Paige Espiritu Email & Phone Number

Valenzuela, Ncr, Ph

Lead for 360 marketing campaigns for Globe At Home Prepaid WiFi.Pioneered the first-ever Limited Edition BLACKPINK Modem in the Philippines.

Lead for online and on-ground platforms, strategic partnerships and customer experiences for Globe At Home Prepaid and Postpaid brands.Pioneered the first-ever virtual platform for Globe At Home.

Create end-to-end campaign strategies including social, media and communications. Oversees timelines and executions for go-to-market campaigns and manage campaign integrations for Globe Postpaid and numerous partner brands in the entertainment and tech industry.Part of the team who introduced Lifetech to Globe Postpaid customers. Lifetech is the brand’s initiative to humanize tech and position it as a source of control to navigate the life you want.

- Implemented the social strategy for GoLIVE Carpool for the promotion of #GlobeLTE which sold out LTE phones in the channels within 45 minutes.- Headed implementation of social campaigns for Globe Prepaid and Republika TM which contributed over 422 Million in earned media values.- Managed creative production for 7 live shows of The Pool Show, a new online show for Globe, which got earned media values of over 20 Million.

Taguig City

- Developed social content for the promotion of the Madonna concert which resulted in 1.1 billion social impressions.- Spearheaded and implemented the social campaign for Newsies, the pioneer to venture partnership with Disney Theater, which got 700 million social impressions.- Manage growth and engagement of all channels.- Scan & create weekly reports on sentiments, channel interactions and competitive analysis.

MOUNTED EVENTS FOR THE FF:• Tattoo Broadband - Managed brand equity through overseeing rendered executions by third party agencies. - Supported on ground activations such as Tatt Awards 2k14 and Globe Slipstream • Globe Postpaid - Supported the brand’s on ground activation for the Digital Lifestyle Expo - Assisted the brand in communicating with the agency on essential details • Globe Prepaid - Aided the team in agency briefings for upcoming caravans and activations. - Supported on ground activations & caravans for GOSakto, GoSurf50, GoUnli50 & GoGadgets. - Provided input on cost estimates by coordinating w/ third party agencies based on builds. - Implemented directions & revisions cascaded by the team & reinforced them on running projects. - Managed sponsorships for on ground caravans and activations

• Produced online publications for internal announcements • Supported in on ground executions for San Miguel Oktoberfest• Constructed a marketing plan for San Mig Zero