Pan Lau Email and Phone Number
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1. 15+ years of web design experience and front-end development2. 15+ years of visual design experience3. 10+ years of marketing and social media experience4. Proficient in different design platforms and tools (e.g. Macintosh, Windows, Adobe Creative Suite, Figma, OmniGraffle, QuarkXpress, and Sketch)5. Hands-on, highly organized, efficient, able to handle multiple tasks at the same time (e.g. run like a small agency from concept to production, and managed multiple design projects from clients in different time zone and countries at the same time)Specialties: PRINT / OFFLINE: Advertising, Books, Booklets, Brochures, Cards, Display Boards, Large-scale Banners, Magazines, Marketing Materials, Newsletters, Posters, Powerpoint Templates, Show Booth Graphics, Signs and Stationary SetsWEB / ONLINE: Animated / Static Ad Banners, Email Templates, Facebook Tabs, Kiosk Display App, Landing Pages, Micro-sites, Mobile Apps, Splash Pages, Websites and WidgetsOTHERS: Art Direction, B2B, B2C, E-commerce, Global Design, Brand Marketing, Content Marketing, Project Management, Presentation, SEO, Social Media, Video Editing, SEO, Bootstrap, CSS, HTML, and WordPress
Alibaba.Com
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Lead Of Creative Design & B2B Growth Marketing, Alibaba.Com North AmericaAlibaba.Com Mar 2019 - PresentHangzhou, Cn• Drive and manage website operations, focusing on brand awareness, lead generation, and sales conversion through strategic content initiatives.• Architect, design, and develop web pages for Alibaba.com Build Up, Alibaba.com USA, Alibaba.com Mexico, Alibaba.com Canada.• Develop and execute holistic content strategies and implement SEO optimization techniques to elevate search engine rankings and boost organic traffic.• Analyze website performance metrics, collaborating cross-functionally to optimize content and user experience.
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Lead Designer Of Brand Marketing & Partnerships, Alibaba.ComAlibaba.Com Jan 2016 - Mar 2019Hangzhou, Cn• Centralize, oversee, and globally manage design projects in Asia, Americas and Europe regions.• Review and oversee all the marketing materials created by agencies and contractors to keep visual consistency.• Build and maintain a consistent branding on all online and offline marketing materials.• Manage, administrate and contribute Alibaba.com global social media channels, including blog, Facebook, Instagram, LinkedIn, Meetup, Pinterest, Twitter and YouTube.• Analyze performance and usability of emails, landing pages and social media channels.• Work closely with cross-functional teams, such as event, business development, marketing, public relation and sales, to provide art direction, strategic, and technical input on any creatives.Key Achievements:• Architected, designed, developed and launched Global Biz Circle website.• Drove, architected, designed, developed and launched Alibaba.com Community page.• Drove, architected, redesigned, and managed AliBlog, Alibaba.com blog.• Branded and designed all Alibaba.com social media channels.
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Sr. Designer Of Global Marketing & Business Development, Alibaba.ComAlibaba Group Apr 2013 - Jan 2016Hangzhou, Cn• Conceptualize, design and develop all graphic and visual content for online marketing campaigns including banners, email newsletters, landing pages, web templates and widgets.• Conceptualize, design and create all offline marketing creative material including direct mailing, flyers, large-scale trade show prints, print ads and other promotional marketing collateral.• Ensure brand consistency, quality and accuracy for all creative and graphic content and materials.• Work closely with various constituents including marketing managers, local and overseas engineering groups and third party agencies to translate business concepts and implement final visual deliverables.• Work closely with business development, marketing and public relation teams to develop and implement new strategies for cohesive branding and targeted advertising. -
Creative Designer Of Global Marketing & Business Development, Alibaba.Com & AliexpressAlibaba Group Feb 2009 - Apr 2013Hangzhou, Cn
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Web Designer, Stanford University Department Of AthleticsStanford University Jun 2008 - Jan 2009Stanford, Ca, Us• Designed two Cardinal Red recruiting website, including women volleyball homepage and women basketball homepage.• Designed and developed multiple Flash splash pages during college football season in 2008.• Edited and updated web and intranet content.• Designed and maintained corporate identities and brands, includes advertising, posters and marketing materials. -
Webmaster / Account Manager, Episcopal Church Of Our Savior, New YorkThe Episcopal Church Sep 2007 - May 2008New York, Ny, Us• Managed and maintained multiple non-profit program websites.• Communicated with clients to provide professional customer services and technical support.• Managed and oversaw a direct report designer. -
Graphic And Web Designer, Episcopal Church Of Our Savior, New YorkThe Episcopal Church Apr 2006 - Aug 2007New York, Ny, Us• Architected, redesigned, edited, and launched the Episcopal Church of Our Savior website to help the church members and visitors to easily find information about the church and other program services that the church provides.• Redesigned multiple Episcopal Church ministries websites, such as Anglican and Global Relations, and United Thank Offering.• Designed advertising, books, brochures, calendars, certificates, invitations, logos, mailings, newsletters, stationary sets and posters.• Scheduled, developed and provided website maintenance and content management.• Collaborated with programmers and prepared documentations, graphics and CSS files for building up websites in RedDot, a Web Content Management System.• Managed the web program and on-site visited clients for all design-related projects.
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Web Design ConsultantTmp Communication Corp. Jan 2006 - Jul 2006• Worked closely with the marketing manager and business owner to understand their business model, target audience and competitors of three different consumer electronic product trading e-commerce websites.• Built architecture, created wireframe, designed mock-up and developed front-end interface of the e-commerce websites.• Designed and created ad banners, animated flash content, logos, posters and web page templates.• Communicated with programmers for building up the back-end of the websites and QA testing the user interface to ensure the website function properly cross-platform.
Pan Lau Skills
Pan Lau Education Details
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City Tech, CunyCommunication Design
Frequently Asked Questions about Pan Lau
What company does Pan Lau work for?
Pan Lau works for Alibaba.com
What is Pan Lau's role at the current company?
Pan Lau's current role is Strategic Creative Design and Marketing Leader | Shaping cohesive brand experiences through integrated marketing initiatives.
What is Pan Lau's email address?
Pan Lau's email address is pa****@****ail.com
What is Pan Lau's direct phone number?
Pan Lau's direct phone number is +121249*****
What schools did Pan Lau attend?
Pan Lau attended City Tech, Cuny.
What skills is Pan Lau known for?
Pan Lau has skills like Corporate Identity, Website Development, E Commerce, Visual Design, Social Media, Facebook Api, Online Marketing, Screen Printing, User Experience, Graphic Design, Youtube, Wireframes.
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