Pankaj Soni

Pankaj Soni Email and Phone Number

Performance Marketing (Organic & Paid) | Google Search Ads Certified | Google Display Ads Certified | YouTube Ads Certified @ HP
palo alto, california, united states
Pankaj Soni's Location
Ghaziabad, Uttar Pradesh, India, India
Pankaj Soni's Contact Details

Pankaj Soni work email

Pankaj Soni personal email

About Pankaj Soni

Experienced and result-oriented Digital Marketing Professional with more than 18 years in Performance Marketing, focusing on SEO, SEM, Media Planning, Data Analytics, App Promotions and more.On the agency side, I’ve had the opportunity to work with some of the leading brands in India, including Suzuki Motorcycles, EMAAR India, Michelin Tyres, HP PLC, Omen India, HP India, Daikin India, Haier, Live Hindustan, Lifecell, Philips India, Escort Tractors, and many more.Key Skills:- SEM, SMM, SMO, and SEO- App Marketing and Analytics- E-commerce Marketing- YouTube Marketing- Display/Banner Advertising- Media Planning- Email Marketing (MailChimp)- Google Analytics- Marketing Automation (HubSpot, Mailchimp)- Operations Management- Graphic Design (Canva)- Competitive Analysis- Business Analysis- Content Creation & Distribution (AI, ChatGPT)

Pankaj Soni's Current Company Details
HP
Performance Marketing (Organic & Paid) | Google Search Ads Certified | Google Display Ads Certified | YouTube Ads Certified
palo alto, california, united states
Website:
hp.com
Employees:
91179
Pankaj Soni Work Experience Details
  • Hp
    Performance Marketing (Seo & Paid Media)
    Hp Jul 2023 - Present
    Gurugram, Haryana, India
    • Conducting a comprehensive SEO audit, identifying, and resolving critical issues.• Conducting in-depth competitive landscape assessments, providing actionable insights that led to a successful repositioning strategy.• Developed and executed an on-page optimization plan, leading to a significant increase in click-through rates (CTR) and user engagement.• Executed targeted keyword research, optimizing content and meta tags, contributing to a boost in organic search visibility.• Lead a cross-functional team in performing a technical audit, resulting in improvement in website loading speed and user experience.• Implemented schema markup and structured data, enhancing website visibility in search engine results and increasing organic click-through rates.• Resolved critical website issues identified in technical analysis, leading to decrease in bounce rates and improved user engagement.
  • Omaxe Limited
    Chief Manager Digital Marketing
    Omaxe Limited Feb 2019 - May 2023
    New Delhi Area, India
    • Designed and improved performance campaigns, consistently achieving or surpassing leads and ROI goals. • Deployed cross-channel strategies that enhanced overall campaign effectiveness.• Utilized advanced attribution modeling to maximize marketing spend efficiency.• Implemented targeted strategies that reduced customer acquisition costs.• Developed and executed SEO strategies, significantly boosting organic search visibility.
  • Wave Infratech Pvt Ltd
    Sr. Manager Digital Marketing
    Wave Infratech Pvt Ltd Jun 2016 - Feb 2019
    • Led ROI-focused campaigns that significantly improved cost per lead metrics.• Surpassed lead generation targets consistently, achieving increase in leads.• Implemented data-driven strategies resulting in growth in lead volume from diverse channels.• Elevated lead quality through targeted audience segmentation, leading to improvement in conversion rates.• Implemented lead scoring models, contributing to increase in high-converting leads.• Implemented A/B testing for landing pages, resulting in improvement in lead conversion rates.• Streamlined lead nurturing processes, resulting in increase in conversion rates throughout the sales funnel.• Transformed SEO strategies to be more lead-centric, resulting in increase in organic leads.
  • Magnon\Tbwa
    Sem Manager
    Magnon\Tbwa Feb 2010 - Jun 2016
    • Formulated and executed SEO strategies resulting in increase in organic search visibility.• Conducted in-depth keyword research and competitor analysis to identify opportunities for content optimization.• Collaborated with cross-functional teams to ensure SEO best practices were integrated into website development.• Implemented technical SEO improvements, leading to a significant reduction in page load times and improved user experience.
  • Icronex
    Internet Marketing Specialist
    Icronex Jun 2008 - Feb 2010
    • Directed international SEO initiatives, expanding the brand's global reach and achieving rise in organic visibility in target regions.
  • Icreon Communications Pvt. Ltd.
    Seo Executive
    Icreon Communications Pvt. Ltd. Apr 2007 - Jun 2008
    • Conducted extensive keyword research and optimization.• Implemented technical SEO improvements.• Formulated and executed content strategies.• Successfully curated and executed a backlink strategy.• Enhanced local SEO visibility.• Implemented advanced analytics and reporting systems that provided real-time insights, contributing to increase in data-driven decision-making.
  • Vangelz Technologies
    Seo/Ppc Executive
    Vangelz Technologies Jan 2006 - Apr 2007
    • Successfully curated and executed a backlink strategy.• Conducted extensive keyword research and optimization.

Pankaj Soni Skills

Seo Ppc Google Adwords Sem Online Marketing Web Analytics Organic Search Search Analysis Project Management E Commerce Content Management Ppc Bid Management Social Media Marketing Smo Landing Page Optimization Web Marketing Google Webmaster Tools Marketing Digital Marketing Email Marketing Google Analytics Conversion Optimization Link Building Keyword Research Search Advertising Google Data Studio Display And Video 360 Web Design Business Development Advertising

Pankaj Soni Education Details

Frequently Asked Questions about Pankaj Soni

What company does Pankaj Soni work for?

Pankaj Soni works for Hp

What is Pankaj Soni's role at the current company?

Pankaj Soni's current role is Performance Marketing (Organic & Paid) | Google Search Ads Certified | Google Display Ads Certified | YouTube Ads Certified.

What is Pankaj Soni's email address?

Pankaj Soni's email address is so****@****ail.com

What schools did Pankaj Soni attend?

Pankaj Soni attended Apj Abdul Kalam Technological University, Kendriya Vidyalaya, Kendriya Vidyalaya.

What skills is Pankaj Soni known for?

Pankaj Soni has skills like Seo, Ppc, Google Adwords, Sem, Online Marketing, Web Analytics, Organic Search, Search Analysis, Project Management, E Commerce, Content Management, Ppc Bid Management.

Who are Pankaj Soni's colleagues?

Pankaj Soni's colleagues are Ma Wenjing, Danny March, Lucia Demir, Subhash Nadagouda, Uzma Noreen, Cassie Clark, Badar Albreky.

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    gmail.com, aon.com, wipro.com, db.com

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