Online marketing professional and Google AdWords Certified professional since 2007, focused on maximizing online marketing potential for every web project.I always work closely with project owners by setting specific KPI and focusing on maximising the ROI through inbound marketing. I manage to achieve my goals and maximising ROI by:1) setting clear expectation on the goals, creating marketing plan & budgeting resources2) selecting the appropriate KPI in order to monitor progress3) communicate carefully crafted, attention-getting marketing messages4) constantly evaluating the best performing channels that deliver the vast majority of targeted traffic at the lowest possible cost.I have implemented more than 120 online marketing projects including some of the biggest Google AdWords and SEO projects in Greece with success, helping existing and new web projects achieve their goals with efficiency. Since 2010 I managed more than 20 international online marketing projects.Specialties: - Marketing Strategy- Marketing Communications- Budgeting- E-commerce marketing- Hotel & hospitality online marketing- Landing Page Optimization- Conversion Optimization- Google Analytics ConsultingOnline channels that I have been using for many years in order to optimize effectiveness:- Search Engine Optimization (Keyword Research, Onsite optimization, Copywriting, Link Building, Training)- Google AdWords (Set Up - Manage & Optimize: Search Ads, Display Ads, YouTube Ads, Interaction Ads)- Facebook Advertising- Content Marketing (Blog posts, YouTube Videos)- Conversion Optimization- Landing Page Optimization- Social Media- Email MarketingThroughout my career I have created Online Marketing teams out of people with small or no experience experience in Online & Digital Marketing that through effective training and guidance grew to become online marketing professionals themselves.Sometimes I consult & work closely with startups.
Listed skills include Seo, Sem, Online Marketing, Digital Marketing, and 45 others.