Paola Marazzina

Paola Marazzina Email and Phone Number

Head of Events and International Business Developer @ RAW WINE Ltd
Milan, IT
Paola Marazzina's Location
Greater Milan Metropolitan Area, Italy
About Paola Marazzina

Business advisor with experience in leading customer relations, projects and events across global markets.Over a challenging career I have worked in both corporate companies and fast-growing SMEs in several final industries (F&B, luxury, airlines). My recent career has been based on the management of cross-functional projects according to wider brand positioning and sales objectives. That is why I can improve the brand reputation by setting up, executing and monitoring large events and projects.After specializing in PR, I completed my education with several executive courses including a Master in Branding & Customer Experience and an UX Design Certificate. That is why I can today lead customer service and communication programs across both on & offline channels.👉 By hiring me, you will find a Business Development Consultant able to review the company's competitive positioning and manage following global sales projects & events aimed at increasing the market share.Areas of expertise:--------------------◆ Event Production◆ Wine & Food Pairing◆ Public Relations◆ Cross-channel Communications◆ Supply Chain Management◆ Media Relations & Press Office◆ Project Management◆ Stakeholders Engagement◆ Customer Relations◆ Strategic Partnerships

Paola Marazzina's Current Company Details
RAW WINE Ltd

Raw Wine Ltd

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Head of Events and International Business Developer
Milan, IT
Paola Marazzina Work Experience Details
  • Raw Wine Ltd
    Head Of Events And International Business Developer
    Raw Wine Ltd
    Milan, It
  • Paola Marazzina
    Business Development Consultant / Head Of Events
    Paola Marazzina Jan 2021 - Present
    In charge of advising SMEs and start-up global clients during the management of customer relations, PR and events across global markets. Main service areas:• Business Development: dealing with benchmarking analysis, business planning, client relations and sponsorships• Event Production: location scouting, budgeting, logistics and supply chain, management of suppliers including F&B offering• Strategic Communications Planning: working with each external partner to ensure an… Show more In charge of advising SMEs and start-up global clients during the management of customer relations, PR and events across global markets. Main service areas:• Business Development: dealing with benchmarking analysis, business planning, client relations and sponsorships• Event Production: location scouting, budgeting, logistics and supply chain, management of suppliers including F&B offering• Strategic Communications Planning: working with each external partner to ensure an effective omnichannel communication Show less
  • Raw Wine Ltd
    Head Of Events / Business Developer
    Raw Wine Ltd 2021 - Present
    London, England, United Kingdom
    Responsible for assessing products and repositioning the business on higher-profit business areas. Main duties:• Improving corporate reputation by performing lobbying activities and dealing with local stakeholders, growers & makers • Managing a portfolio of on & offline global events and fairs including F&B offering according to budget, time and quality constraints• Leading local staffing, logistics and supply chain operations• Dealing with media relations and omnichannel PR… Show more Responsible for assessing products and repositioning the business on higher-profit business areas. Main duties:• Improving corporate reputation by performing lobbying activities and dealing with local stakeholders, growers & makers • Managing a portfolio of on & offline global events and fairs including F&B offering according to budget, time and quality constraints• Leading local staffing, logistics and supply chain operations• Dealing with media relations and omnichannel PR activities. Setting up strategic partnerships with associations and public bodies• Improving operating processes by automating project management flows • Ensuring digital products had efficient and profitable UX► Opened 5 markets in 13 months including trade shows in Toronto, Paris, Copenhagen, Tokyo and Shanghai► Developed relationships across the Globe to spread brand awareness and established new business opportunities Show less
  • Transit General Office Inc.
    International Event Manager / Wine Specialist
    Transit General Office Inc. Mar 2015 - Oct 2020
    Tokyo, Giappone
    Hired to manage the full lifecycle of several multichannel projects aimed at internationalizing the company for the Tokyo 2020 Olympics. Main duties:• Launched a wine education program in English language and trained newly hired sommeliers • Managed key accounts and expanded international partnerships with key global corporate companies such as Google, Dior, FB or global embassies• Arranged wine tasting experiences in English► Produced events and on & offline… Show more Hired to manage the full lifecycle of several multichannel projects aimed at internationalizing the company for the Tokyo 2020 Olympics. Main duties:• Launched a wine education program in English language and trained newly hired sommeliers • Managed key accounts and expanded international partnerships with key global corporate companies such as Google, Dior, FB or global embassies• Arranged wine tasting experiences in English► Produced events and on & offline materials for 200 PoS across the country Show less

Paola Marazzina Education Details

Frequently Asked Questions about Paola Marazzina

What company does Paola Marazzina work for?

Paola Marazzina works for Raw Wine Ltd

What is Paola Marazzina's role at the current company?

Paola Marazzina's current role is Head of Events and International Business Developer.

What schools did Paola Marazzina attend?

Paola Marazzina attended Talent Garden Innovation School, Ie Business School, Central Saint Martins, University Of The Arts London, Ied Istituto Europeo Di Design, Languages Institute, A. Manzoni – Milan.

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