Pankaj Kumar

Pankaj Kumar Email and Phone Number

Business Head - UTM DIGITAL @ UTM Digital
Pankaj Kumar's Location
Noida, Uttar Pradesh, India, India
Pankaj Kumar's Contact Details

Pankaj Kumar work email

Pankaj Kumar personal email

About Pankaj Kumar

More than 13 Years of experience in the SEM industry. More than 12 years in PPC Google Ads. Entrepreneur of UTM DigitalWell-versed with various SEM Management and Reporting Tools like Google Ads, Google Analytics, Bing AdCenter, DoubleClick, Aquisio, Appnexus-RTB, Mediamatch (in-house programmatic platform), etc. Hands-on experience on various local & and global accounts. Helped large and medium-sized companies in growing their business solely through Pay Per Click. Identify the latest trends and technologies affecting our industry. Specialties: • PPC (Pay Per Click)• SEM (Search Engine Marketing) • Google Ads• Google Analytics• Bing Advertising• Facebook Advertising • Video Promotion (YouTube and Programmatic Platforms).• Keywords Bid Management.• Perform keyword research and Provide Estimates for New Campaigns.• Turn (DSP) RTB• Demand Side Platform (Real Time Bidding)• Mobile Networks - WAP Inventory (Click to call, click to download, CPL etc..)• Ad Exchange• https://dsp.mediamatch.asia/login ( A Great programmatic platform for niche targeting)• Facebook Campaign Management

Pankaj Kumar's Current Company Details
UTM Digital

Utm Digital

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Business Head - UTM DIGITAL
Pankaj Kumar Work Experience Details
  • Utm Digital
    Business Head
    Utm Digital Oct 2018 - Present
    Ghaziabad, Uttar Pradesh
    Pioneering Digital Advertising with Precision and PassionUTM Digital is a Digital Agency with diversified services to cater to all the important aspects of Digital Media.
  • Self-Employed
    Business Head
    Self-Employed Sep 2018 - Oct 2018
    New Delhi Area, India
  • Optimidea
    Co-Founder
    Optimidea May 2016 - Sep 2018
    Gurgaon, India
    Optimidea- A Digital Consulting Agency!We are an end-to-end interactive Digital Consulting Agency with a blend of smart technologies and marketing mix. We believe in building healthy, profitable customer relationship with our aim to deliver maximum performance.We believe in delivering performance, transparently and innovatively!
  • Optimise Media Group (Omg)
    Senior Manager – Search & Trafficker
    Optimise Media Group (Omg) Apr 2015 - May 2016
    Gurgaon, India
    Heading SEM Team. Researching & expediting the usage of various tools on regular basis so that the organization can achieve maximum possible ROI. Providing Plan & Strategy to the team for pitching new clients.
  • Optimise Media Group (Omg)
    Manager - Search
    Optimise Media Group (Omg) Mar 2014 - Mar 2015
    Gurgaon
    I have joined OMG (Online Media Group) March 2014 and developed new area of business for OMG India. We are now business partners with Google Adwords. We have invoicing based account with Google Adwords , Facebook Advertisment and Real Time Bidding Platform (Turn).• Monitor paid search campaigns to ensure proper flighting and budget pacing• Continuously monitor and report on campaign results• Responsible for the development of keyword lists, ad copy and landing page assignments for campaign success• Proactively identify opportunities for optimization, insight and expansion, and see through to implementation• Organizes and manages campaigns to ensure search campaigns are strategically aligned with business goals• Collaborate with Search Supervisor and Client Engagement team to establish and evolve client search strategy• Develop paid search campaigns, including setting strategies and testing protocols• Meets deadlines for updating campaigns for optimizations and product/service promotions• Provide POVs for new campaign and on an ad hoc basis in response to questions from internal teams and clients• Brand Promotion for Various clients through Display marketing, Native Advetising, Rich media, Video Advertsing etc.• Media Buying • Promote CPI Camapigns thorgh Google Adwords & Other Mobile RTB..
  • Dgm India
    Manager - Search
    Dgm India Aug 2013 - Feb 2014
    New Delhi Area, India
    DGM India is one of leading Ad networks in India. DGM India is held by Anurag Gupta’s Inflection Digital Holdings and Smile Vun Group (SVG), a joint venture between Manish Vij’sVun Network and Harish Bahl’s Smile Group
  • Ishir
    Sr.Ppc Strategist
    Ishir May 2011 - Jul 2013
    Noida Area, India
    • Manage PPC campaigns across all PPC platforms (Google, Yahoo, MSN, and other Vertical Search Engines, Email Marketing). • Manage PPC campaigns for Sales as well as Leads in many verticals • Day-to-day client contact for PPC Campaign execution.• Responsible for understanding client requirements.• Contributing ideas to grow the clients business. • Developing comprehensive agendas for weekly meetings.• Keywords Bid Management.• Research facts and data for reports, presentations and articles. • Perform keyword research and Provide Estimates for New Campaigns.• Check and monitor progress of campaigns using various reporting tools.
  • Ishir
    Ppc Strategist
    Ishir Jun 2009 - Apr 2011
    Noida Area, India
    PPC
  • Ishir
    Executive Internet Marketing
    Ishir Jun 2008 - Jun 2009
    Noida Area, India
    LinkbuildingSeo-off page optimizationDirectory SubmissionArticle submissioncontent Syndication

Pankaj Kumar Skills

Google Docs Google Adwords Analysis Php Banner Ads Google Analytics New Media Facebook Link Building Email Marketing Keyword Research Smo Digital Marketing Advertising Online Marketing Seo Sem Ppc Online Advertising Web Analytics Pay Per Click Search Engine Marketing

Pankaj Kumar Education Details

  • Rajasthan Vidyapeeth
    Rajasthan Vidyapeeth
    Marketing Managment
  • Patna
    Patna
    Science

Frequently Asked Questions about Pankaj Kumar

What company does Pankaj Kumar work for?

Pankaj Kumar works for Utm Digital

What is Pankaj Kumar's role at the current company?

Pankaj Kumar's current role is Business Head - UTM DIGITAL.

What is Pankaj Kumar's email address?

Pankaj Kumar's email address is em****@****ail.com

What schools did Pankaj Kumar attend?

Pankaj Kumar attended Rajasthan Vidyapeeth, Patna.

What are some of Pankaj Kumar's interests?

Pankaj Kumar has interest in Children, Environment.

What skills is Pankaj Kumar known for?

Pankaj Kumar has skills like Google Docs, Google Adwords, Analysis, Php, Banner Ads, Google Analytics, New Media, Facebook, Link Building, Email Marketing, Keyword Research, Smo.

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