Paige Lee Email and Phone Number

• Social media marketing and development of social advertising • Wordpress – Blog writing, website design and plug-ins • Social media channel expertise – Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram and Pinterest • Microsoft Office – Word, PowerPoint, Publisher and Excel • Expert in social CRMs: Sprout Social, Hoot Suite, My Emma, Constant Contact, Google Analytics and Sprinklr. • Proficient in Adobe Suite – Photoshop and InDesign • Advanced knowledge of media relations and proper communications etiquette

Implemented data-driven decision making by analyzing key performance metrics, such as website traffic and social media engagement, resulting in a 15% improvement in overall marketing effectiveness.Developed and implemented engaging copy for email campaigns and social media platforms including Facebook, Twitter, Instagram, LinkedIn, and TikTok.Developed and refined written content for diverse media channels, including emails, news releases, web content, social media updates, brochures, fact sheets, and more.Developed and executed diverse video content, such as behind-the-scenes footage, interviews, photo and video shoots, and rehearsal footage.

Leveraged expertise in Google Ads, Facebook Ads Manager, and SEO techniques to optimize campaign performance and achieve a 10% decrease in cost per acquisition.Conducted brand audits for clients, analyzing SEO performance, website errors, Google Ads metrics, user pathways, pixel placements, conversion points, and UI/UX success to provide actionable insights.Created and implemented highly engaging email newsletters and marketing campaigns for diverse client base, resulting in a 30% increase in email open rates and a 20% increase in click-through rates.Oversaw and optimized paid social campaigns with budgets ranging from $20,000 to $50,000 per month.

Successfully established and maintained the first Spanish-localized Facebook and Instagram channels for a Washington State government agency, resulting in a 200% increase in engagement from the Spanish-speaking community.Organized and facilitated press releases and live press conferences with Washington State health leaders, including the Secretary of Health, resulting in increased media coverage and public awareness.Utilized advanced targeting strategies and A/B testing to optimize campaign performance and increase conversion rates by 20%.Developed automated workflows to track and manage content creation, editing, and approval, enhancing team collaboration and increasing productivity by 20%.Managed and optimized the production of 200+ unique and organic content pieces weekly on all major social media platforms, resulting in increased engagement and brand reach.

Led successful execution of in-person conference events, coordinating catering, entertainment, and participant inquiries, resulting in a 20% increase in attendee satisfaction ratings.Developed a comprehensive asset and project list for new campaigns, streamlining project management and ensuring efficient execution.Led team strategy meetings to analyze and review Key Performance Indicators (KPIs), set future objectives, enhance audience engagement, and plan event and sale promotions.Provided strategic guidance to managers regarding communication policies and actions, resulting in improved internal and external communication effectiveness.

• Collaborated with cast members to execute seamless performances.• Acted as narrator for live theater shows to inform and entertain audiences.• Established effective working relationships with clients and media representatives.

Developed a comprehensive media and marketing game plan for new app release, encompassing social media, blogs, press releases, videos, marketing graphics, ramp-up contests, and newsletters.Utilized technical skills in social media analytics to track and optimize campaign performance, resulting in significant growth in Facebook and LinkedIn followers.Implemented efficient editing processes, reducing time spent on proofreading by 20% and improving overall content accuracy.Directed Military and Community Relations department, overseeing strategic partnerships and collaborations with key stakeholders, resulting in a 15% increase in community engagement.

Developed and managed social media campaigns for multiple companies resulting in a 20% increase in engagement.Managed correspondence with potential clients, customers, and fans as a representative of the company, enhancing brand image and fostering valuable relationships.Generated over 20 media placements for clients by executing targeted pitches and cultivating relationships with top-tier publications, including Cosmopolitan, Travel + Leisure, Conde Nast Traveler, US News & World Report, and American Way.Trained employees on the new social media guidelines and provided ongoing support to ensure adherence, resulting in increased engagement and positive brand reputation on social media platforms.

Covered featured businesses as well as neighborhood notes with spotlights on date nights, great places for breakfast and the best coffee in town!

Traveled around the country working with awesome kids!Drove an F150 and 16-foot trailer through various weather. Helped develop shows and ideas for shows. Performed on mic as an actor to guide the show and get active participation. Worked directly with clients and prospective clients to insure best quality.

Provided amazing customer service to brides and her bridal party.Follow up with customers about experience and future appointments. Performed sales transactions and inventory when needed.

I wanted to start my own business and successfully developed content for clients for six months. I worked with theater companies as well as a lawyer in developing social media, marketing collateral and gaining press coverage. While the business did fail, I learned so much about target audiences, organization and communication. I am currently using these lessons learned to better prepare myself in more advanced positions.

Followed leads given by active community members.Participated in school board meetings. Served as lead press contact for educational information. Served as member of re-design committee for the newspaper. Edited daily copy.