online volunteer network - strategy, online presence, skillsets mapping, systems, policies & processes, monitoring and evaluation, Led Digital Communications for all online campaigns● Processes & QC: Processes:Led MIS & database management, lead generation, processdocumentation for all Projects; Undertook due diligence of non-profits e.g. arts, education, etc.● International Partnerships: Spearheaded Global Indian Music Outreach (community networking) to 6+ countries

Chennai, Tamil Nadu, India

● CSR & Project Management, Stakeholder Engagement:Led strategy and handled Implementation of CSR-funded campaigns & outreach events in Chennai; Undertook Budgeting, Documentation, Impact Reporting, Monitoring and Evaluation, Mobilized and influenced leading educational institutes, Media, NGOS, Civil Society, policy makers on Child Rights, Liaised with Government Officials● Employee & Volunteer Engagement:Played Key role in National Virtual Volunteering TaskForce and Communications in design, strategy, policy development, implementation. Led Volunteer Management Program for Chennai city of Tamil Nadu, India for Child Rights. Created unique Curricula for Structured Volunteer Interventions in the Communities; scaled nationally. Created ‘Skills and Interests Identification’ Assessment toolsfor Volunteers scaled nationally● Research, Global benchmarks' Mapping: Digital and Social Media:Pioneered Online Volunteer Network - strategy, online presence, skillsets mapping 400% Increase in CRY Chennai Volunteers activity across social media and blogs

Chennai, Tamil Nadu, India

● Communications Consultant, Remedios: conceptualised and directed communications and documentation, - recreational programmes for staff, counseling staff, also played an advisory role in resource management and utilization● Consultant Training, Ace Panacea: Trained 13,5OO + students across colleges, schools across Tamil Nadu on various life-skills

Coimbatore, Tamil Nadu, India

As School Counsellor, GRD Public School: ● Handled individual case interviews of students, parents, teachers● Assisted students to understand and resolve emotional problems● Compiled case records and reports, assessing student community needs● Implemented programs on social, emotional development of students, teachers & parentsAs Guest Faculty - Web Design, Visual Communications Dept., GRD College of Science: ● Taught Web Design to Visual Communications students - I and II year students, as a Guest Faculty. ● Conducted Practical and Theory Exams - from syllabus setting to exams

Mumbai, Maharashtra, India

● Handled individual case interviews of students, parents, teachers● Assisted students to understand and resolve emotional problems● Compiled case records and reports, assessing student community needs● Implemented programs on social, emotional development of students, teachers & parents

Chennai, Tamil Nadu, India

● Communications & Design:Designed, maintained the Ability Foundation website conforming to International Accessibility GuidelinesCommunication: Editing, writing, interviewing for the National Disability Magazine ‘Success & ABILITY’ Teaching computer skills to hearing-impaired studentsDesigned National Conference logo ’ExpressAbility’ – Indian Express with Ability Foundation● NGO Program Activities:Evaluation of NGO: ‘Indian Association for the Blind’, Tamil Nadu, India for National ‘Ability Awards'Supported with organizing International ‘World Cup Cricket for the Blind’, Chennai, India, 2002-2003

Chennai, Tamil Nadu, India

● Web Designer – Radius Media Solutions:Designed websites for several leading companies as a Web Designer at Radius Media Solutions e.g.www.jewelsandyou.com ● Freelance – Web Content & Web Design:Single-handedly designed the (first) Official Website of the Tamil Nadu Police www.tnpolice.gov.inalso, www.oasis.org (both websites' design changed later); Kuthambakkam Village website, several Professionals’ Portfolio Websites & logos designed, Morocco- India Business Website as well.

Mumbai, Master'S Degree, Medical And Psychiatric Social Work, 4.69, "A" Grade

Activities and Societies: POSITIONS HELD: ★ Elected I year Representative, TISS Students Union ★ Main Student Coordinator who led.

Master'S Degree, Psychology

M.Sc Psychology

Bachelor Of Science (B.Sc.), Nutrition And Dietetics

POSITIONS HELD: ★ Unanimously elected Cultural Secretary, WCC Student's Senate - 1999-’2000, ★ Assistant Cultural Secretary, WCC Student's.

Xii, 93.2%

ACHIEVEMENTS: ★ Tamil Nadu State First in XII standard, scoring first ever 400/400 - double centum in Nutrition & Dietetics, Award given.