Pamela Saxon

Pamela Saxon Email and Phone Number

Brand Strategist + Designer | Empowering small businesses and entrepreneurs to build heart-centered, authentic connections with their audience. @ Saxon Creative
Pamela Saxon's Location
Nashville Metropolitan Area, United States
Pamela Saxon's Contact Details

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About Pamela Saxon

As an award-winning, seasoned brand strategist and visual designer, I bring over 10 years of design strategy experience, coupled with years of successful entrepreneurship. By specializing in non-profits, educational institutions and mission-driven, global enterprises like Vanderbilt University, The Nashville Zoo, and Michiki Morgan Worldwide, I uniquely understand the nuances and challenges these industries face. I spent 20 years as a director, dancer, and actress for film and television before switching to design and communications. My experience on stage and in film taught me how vital effective storytelling is. As a stage director and university instructor I also learned how to navigate leadership roles and responsibilities, as well as multiple deadlines. This unparalleled combination allows me to craft strategy and design that resonates deeply and authentically, ensuring the brand message stands out, creating lasting impact.CLIENTS CONTACT SAXON CREATIVE WHEN......small business growth happens and marketing needs change...global businesses require presentations for internal training programs (such as DEIB)...learning design firms need instructional design, custom graphics, and eLearning development...small businesses without a dedicated marketing team become overwhelmed...startups get beyond the bootstrap phase...educational organizations vie for the attention of prospective students, teachers, and staffWHO SAXON CREATIVE SERVESNonprofitsColleges and UniversitiesMission-Driven Service ProvidersE-Learning ProvidersGlobal CorporationsHOW SAXON CREATIVE SERVES THEMBrand Clarity and Strategy WorkshopsBrand Design and DevelopmentCommunications Materials WordPress Design and DevelopmentWordPress Maintenance PlansLarge Format Design (signage, trade show booths, posters)Packaging DesignPublication and Book Layout and DesignIllustration (infographics, charts, graphs)Storyline Design and DevelopmentLXD/Instructional DesignOnline Course CreationWHAT I VALUEGrit ~ I see bumps in the road as opportunities for learning and growth.Education ~ I believe education provides empowerment and stability in life.Collaboration ~ Creating in a void is never a winning proposition. I expect all participating parties to take a seat at the table.Pragmatism ~ Idealism is essential for progress, but so is having one foot firmly planted. I believe all possible challenges should be considered when coming up with creative solutions.CONTACT SAXON CREATIVE, INC.pam@saxoncreative.com | saxoncreative.com

Pamela Saxon's Current Company Details
Saxon Creative

Saxon Creative

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Brand Strategist + Designer | Empowering small businesses and entrepreneurs to build heart-centered, authentic connections with their audience.
Pamela Saxon Work Experience Details
  • Saxon Creative
    Owner And Creative Director
    Saxon Creative Apr 2004 - Present
    Greater Nashville Area, Tn
    CREATIVE DIRECTIONAssess market condition and trends through brand strategy workshops; analyze competition and audience, clarify positioning, devise strategy, and present to key stakeholders. Create design theme and graphics focused on B2B or B2C online and print marketing campaigns. Forge relationships with, coordinate, direct, and hold design team accountable to deadlines, budget, and quality of end-product. Coordinate and collaborate with print vendors on selection of papers, inks, and various outside sources/purchases essential to project completion. Review all production materials on key projects and provide signature authority. Manage operational, strategic, financial, bid proposals, and administrative functions.INSTRUCTIONAL DESIGNEffectively create successful, corporate online training modules that support business goals, engage learners and enhance retention. Analyze whom the learners are, learning and business goals, skills to be taught, amount and type of content needed, and required/available resources. Develop and assemble content assets; create storyboards, write content, and design graphics. Create engaging learning activities and compelling course content that enhances retention. Implement procedure for training the trainers and the learners— course curriculum, learning outcomes, methods of delivery and assessment procedures. Evaluate discoveries gained pertaining to objectives and expectations of the learners in order to ascertain whether the learning was successful, then brainstorm changes that could improve the course.
  • Lavender Dragon Team
    Lxd/Instructional Design And Developer
    Lavender Dragon Team Apr 2020 - Dec 2022
    Hendersonville, Tn
    I work as part of a team to develop instructor-led and online courses. My role is a hybrid one that combines my expertise in graphic design and coding with instructional design. Through game-based learning, video, microlearning, and simulations, the goal is always to keep the adult learner engaged and always wanting more.#ArticulateStoryline #OnlineLearning #VisualDesign #GraphicDesign #InstructionalDesign
  • Michiki Morgan Worldwide
    Graphic Designer
    Michiki Morgan Worldwide Aug 2022 - Nov 2022
    Mableton, Georgia, United States
    Created custom graphics, layout, and design for a proprietary, internal DEIB training project for Toyota.
  • Dollar General
    Graphic Specialist
    Dollar General Nov 2001 - Nov 2002
    Greater Nashville Area, Tn
    Developed design concepts for marketing circulars, signage, products and packaging in keeping with the Dollar General brand.PROJECTS: Layout and design of indoor signage, POP displays, packaging, softlines, quarterlycirculars, product designTOOLS USED: Adobe Photoshop, Freehand, Adobe Illustrator, QuarkXpress• Managed a team of 3 creatives (freelance photographer, illustrator, and copywriter) to produce anddeliver quarterly print circular• Layout and design lead for quarterly circular• Spearheaded team collaboration system resulting in more efficient project completion with lesser time constraints• Devised an archival system for project assets, images, and fonts that improved departmentalefficiency by 50%• Produced fresh and engaging designs for seasonal products resulting in extended "shelf life" of 5years or more
  • Gs&F
    Graphic Design Assistant
    Gs&F Jun 2000 - Nov 2000
    Greater Nashville Area, Tn
    National marketing and advertising work for Bridgestone Firestone, the Tennessee State Lottery, theNashville Film Festival, the Red Cross, and others, utilizing graphic design and layout, illustration, typography, branding and identity skillsetTOOLS USED: Adobe Photoshop, Adobe Illustrator, QuarkXpress, pen & ink, graphite• Conceptualized look and feel for 100 Who Serve Bridgestone Firestone brand awareness campaign• Created and conceptualized graphite illustrations for point-of-purchase (POP) large-scale concepts for Bridgestone tires• Coordinated with production department to deliver print-ready comps
  • Paramount Parks
    Independent Writer, Director Of Shows
    Paramount Parks Sep 1993 - Jun 1999
    Charlotte, North Carolina Area
    Conceptualized, scripted, cast and directed multinational live shows across 5 states and 3 countries for global Fortune 500 entertainment company.

Pamela Saxon Skills

Art Direction Brand Development Creative Direction Marketing Logo Design Graphic Design Web Design Corporate Branding Copywriting Social Media Branding And Identity Brand Architecture Corporate Identity Strategic Planning Email Marketing Marketing Strategy Collateral Brochures Business Cards Public Speaking Integrated Marketing Blogging Seo Concept Development Creative Services Wordpress Social Media Strategist Social Media Marketing Advertising Direct Marketing Digital Strategy Entrepreneurship Leadership Brand Management Product Naming Training Strategy Strategic Communications Internal Communications Indesign

Pamela Saxon Education Details

Frequently Asked Questions about Pamela Saxon

What company does Pamela Saxon work for?

Pamela Saxon works for Saxon Creative

What is Pamela Saxon's role at the current company?

Pamela Saxon's current role is Brand Strategist + Designer | Empowering small businesses and entrepreneurs to build heart-centered, authentic connections with their audience..

What is Pamela Saxon's email address?

Pamela Saxon's email address is pa****@****ail.com

What is Pamela Saxon's direct phone number?

Pamela Saxon's direct phone number is (615) 852*****

What schools did Pamela Saxon attend?

Pamela Saxon attended University Of North Carolina School Of The Arts, Watkins College Of Art, Design & Film.

What are some of Pamela Saxon's interests?

Pamela Saxon has interest in Environmental Sustainability, Sustainability In Corporate Practices, Teaching, Corporate Fairness And Responsibility, Business Transparency, Helping Nonprofits Thrive, Telling Stories As Marketing, Branding, The Impact And Psychology Of Design, Corporate Transparency.

What skills is Pamela Saxon known for?

Pamela Saxon has skills like Art Direction, Brand Development, Creative Direction, Marketing, Logo Design, Graphic Design, Web Design, Corporate Branding, Copywriting, Social Media, Branding And Identity, Brand Architecture.

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