• Project Manager for iHerb’s Multichannel Ecommerce Growth Accelerator (MEGA) program, creating and managing project plans, timelines, and budgets for strategic initiatives with iHerb’s CPG partner brands.• Collaborated with brand partners to optimize the MEGA program, adding value to their eCommerce operations.• Managed outreach, research, and presentations to potential brand partners, showcasing the value of the MEGA program.• Oversaw the entire lifecycle of the program to ensure its successful execution.• Built relationships with internal and external stakeholders to drive project success, meeting deadlines, and maintaining P&L for projects.• Managed communications and outreach through tools like Google Workspace and Asana, ensuring smooth internal and external collaboration.• Spearheaded social commerce initiatives on platforms such as TikTok Shop and Meta, ensuring scalability and long-term brand growth.• Managed product, content, partner, and affiliate strategy to drive sales through the DTC, Shopify, and social channels.• Developed comprehensive financial models and tracking systems to ensure alignment with strategic objectives, contributing to streamlined business performance.• Designed and delivered presentations to foster business growth through strategic partnerships.

Top ecommerce site for heavy-duty truck, trailer, and automotive parts with over 10 million products from over 500 suppliers worldwide. Reporting directly to Executive VP of Vendor Relations and Category Management and responsible for managing products, categorization, pricing, content, and marketing. • Manage ecommerce brand strategy for publication to the site, publication partners, advertising networks (Google, Bing), and marketplaces (eBay & Amazon), email, and SMS.• Onboarding and managing relationships with 500 suppliers and vendors to support the growth of the catalog and company.• Strategize and optimize pricing and margin to drive growth and revenue using data-driven analytics.• Work with CMO, CEO, and CTO to develop a brand vision, UX/UI, and communications strategy for our website using data analytics.• Launch on average 5 new vendors a month with hundreds of millions in inventory to the site to double revenue annually.• Work closely with vendors and manufacturers, such as Meritor, TruckPro, and Fleetpride, to provide guidance on content and technology to launch their ecommerce business in collaboration with FinditParts.

Reported directly to CEO, COO, and CTO and grew business to grow brand new start-up heavy-duty truck and auto parts e-commerce business using content improvements, marketing, site enhancements, collaboration with vendors and manufacturers, project management, and data analytics. Grew revenue by over 100% each year, year-over-year. • Project Manager for the product catalog team for a heavy-duty e-commerce site.• Worked directly leadership team to develop site enhancements, and write product requirements (PRD) and optimizations.• Grew revenue while managing ad agency for Google shopping and Bing marketing ads, eBay, email, paid search, and SEO organic search.• Prepared customized reports (SQL and Excel) and optimized them with analytics and data analysis.• Collaborated with manufacturers and vendors for new product launches on-site.• Established policies and guidelines for site improvement, product categorization, and product attribution, to reduce friction on user checkout and improve conversions• Managed an international content team that worked to improve the catalog with images,SEO, categorization, PIES, and ACES data (automotive product content).• Launched operations and drove growth for eBay and Amazon marketplaces• Oversaw marketing operations for our paid search agency and our oversaw our email marketing to customer retention and growth. Managed our promotional content calendar and email marketing manager.

• Associate Manager for Site Navigation Editorial Search Content Team. Delegate and supervise various tasks to content team, run reports and analysis on product coverage, develop vision and strategy. Facilitate work between the content team and project management, web development, catalog development, merchant accounts, business development, product management, and more.• Write Product Requirements Documents for content site features and internal tool expansion.• Feed management and normalization for publication of product attribution and product brands. Feeds received from thousands of merchants for over 110 million products and distribution across over 400 publication partners. • Content Manager for Snapette, a PriceGrabber fashion site. Manage content and project coordinator liason for bugs. Facilitate work for project to team members.• Content Manager for Yahoo! Articles. Manage relationship with Yahoo partnership to facilitate content generation of products for Yahoo's articles.• Content Manager for Attributes, research expansion and maintenance for product catalog's attributes. Use regular expressions to manage product attribution.• Content Manager for Brand Management - Maintain quality of manufacturer catalog and product brands on site to improve on Search, SEO, and SEM.• Research and Review site taxonomy and execute plans to improve catalog optimization• Search Analyst. Review search tokens and work with various teams to improve search results • PriceGrabber Smart Stores - Manage content and widget creation for PriceGrabber shopping widgets• Analytics - Execute SQL queries in phpmyAdmin, generate and review IBM Cognos Data Warehouse reports for content management and analysis purposes• Reviews and Deals Manager - Manage coupon, rebate, and reviews content.

• Write Product Requirements Documents for content site features and internal tool expansion. Work with internal teams through development, testing, and release process to ensure deliverable product.• Integrate third party content. Developed process for feed management and managed feeds of reviews, product videos, product guides, seasonal guides, rebates, and coupon files from merchants and partners for publication.• Managed Senior Community Content Coordinator. Worked together publish reviews, coupons, deals, and rebates to the site.• Managed PriceGrabber Community Content, including user discussions forums, product articles, and social media.• Worked with various groups, such as product, project management, technology, account management to launch and maintain the PriceGrabber deals site.• Content moderation of data through Amazon mTurk.• Channel Manager for Appliance Category.• Execute SQL queries for analytics content management purposes. Use Adobe Omniture for reporting analysis.

• Write Product Requirements Documents for various site features and tool expansion.• Oversaw content of product reviews and community discussion threads.• Integrate third party content and manage external relationships. Managed feeds of products, reviews, rebates, and coupon files from merchants and partners for publication.• Supervised and delegated tasks for rebate assistant and community content representative.• Identified and evaluated user base data through reports and analytics to implement promotional strategy towards users.• Execute SQL queries for content management purposes.

• Executed content management of coupon, rebate, promotional content on the site• Research product specifications for Technology and Entertainment products.• Revitalized and managed rebates and coupons content, resulting in a 600%increase promotions. Collaborated with account managers, merchants, and product manufacturers to market promotions to consumers.• Managed internal rebate promotion program to expand product review content, directed and corresponded with Young America rebate processing center.