Palash Amesar Email & Phone Number

Mumbai, MH, IN

Mumbai, Maharashtra, India

Responsible for driving Growth and leading executives to drive Performance, Brand marketing, and Repeat/Retention which includes Donor Marketing & Campaigner Marketing.♦ P&L responsibility for the entire B2C operations(includes the strategy, budgeting by city and category, etc).♦ Build a strong trusted relationship with the Sales team and leadership.

Mumbai, Maharashtra, India

Pune, Maharashtra, India

• Managing a diverse portfolio of clients in the BFSI, Health, and E-Commerce sectors, overseeing monthly spends exceeding INR 70+ Million.
• Identifying innovative opportunities and streamlining approval processes to gain a first-mover advantage on platforms and capitalize on new beta opportunities.
• Achieving an impressive 300% revenue growth for Glen, a category leader, through a comprehensive 360-degree marketing approach that harmonized ATL and BTL activities.
• Securing a new mandate for Love Local with a monthly budget of INR 3Million+.
• Elevating a brand's status from a modest client to one of the top clients within the agency by driving growth and delivering outstanding results.
• Mentoring and guiding 7 team members across various brands, fostering their professional development and growth.

Pune, Maharashtra, India

• Surpassed business targets for esteemed clients like toothsi, Livpure, Aditya Birla Health Insurance, and AMFI through meticulous planning and execution of ROI-driven performance campaigns.
• Implemented strategic optimizations at various levels, resulting in a remarkable reduction of CPLs from 250 to over 100 MoM, and successfully decreased the client's COA from 250% to over 120% for ABHI.
• Possess a comprehensive understanding of Social and Search as effective channels for both Performance and Branding campaigns.
• Successfully ventured into new territory by leveraging Linkedin for ABHI during the peak JFM quarter, achieving outstanding results with 50% lower CPLs and earning appreciation from the client.
• Played a crucial role as a business enabler, collaborating with cross-functional teams within Sokrati such as Social Marketing, Technical Support, and Business Development to meet client's business-level objectives.
• Cultivated strong relationships with third-party platform partners, securing advantageous deals and ensuring smooth operations for Publisher and new avenues campaigns.

India

Directed a team of 20 volunteers for 2 consecutive years for marketing, promotions and sponsorships for the event and a member of the core organizing committee. (Sponsorships and services acquired - €2500 from Red Bull, Bisleri, Dassault Systems, Valeo, Schroth Racing, MRF, ATI Technologies)

Bachelor Of Technology - Btech, Mechanical Engineering

Activities and Societies: #Event Coordinator-Entrepreneur Awareness Drive(EAD) #Vice-Captain/ Treasurer-Shaurya Racing #Organizing.

Ssc, Mathematics