Paige Casey Email and Phone Number
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Paige Casey applies her 2+ decades of marketing prowess to working with several purpose- and mission-driven organizations. She is known for driving engagement, building awareness, and raising funds. Paige co-captained a Komen Greater NYC Race for the Cure team 2008 – 2020, making it a top 10 fundraising team from 2016-2020 and becoming a member of the Pink Honor Roll of top individual fundraisers. In 2021, Paige joined the Ossining BELL Equity Fund, lending her social media and communications expertise to raise funds and address immediate needs related to diversity, equity, and inclusion in the Ossining Union Free School District community. Paige joined the Make-A-Wish Hudson Valley’s Walk for Wishes in 2021 and helped her team rank in the top 5. In September 2022 Paige was thrilled to join the Make-A-Wish Hudson Valley Board of Directors.Paige has years of marketing experience in the publishing industry. She has directed integrated marketing strategies for STEM journals and scholarly, reference, and research publications to academic and institutional libraries, researchers, and general readers. She was a key stakeholder in the launch of one of the first online reference resources, The New Grove Dictionary of Music & Musicians, 2nd Edition, as well as more reference resources than she can count or remember. Paige has additional experience marketing lauded and award-winning reference works including Oxford Dictionaries Online, Oxford African American Studies Center, and the Oxford English Dictionary (OED) Online. Paige has also supported the promotion and execution of invitation-only, CEO-level live events for companies like Fortune Magazine, Crystal Bridges Museum of American Art, and the Clinton Global Initiative.
Mary Ann Liebert, Inc.
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- liebertpub.com
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- 182
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Associate Director Of Institutional MarketingMary Ann Liebert, Inc.Ossining, Ny, Us
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Founder And Fund AdvisorOssining Bell Equity Fund Mar 2023 - PresentOssining, Ny• Key stakeholder in mission serve the organization’s mission to advance equity of access and opportunities for the underserved in the community. • Collaborate closely with school district leadership and key community leaders to drive engagement, awareness, and fundraising.• Author tailored messaging to deploy across multiple channels including email, social media, and school district communications.• Successfully executed 2021 campaigns to exceed fundraising goals and win a $25k challenge grant.
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Associate Director Of Institutional MarketingMary Ann Liebert, Inc. Feb 2023 - PresentGreater New York City Area
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Senior Manager, Brand & Library MarketingMary Ann Liebert, Inc. May 2018 - Mar 2023Greater New York City Area• Direct integrated, global marketing strategy for a portfolio of 10+ publications in the Mary Ann Liebert, Inc. portfolio, including 5 titles earning $1M+ annually.• Lead marketing initiatives for 100+ publications into the institutional channel driving annual sales of $22M. • Marketing initiatives include product launches; comprehensive email and direct mail campaigns; social media account management; design direction; audience development; conference and trade show planning and attendance; market research; and competitive analysis.• Foster individualized relationships with journal Editors-in-Chief, Managing Editors, Editorial Board members, and Professional Society Leadership to maximize impact of Journals’ missions and output on their fields of research.
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Senior Brand ManagerMary Ann Liebert, Inc. May 2014 - May 2018Greater New York City Area
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Non-Profit Board DirectorMake-A-Wish Hudson Valley Sep 2022 - PresentTarrytown, Ny -
Marketing ConsultantIndependent Marketing Consultant Jun 2012 - Apr 2014Greater New York City AreaProvide marketing services to companies creating invitation-only, CEO-level live events – including original audience research, telephone outreach, fact checking, and CRM data creation and preparation. Clients include FORTUNE Magazine, McKinsey & Co., Crystal Bridges Museum of American Art, and the Clinton Global Initiative.
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Marketing Manager, Online & Scholarly ReferenceOxford University Press Mar 2006 - May 2012New York, Ny• Responsible for all US marketing activities for subject reference and online resources published by OUP.• Collaborated with sales teams to meet $20M+ annual sales goals.• Created and executed advertising, promotional, and direct mail campaigns. Track and evaluate response rates and revenue pertinent to campaign performance, and manage outside printing, production, design, and public relations vendors.• Analyzed sales penetration, subscription rates; implemented solutions for improvement. -
Senior Marketing ManagerPalgrave Macmillan Aug 2001 - Mar 2006New York, NyDirected all marketing activities for domestic, import, and distribution Literature, Linguistics, Gender Studies, and Film and Television Studies titles, including text, scholarly, professional, and trade books. -
Marketing ManagerGrove'S Dictionaries Inc. Sep 1997 - Feb 2003Responsible for marketing major humanities print and online reference works with sales goals exceeding $14 million. Key team member in library, professional, and consumer launches of major reference products: The New Grove Dictionary of Music & Musicians, Second Edition in print and online, and The New Grove Opera Online.
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Marketing ExecutiveArcadia Publishing Apr 1996 - Aug 1997
Paige Casey Skills
Paige Casey Education Details
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English & Women'S Studies
Frequently Asked Questions about Paige Casey
What company does Paige Casey work for?
Paige Casey works for Mary Ann Liebert, Inc.
What is Paige Casey's role at the current company?
Paige Casey's current role is Associate Director of Institutional Marketing.
What is Paige Casey's email address?
Paige Casey's email address is pa****@****oup.com
What is Paige Casey's direct phone number?
Paige Casey's direct phone number is +191474*****
What schools did Paige Casey attend?
Paige Casey attended Bowdoin College.
What skills is Paige Casey known for?
Paige Casey has skills like Publishing, Copywriting, Marketing Communications, Online Publishing, Copy Editing, Books, Academic Publishing, Publications, Email Marketing, Marketing, Direct Marketing, Marketing Strategy.
Who are Paige Casey's colleagues?
Paige Casey's colleagues are Rachel S., Jean Kitay, Robert Kearney, Judith Kidd Banton, Jessica Downey, Don Ross, Marianne Russell.
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