Karina Parada Email & Phone Number

Karina Parada is the Marketing Director at Parkview Financial, based out of the New York City office. Since joining in 2014, she has successfully led the development and implementation of Parkview’s external and internal communications strategy.Karina’s direction, creation, and execution of the marketing plan have been integral parts of the firm’s growth over the years and remain key drivers for effectively communicating with investors, borrowers, and the greater financing industry. The strategy has effectively created a solid brand identity that supports Parkview’s core values, distinction, and the talent and experience of the team of professionals.Some of her responsibilities include designing and managing the company’s website, overseeing brand messaging, creating concepts and graphics for all social media channels, developing all aspects of email campaigns, heading industry conferences, overseeing media relations, and creating and distributing marketing packages and corporate videos.Internally, Karina is responsible for day-to-day employee outreach and communications with the goal of cultivating and encouraging a culture of collaboration across Parkview’s four offices. She also leads all planning and execution aspects of the firm’s annual multi-day corporate event branded “Parkview Elevate.” She guides location selection, branding and messaging, schedule/agenda, identifies key speakers, and directs the video and blog, among other responsibilities.Follow Parkview Financial on instagram @Parkview.Financial 📱

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  Marketing Director

  Parkview Financial

  Aug 2014 - Present - Los Angeles, California, United States

  Parkview Financial is a direct private lender specializing in ground up commercial and residential real estate financing. Through a private real estate debt fund, we provide short-term bridge and construction loans secured by first trust deeds to developers throughout the United States. Since launching the Fund in 2015, Parkview has successfully executed more than $4 billion in financing for multifamily, retail, office, industrial and mixed-use projects with executed loans ranging from $5 million to $200 million. With offices in Los Angeles, New York, Atlanta and Las Vegas, our firm has grown exponentially since it was founded in 2009 by Paul Rahimian, its CEO. Parkview has earned an unparalleled reputation within the commercial real estate industry as one of the most respected private construction lenders in the nation. This has been accomplished through our proven ability to provide fast, creative financing solutions to borrowers who need more leverage and certainty of execution. Fortified with an experienced team of in-house experts, Parkview is able to be nimble and creative even when it comes to some of the most challenging projects.