Swati Pandey Email and Phone Number

• Leading end to end strategic management of Orient Electric Lighting Portfolio overseeing the E-Commerce channel (Amazon, Flipkart, Blinkit and Zepto) driving revenue growth and optimizing product performance• Developing tailored pricing & promotional strategies maximizing sales & driving Orient’s market share on E-Commerce• Managing inventory flow and stock levels by monitoring purchase orders (POs) and coordinating timely replenishment, ensuring seamless availability and preventing stock outs to meet ongoing demand• Performing comprehensive competitive benchmarking to analyse market trends, competitor analysis, pricing strategies and product positioning providing actionable insights to enhance market competitiveness• Analyzing reviews & ratings of key models to identify areas for improvement & optimize customer experience

• Conducted in-depth primary market research involving over 150 retailers and 15 distributors within the Central Bombay market to assess Orient Electric's brand perception and identify key market opportunities• Onboarded new retail counters and performed on-ground sales, demonstrating strong sales acumen

•Handled content generation and publishing for official social media pages led to followers’ growth by 45%• Negotiated annual budget with college, optimizing resource allocation and showcasing financial acumen• Ideated and executed online and offline sports events with 250 participants, fostering community engagement• Demonstrated strategic planning in inventory management for 10 sports, ensuring an efficient sports environment

•Consulted 100+ stakeholders and evaluated the feasibility of proposed actions to achieve higher productivity target• Documented a detailed as-is process flow map of the materials across the company's in-house value chain• Ascertained and analyzed improvement areas in terms of target % improvement, implementation cost and timelines• Proposed a process automation initiative in store that helped in data retrieval and saved 100+ staff hours a month• Developed an overall plan, strategic insights and mapped a to-be process for reducing material wastage by 10%

• Conducted in-depth market survey to analyse the growth prospects, surveyed 100+ consumers & stakeholders• Estimated the area wise sales and revised two of the market entry locations to boost the revenue of the company• On-boarded new partners to business through pertinent negotiations that boosted the overall collaborations• Efficiently managed to establish a collaboration with 75+ business clients for the business in a short span of time• Contributed to the successful expansion of company in 5 key market areas which boosted the revenue by 18%