Paige Schlogl Email & Phone Number

Los Angeles Metropolitan Area

- Manages, oversees, and priority sets for Assistants/Planners on day-to-day tasks, as well as long term planning projects- Leads communication with local/national media services and digital teams to ensure that all channels are effectively and efficiently meeting brand objectives- Performs market research and audience/landscape insights to create efficient and effective National television, OOH, and in-store media plans to drive traffic and/or sales goals- Oversees the planning, execution, and maintenance media plans- Spearheads budget setting/tracking as well as billing maintenance to ensure proper payment from client to vendors- Shepherds RPA Cares, the philanthropic arm of the agency, coordinating and executing charitable initiatives- Worked directly with regional marketing leads on field requests for research/recommendations for market adjustments- Led evaluations of professional sports and local media sponsorships from outreach to final recommendations and POVs

Los Angeles Metropolitan Area

- Developed and maintains a strong knowledge of the client’s business and applies this media understanding accordingly to help deliver against the client’s needs and objectives- Managed, oversees, and priority sets for Assistant Media Planners- Day-to-day steward on all things media for the client, including developing strategic plans, flowcharts, and stewardship of all media activity- Gathered and analyzed appropriate research to provide sound, strategic recommendations - Knowledge of Media Planning Tools: MRI, comScore, Kantar- Applies principles of media math and fundamentals to client business / objectives- Developed post campaign summaries- Coordinated with traffic on creative rotations- Led evaluations of Professional Sports Media Sponsorships

Greater Los Angeles Area

•Strategic development and tactical execution of traditional and digital/interactive media plans•Created and managed estimates, billing and invoices•Analyzed and optimized media buys•Worked closely with media buyers and internal teams•Produced and maintained competitive media spending reports•Provided client with media schedules•Maintained and developed strong professional relationships internally (cross departments) and externally (clients, media vendors)•Carried out buying strategies and negotiates media to maximize investment•Proactively addressed process and communications issues and impediments•Was responsible for the management of junior level media team support

Greater Los Angeles Area

-Inputted and maintained charts with heavy data, with a high degree of accuracy-Responsible for maintaining accurate media flowcharts, trafficking instructions, creative allocations, budgets/billing discrepancies, and make-goods-Effectively coordinated with internal and external client partner teams-Assisted the team with Point of Views (POV’s) and ad hoc projects-Evaluated and executed added value and integrated programs-Assisted the team in managing and monitoring media buys, including digital media optimizations and reporting-Prepared materials for client and vendor meetings-Scheduled, coordinated, and facilitated meetings with clients and vendors

Greater Philadelphia Area

• Covers New York sports • Conducts interviews with athletes for the segment “Questions With That Sports Girl”• Writes lifestyle articles such as gift guides and dating advice

Greater New York City Area

• Manages social media channels• Assists in the coordination and implementation of local and regional promotions/events. • Facilitates the coordination and execution of sports marketing initiatives• Supports traffic-driving promotional initiatives at local and regional level• Plans and executes 'Workout Wednesdays" in-store event• Researches influencers to create effective collaborative campaigns

Greater New York City Area

• Logged NY sports games to assist the anchor to write his/her script• Pulled highlight clips to assist the editor in putting together video packages• Interviewed athletes for audio/visual packages for the news

• Created and published content for our clients' social channels• Gathered industry news related to the industries of our clients• Produced media lists containing contact info • Wrote pitches and sent them to respective PR contacts• Clipped for clients that were featured in print or online• Created content calendars for all clients monthly for all social media channels