Paige Williams Email & Phone Number

Washington, D.C.

- Help clients set and measure KPIs across channels such as email, paid, social, and web, using insights to determine winning variants, understand campaign results for optimization, and set data-driven goals for program growth.- Create dashboards and end-of-year reports, summarizing performance and analyzing donor retention and conversion, allowing for democratization and dispersion of data insights and laying a foundation for strategy planning.- Utilize regression modeling to project online revenue for political cycles across channels, enabling informed planning and spending.- Leverage R on financial, advocacy, demographic, and behavioral data to cluster constituents and gain increased understanding of valued supporters to inform strategy to increase engagement, conversion, and retention, and grow a more diverse supporter base.- Support website redesigns and advanced tracking through audits and implementation of Google Analytics and Google Tag Manager, allowing for better user experience and reporting.

Ann Arbor, Mi

- The sole data analyst, working across the organization, leveraging Tableau and Excel to study campaign performance and audience demographics, creating holistic analysis allowing for informed programmatic decision-making. - Generated custom reports and dashboards using Salesforce, Facebook Audience Insights, and Google Analytics data, synthesizing information to optimize revenue and alumni engagement, tailoring each deliverable to meet the specific needs of the different departments, including membership, executive leadership, travel, and sponsorship.- Collaborated closely with technology department through a CRM transition, providing an analytics perspective on database schema, contributing to improvement in Salesforce reporting capabilities.

Verona, Wisconsin

- Performed regression, functional, integration, stress, and usability testing of healthcare software, on multiple large-scale development projects, leading to higher accessibility and usability while safeguarding patient care.- Led working group tasked with improving software testing peer review process by facilitating and synthesizing feedback to create changes that led to higher process adoption and work efficiency.

Melbourne, Florida Area

- Worked collaboratively with professor and a team of mathematicians investigating optimal control of the free boundary problem for the heat equation- Presented research results at the Young Mathematicians Conference, Ohio State University, 2014

Bachelor Of Science (Bs), Mathematical Sciences In Numerical And Applied Mathematics, 3.48

Completed coursework towards a Bachelor's degree in Applied Math, including researching and developing a model on the spread of Ebola.

Introduction To Data Science, Data Science

A rigorous multi-month course focusing on building a strong foundation in R to clean, visualize, and apply machine learning algorithms.

4.0, Dean'S List