Designing spaces + places that drive retail activation, create community, inspire your customers and celebrate your brand story.- I believe in the power of asking “what if…”- I drive each project with a healthy balance of creative vision and commercial strategy.- I lead each team with a passion to inspire, guide and collaborate. I have had the privilege of leading (the design of) ambitious shopping centre renovations, award-winning redevelopment of commercial properties, and the design of concept stores for some of the world’s most renowned retail brands across the globe.I pride myself on my ability to inspire and lead a team to their best potential and also to collaborate with external teams fostering long-term relationships with clients who rely on my expertise to effectively reposition, elevate and launch their commercial design endeavors. My expertise ranges from high-level visioning, translating market research into innovative experiential design concepts that engage shoppers, enhance customer experience, and yield growth and overall success for clients through to the final delivery and implementation of their project.My passion for design has allowed me to be the driving force behind prestigious projects such as the design of the retail store Rolling Stones No. 9 Carnaby, London, UK; Canada Goose concept stores throughout North America and Asia; concept store Kendra Scott in the USA; new store design for Toys “R” Us & Babies “R” Us in the USA; the international, multiple award-winning redevelopment of CORE Shopping Centre, Calgary; the original repositioning of Yorkdale Shopping Centre, Toronto; the retail repositioning of Union Station, Toronto; and the renovation of Eaton Centre Montreal and design of Time Out Market, Montreal, Canada.