Palak Kothari Email & Phone Number

United States

California, United States

- Leading the end-to-end development of a 0 to 1 AI desktop application, employing data-driven design strategies and a user-centric approach to deliver intuitive, polished digital experiences. Collaborate closely with cross-functional teams to ensure design feasibility while aligning the product with business goals and technical requirements.- Designed a message-based platform for a client, creating an engaging and user-friendly website to improve communication flows and platform usability.- Created a design for a TV schedule website and its mobile-responsive version, focusing on delivering a seamless experience across devices and optimizing the UI for easy access to content.- Collaborated with the design team to redesign a website for a global network of experts focused on preventing, detecting, and controlling animal influenza, enhancing the site’s structure, usability, and brand consistency.

California, United States

- Designed an end-to-end iOS application for chefs, presenting design recommendations to the client to ensure alignment with their goals and user needs.- Developed branding and a website for a photographer, resulting in a 50% increase in appointment bookings through improved online visibility and user engagement.- Collaborated with a cross-functional team to design an iOS mobile application for a betting platform, focusing on user experience and interface design to enhance user engagement.

United States

- Led the entire product design process for a 0 to 1 social fitness app, collaborating closely with the founder to create user flows, wireframes, and visual designs. Contributed to the pitch deck, ensuring a compelling presentation of the product vision.- Conducted end-to-end discovery for the iCEDQ product dashboard, analyzing data and identifying user needs to inform a comprehensive redesign. This process enhanced user engagement and overall experience, while collaborating with cross-functional teams to improve software usability and increase user satisfaction.

- Analyzed student reflections on design industry talks to assess critical thinking and design understanding.- Provided constructive feedback to improve students' analytical skills and design comprehension.

Pune, Maharashtra, India

- Designed user interfaces and experiences for real estate construction projects, collaborating with clients to align business goals and user needs. Delivered cohesive, user-centered designs through wireframes, user flows, and prototypes.- Created a website for a fintech company, providing a comprehensive overview of their services and enhancing their online presence.

Mumbai, Maharashtra, India

- Designed LVMH's welcome kit and led the creation of Facebook's Holi event giveaway, successfully boosting brand engagement through creative and research-based design solutions.- Drove the design of CAB's employee onboarding kit, integrating user feedback to optimize user experience and align with business requirements.

Pune Area, India

- Collaborated on diverse projects with a product design team, conducting research, ideation, and conceptualization.- Led design efforts for seven unique air cooler models, from research and ideation to detailed 3D models and specs, ensuring manufacturing feasibility and client alignment.

India

- Developed brand identities for clients and designed a creative wedding album in a coffee table book style, blending aesthetics with client vision for a unique product.

- Designed cohesive album layouts and branding elements that enhanced user experience, collaborating closely with the photographer to align with client vision.- Developed packaging concepts and conducted usability testing, iterating on design prototypes based on stakeholder feedback.

Bengaluru Area, India

Proficiently supported functional testing for a major US retail client, executing test cases across the IBM Sterling Commerce Order Management System, and contributed analytically to diverse project test case designs for comprehensive testing strategies.

Master Of Arts - Ma, Interaction Design

M.Des, Industrial And Product Design

Bachelor Of Technology - Btech, Electronics And Communications Engineering