10+ years of experience in Digital Marketing, Media planning and execution of Paid Search, Paid Social, Programmatic and Display Campaigns. Experience into different sectors such as Consumer Electronic, Educations, Fashion, Health Care, Auto, travel, B2B & Real estate etc. Having served respectable clients like Samsung, LG, Usha Home Appliances, LPU University, Amity University, Aakash Institute, Panasonic, Ritu Kumar, Max healthcare, Property Guru, TUI Travel and many more.Good team player and motivator, taking initiatives, creative thinking and creating advanced SEM strategies to monetize Search division at scale.CORE STRENGTHS: Search Engine Marketing (SEM, PPC) Paid Social (Facebook & Instagram, LinkedIn, Twitter) E-Commerce (Amazon Ads & Flipkart Ads ) Native Advertising (Yahoo, Outbrain, Taboola)  Web Analytics and Reporting App Installation | Download Remarketing  Video Marketing (YouTube Trueview, Facebook ) Strategic Planning and Budgeting Hands on experience in managing large accounts Customer Acquisition/Lead Generation (CPC, CPM, CPA, CPI) Bids & Budget Management Competitor Analysis Project Forecast Planning & ImplementationCLIENTS:• Samsung India• LG India• USHA Home Appliances• Lovely Professional University• Amity University• UPES University• ITM University• BML Munjal University• Aakash Institute• TUI Travel India - tui.in• HotelsByDay.com• Panasonic Toughbook• RituKumar.com• Max Healthcare• Dr Lal PathLabs• Zimson Watches• CHD Developers• IIFL Realty• Property Guru• Kenandy ERP Software• Agarwal Packers and Movers• Airoticket• Indianvisa.inVerticals worked upon:• Education• Travel• Fashion• Real Estate• E-Commerce• Healthcare• ERP Software • Logistics• Insurance• TechSpecialties & Tools worked upon: Google Adwords (Search, Display & Remarketing) Microsoft Adcenter Bing | Yahoo Amazon and Flipkart Ads Programmatic Advertising DV360 Google Analytics | Adobe Analytics Google TAG Manager AMO - Adobe Media Optimizer Google Product Listing Ads (PLA | Shopping) GSP (Google Sponsored promotions) APP Installation | Download  Facebook Ads Twitter Ads OutBrain Taboola