As a highly experienced digital marketer with over 11 years of experience, I have successfully led teams of digital marketing specialists in managing various campaign objectives from awareness, a lead generation campaigns, to e-commerce. My expertise spans across multiple industry categories, from local to multinational companies. I possess a deep understanding of the digital landscape, and I am well-versed in developing and executing digital marketing strategies that deliver measurable results. My experience in managing and optimizing campaigns, coupled with my ability to provide insightful analysis and recommendations, has contributed to the growth and success of numerous clients and brands. With a proven track record of delivering results, I am confident in my ability to help organizations achieve their digital marketing goals and grow their business.
Self-Employed
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Digital Marketing SpecialistSelf-EmployedJakarta, Id
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Digital Marketing FreelancerSelf-Employed Freelancer 2014 - Jan 2024Greater Jakarta Area, IndonesiaWorking as a Digital Freelancer since 2014. Having handled various industries and campaign goals (from traffic goals campaign to install goals campaign and leads goals campaign).Services and other information available upon request.
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Media Performance Manager - StarcomPublicis Media Oct 2021 - Dec 2023Jakarta, Jakarta, Indonesia -
Performance Marketing ManagerHavas Group Indonesia Mar 2020 - Sep 2021IndonesiaAs part of Havas Group, we serve clients who have needs for digital marketing performance to add value in their business.My role:•Lead, coordinate performance marketing team to work in performance goal type campaign including e-commerce (marketplace) campaign•Groom the team with mentorship, ownership and training•Plan, manage and grow client's account campaign, as well as create report and analysis for the campaign progress•Involve and coordinate with team to create prospect client's proposal pitch deck•Coordinate with other Havas internal teams to managed and grow client's account and campaign. -
Business ConsultantSelf-Employed May 2018 - Mar 2020IndonesiaWorked as a consultant and advisor in forming strategies and early business model for the startup. Also created the business plan for the startup.
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Performance Marketing ManagerAcommerce - Ecommerce Solutions For Southeast Asia 2017 - 2018Greater Jakarta Area, IndonesiaLeading the digital acquisition team (PPC, SEO, Email Direct Marketing and Affiliate Marketing) by setting up strategies and managing campaigns to achieve client's KPI. Grooming acquisition team by providing mentorship and training. -
Digital Marketing Manager(Milvik) Bima Apr 2016 - Oct 2017Greater Jakarta Area, IndonesiaBIMA is a high-growth tech player disrupting the global insurance industry by bringing mobile-delivered insurance and health services to low-income families. We have already reached over 20 million customers with thriving operations in 14 countries across Africa, Asia and Latin America.My Responsibility:• Planned and managed Doktermu’s (mobile health app) KPI and end-to-end online/offline marketing strategy• Created Doktermu’s (mobile health app) branding and transactions marketing strategy• Achieved optimum campaign ROI by identifying trends, insights and behavior through test campaigns and experiments which included the collection, analysis and interpretation of mobile data• Fulfilled the company’s working digital campaign’s the intended goals by working closely with other divisions• Provide performance report, analysis, and recommendation for improvement -
Digital Marketing ManagerParaplou Group Jun 2015 - Oct 2015Greater Jakarta Area, IndonesiaParaplou Group is an Indonesian brand partner and eCommerce retailer, focused on premium fashion. Paraplou Brands works with brands and manufacturers to operate their online sales channel, running their end-to-end eCommerce from website to warehouse.My Responsibilty:• Managed and optimized ecommerce website and digital campaign for the company and their clients• Develop digital campaign strategies that will increase conversion and revenue with effective cost• Run regular campaign testing and experiments, collect, analyze and interpret ecommerce data to identify trends, insights and behavior, achieving optimum campaign ROI• Working closely with client to ensure a working digital campaign and achieve intended goals• Provide performance report, analysis, and recommendation for improvement• Leader of Digital Marketing team that consist of PPC, SEO, Newsletter and Social Media specialist. -
Senior Sem/ Ppc Specialist, Operation And ManagementIprospect Nov 2014 - Jun 2015Greater Jakarta Area, IndonesiaMy responsibility:* Create, managed and optimized SEM campaigns across search engines platform to ensure goals are met.* Managed two major worldwide client with spending more than USD 70K per month.* Provide custom regular performance report for client* Provide analysis, recommendation and consultation to client for improvement* Support and provide Account and Sales team with strategies, analysis and recommendation for new business opportunities* Lead team that consist of 4 PPC Specialist -
Senior Search SpecialistEdelman Indonesia Nov 2013 - Oct 2014Greater Jakarta Area, Indonesia* Create, managed and optimized client's all PPC Campaign (SEM, GDN and YouTube ads also Facebook Ads)* Provide regular PPC campaign performance report for client* Support Marketing & Sales team with providing research* Support Marketing & Sales team with find & develop new business opportunities -
Sem SpecialistPt. Domikado Jul 2013 - Oct 2013Greater Jakarta Area, Indonesia* Create & Managing PT Domikado SEM campaign.* Currently doing Satutempat.com (PT Domikado ecommerce project) SEM campaign (Include FB Ads).* Analyze & Improve website traffic (Satutempat.com) with Google Analytics -
Adwords Campaign ManagerPt Valuklik (Google Certified Partner) Jul 2012 - Jun 2013Greater Jakarta Area, Indonesia• Create client's Adwords Campaign Plan that suits with their goals and budget• Execute, managed & optimized client's Search Engine Marketing (SEM) account• Provide regular SEM Performance report for client• Support Marketing & Sales team with providing keyword research
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Online Media Buyer & Planner (Search Engine Marketing)Prasto Data Feb 2012 - Jun 2012Greater Jakarta Area, Indonesia* Discuss with client to develop & design the media promotion plan* Manage client's SEM account* Make regular SEM performance report* Create & maintain relation with online media partner
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Marketing StaffPt Mandala Airlines Aug 2010 - Feb 2012Greater Jakarta Area, IndonesiaDevelop & manage internet & digital marketing strategy
Daniel Pangaribuan Education Details
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Prasetiya Mulya Business SchoolMarketing Management -
Universitas TrisaktiBachelor'S Degree -
Pangudi Luhur
Frequently Asked Questions about Daniel Pangaribuan
What company does Daniel Pangaribuan work for?
Daniel Pangaribuan works for Self-Employed
What is Daniel Pangaribuan's role at the current company?
Daniel Pangaribuan's current role is Digital Marketing Specialist.
What schools did Daniel Pangaribuan attend?
Daniel Pangaribuan attended Prasetiya Mulya Business School, Universitas Trisakti, Pangudi Luhur.
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Daniel Kristo Pangaribuan
East Kutai Regency -
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