I love my role as a Client Specialist at Talbots because it’s all about connecting with people and helping them feel confident through style. I listen to their needs and offer personalized suggestions, whether for a special event or everyday wear. I enjoy creating meaningful relationships by remembering details and offering personal touches, like our appointment service. With my background in design, I use principles like color and balance to empower customers to express themselves. It’s incredibly rewarding to see them leave feeling excited and confident in their look.

I am a Holistic Health Coach and Executive Coach who has undergone a transformative journey from corporate success to wellness advocacy. With a unique blend of corporate expertise and holistic wisdom, I offer compassionate support for mind, body, and spirit integration. My story reflects the power of vulnerability, unity, and balanced healing. I provide a comprehensive range of coaching services, including one-on-one coaching, group coaching, workshops, and more, all tailored to meet the unique needs and goals of each individual client.

Pamela Martin Interiors is a premium commercial and residential interior design firm based in Kansas City, Missouri, serving clients across the U.S. As the owner and operator of Pamela Martin Interiors, I deliver bespoke interior design solutions for both commercial and residential clients. My firm specializes in crafting spaces that are not only visually stunning but also enhance well-being and functionality.I am dedicated to understanding each client’s unique needs and preferences. From concept to completion, I work closely with clients to explore finishes, furniture, color palettes, and bold art pieces. My goal is to create environments that feel distinctly personal and perfectly tailored to your lifestyle.I specialize in creating trend-forward spaces that feel personal, original, and full of life.

Led multi-disciplinary creative teams for Hallmark’s largest business the Everyday Greeting Card Flagship Business overseeing product transformation to expand consumer targets and enhance content diversity.Developed relevant product and selling propositions, boosting relevance with major retailers like Target, Costco, Walmart, and Barnes & Noble. Led pitch presentations to top executives and buyers, resulting in significant increases in distribution and revenue.Achieved year-over-year financial success, surpassing financial plans every year. Enhanced team performance through mentorship and regular evaluations, raising standards for product excellence across creative, marketing, and visual merchandising.Expanded online presence with strategic initiatives on Amazon and aggregator sites, and drove cross-category growth through innovative market testing and distribution strategies.Strengthened brand identity and visibility by aligning product and marketing strategies, optimizing workflows, and fostering an inclusive team environment through diversity initiatives and strategic vendor partnerships.

Product Development Director | Specialty Creative Groups at Hallmark Cards I led creative efforts across Hallmark's specialty divisions, overseeing Gift Presentation, Stationery, Home Office, Boxed Cards, and Packaging Design. My leadership included managing Creative Directors, Art Directors, Editorial Directors, Designers, Writers, and Production Designers to elevate Hallmark’s market positioning.Gift PresentationLed the Gift Wrap Transformation to address challenges from shifting consumer perceptions and competition from discount offerings. By focusing on premium design and innovation, we repositioned the brand, regaining market leadership. The team introduced fashion-forward, globally inspired surface patterns through collaborations with studios in London, Hong Kong, and Tokyo.StationeryI expanded Hallmark's Stationery business, launching a premium line, Hallmark Gold, and introducing sophisticated designs in journals and stationery. My team helped launch the Signature Test Store in Santa Monica, contributing to its layout and product offerings, showcasing Hallmark’s elevated brand presence.Home Office & Gift CollectionsWorking with our Asia studios, we developed home office collections for Hallmark Gold Crown, marking Hallmark’s entry into the gifts market. These collections reflected global trends and strengthened Hallmark’s positioning in the premium space.Boxed Cards & Packaging DesignThe Boxed Cards team created top-tier collections for major retailers like Costco, Walmart, Sam's Club, Target, and Barnes & Noble, maintaining Hallmark's strong retail presence. Packaging Design supported all North American businesses, delivering innovative, branded packaging solutions for every product.My strategic leadership and global partnerships enabled Hallmark to remain relevant and innovative across specialty categories.

Sunrise Studios | 2012-2015:Achieved 11% sales growth by spearheading strategic rebranding initiatives and expanding distribution channels. Successfully transitioned people, products, and retail accounts to the Hallmark brand, exceeding revenue goals and stabilizing a 50+ person team to enhance performance and morale. Directed product and marketing design, development, and rollout, creating long-term roadmaps based on market research. Delivered visionary creative solutions that drove rapid expansion and program growth from concept to execution. Recognized with the GCA Louie Award for "Card of the Year" in 2014, 2015, and 2016 for outstanding creative leadership.Ten Bamboo Studios | 2012-2015:Directed the development of Hallmark's premium positioning by launching the Ten Bamboo Studios brand, featuring handcrafted cards with sophisticated designs and unique embellishments. This initiative evolved into the highly successful Signature Collection, solidifying Hallmark’s premium segment in both greetings and gifts markets, and significantly enhancing customer engagement and market presence in North America and globally.UNICEF | 2012-2015:Led a cross-functional global team, including Art Directors, Editorial Directors, Photographers, Designers, and Writers, in developing and marketing UNICEF Market products. Managed a strategic partnership with UNICEF and NOVICA, leveraging NOVICA’s expertise in procurement, logistics, and technology to deliver handmade products from artisans in Asia, Africa, and Latin America directly to consumers. This initiative showcased strong global leadership and business acumen in creating a seamless, impactful consumer platform.

Founded and operated a boutique specializing in upcycled wedding decor, vintage and custom wedding attire, promoting sustainability and unique design options. - Hired, trained, and led a high-performing team, fostering a positive workplace culture focused on collaboration and creativity. - Designed one-of-a-kind custom wedding dress designs using vintage dresses and remaking them into modern classics, tailored to individual client needs, and one of a kind value proposition. - Cultivated strong client relationships, driving repeat business and referrals. - Managed day-to-day operations, ensuring efficiency and exceptional customer service to enhance customer satisfaction.-One on one style appointments with wedding parties to plan wedding attire, decor, floral, and event design.Partnered with vendors in the wedding industry to create weekend events that showcased services to local wedding parties in my store.

Led creative direction and creative teams including outside agency work, for Hallmark Business Connections, an internal and external agency serving B2B, B2C, and B2B2C industries. Worked with corporations and regulated industries to create meaningful connections through creative strategies. Directed a multidisciplinary team of creatives and agency partners through a business transition, merging four businesses into one with significant growth goals. Reduced studio size, increasing efficiency in speed to market and cost, while maintaining a 94% team engagement rate. As the Creative Leader on the Senior Leadership Team, collaborated with VPs of marketing, operations, sales, HR, and IT to align creative and business strategies.

Art Director for Various Businesses within Hallmark. Including Innovation Greeting Cards, Kids Party Products, Hallmark Licensing, Flex Lines, UNICEF, and presenting to major retailers such as Walmart, Target, Party City, Party Express, Costco, Barnes and Noble and many more. Worked with Licensors globally including The Walt Disney Co, Warner Brothers, Mattel, Nickelodeon, Universal Studios, NFL, Lego and more. Led a multidisciplinary team of designers, writers, photographers, and trend developers to enhance product features. Managed retail and licensing partnerships, securing space in Walmart and boosting sales year over year. Collaborated with stakeholders to align project scopes, timelines, and ensure high-quality content. Contributed creative direction, maintained aesthetic standards, and traveled internationally to address production issues. Developed strategies to expand studio visibility, managed multiple projects under tight deadlines, and recruited and trained a high-performing team.